Key Themes
- Technology-Service Management: Explore the concept of servitization, relevant frameworks, and the latest servitization trends that are reshaping industries.
- Business Innovations: Learn how businesses have leveraged technology and service-oriented approaches to thrive during and after the pandemic.
- Customer-Centric Models: Discover how to create business models that prioritize customer needs and preferences, effectively bridging the online and offline realms.
- Value Innovation: Explore how the convergence of technology and services drives value creation and contributes to social welfare.
- Real-World Examples: Gain insights from exemplary cases of servitization, illustrating how businesses have successfully overcome crisis situations.
Table of Contents
Chapter 1 Introduction to Technology-Service Management:Chapter 2 Technology-Service Business Innovations Through the Pandemic Era
Chapter 3 Creating Customer-Oriented Online-Offline Business Models
Chapter 4 Technology-Service Convergence for Value Innovation and Social Welfare
Chapter 5 Exemplary Cases of Servitization for Overcoming Crisis
Authors/Editors
- Joosung J. Lee

