Golf Apparel Global Market Report 2024

The golf apparel market size has grown strongly in recent years. It will grow from $3.11 billion in 2023 to $3.34 billion in 2024 at a compound annual growth rate (CAGR) of 7.3%. The expansion observed in the historical period can be ascribed to the adherence to traditional dress codes in golf clubs, the increasing popularity of golf as a recreational sport, the impact of professional golf tournaments, the evolution of fashion and style trends in golf, and the growth in golf tourism and the establishment of destination golf courses.

The golf apparel market size is expected to see strong growth in the next few years. It will grow to $4.29 billion in 2028 at a compound annual growth rate (CAGR) of 6.5%. The anticipated growth in the forecast period can be credited to the emergence of golf as a social activity, the support and endorsements from both golfers and brands, an increased presence of women in golf, the expansion of golf retail and merchandise outlets, the rise of golf as a fitness activity, the embrace of customization and personalization in golf attire, and the popularity of retro and vintage-inspired golf apparel. Key trends projected for the forecast period include technological innovations in smart golf wear, the integration of wearable technology into golf apparel, a growing demand for sustainable and biodegradable golf clothing, collaborations between golf apparel brands and professional golfers, and the adoption of advanced performance technologies in fabric.

The anticipated growth in the golf apparel market is expected to be propelled by the increasing number of golf events. Golf events encompass various activities, including professional competitions, pro-am contests, exhibitions, clinics, charity tournaments, media appearances, open practice sessions, and other public golf-related engagements. Comfortable apparel in golf is essential for athletes to maintain focus, deliver optimal performance, and derive enjoyment from the sport. As of March 2023, the Professional Golfers' Association Limited reported a substantial increase in member rounds of golf game events, reaching 24.7 million in 2022. This marked a rise of 1.8 million from 2021, 2.5 million from 2020, and an impressive 11.2 million compared to pre-Covid levels in 2019. These figures represent an 8% increase from 2021, an 11% rise from 2020, and an substantial 84% growth from 2019, indicating that the surge in golf events is a key driver for the growth of the golf apparel market.

The growth of the golf apparel market is further expected to be boosted by increasing government initiatives to promote golf tourism. Golf tourism involves tourists engaging in golf activities as a secondary focus during their vacations or business trips. Government initiatives play a crucial role in enhancing the overall popularity of golf, attracting more participants, and subsequently driving the demand for golf apparel. An illustrative example is the Canadian federal government's allocation of a $4.4 million investment in August 2022 to support the RBC Canadian Open and CP Women's Open, two Canadian professional golf tournaments. This investment aims to generate substantial economic benefits and attract tourists across the region. Therefore, the rising government initiatives to promote golf tourism contribute significantly to the growth of the golf apparel market.

Product innovation stands out as a prominent and increasingly popular trend in the golf apparel market. Leading companies within this market are actively engaged in innovating new products to maintain their competitive positions. An illustrative example is Crew Clothing, a UK-based clothing retailer, which introduced its inaugural technical golf apparel collection in April 2022. The golf apparel by Crew features various advancements aimed at enhancing comfort and performance, including items with four-way stretch for easy swinging. Additionally, many pieces incorporate COOLMAX moisture-wicking technology for added comfort, and the men's quilted gilet includes DuPont Sorona, a plant-based wadding that combines inherent warmth with ultra-lightness.

Prominent companies operating in the golf apparel market are intensifying their focus on introducing cutting-edge technologies such as filium technology to gain a competitive edge. Filium technology is a revolutionary textile treatment that transforms everyday fabrics such as cotton, wool, and silk into high-performance materials with several remarkable properties. Par(x), a US-based golf apparel company, exemplifies this trend by launching a new line of golf apparel in May 2023 that utilizes Filium technology. This technology is specifically designed to offer golfers comfortable and high-performance clothing both on and off the golf course. Filium technology adheres to Bluesign standards for sustainable materials and production, making it eco-friendly and reducing environmental impact. It imparts performance characteristics such as liquid, stain, and odor-repellency to natural fibers such as cotton without compromising their inherent features. Filium fabrics repel liquid, dry up to 40% faster than regular cotton, and are stain-resistant, odor-free, and eco-friendly. The Par(x) collection comprises a variety of golf apparel for both men and women, including golf shirts, shorts, pants, jackets, and dresses.

In January 2023, L2 Brands LLC, a US-based manufacturer specializing in high-end, custom-made, vintage-inspired clothing, headgear, and home furnishings, completed the acquisition of Ouray Sportswear LLC for an undisclosed amount. This strategic move positions L2 Brands LLC to enhance its portfolio and explore significant opportunities for future expansion. Ouray Sportswear LLC, a US-based clothing and fashion company, designs and manufactures clothing for golf sports and various industries.

Major companies operating in the golf apparel market report are Nike Inc., Adidas AG, Puma SE, Lululemon Athletica Inc., Ralph Lauren Corporation, Under Armour Inc., Uniqlo Co Ltd., Hugo Boss AG,Topgolf Callaway Brands Corp, Calvin Klein Inc., Fila Holdings Inc., Amer Sports Oy, Lacoste Alligator S.A., U.S. Polo Assn., Acushnet Holdings Corp, Mizuno Corporation, Oakley Inc., TaylorMade Golf Company Inc., FootJoy, Wilson Sporting Goods Co, HEAD Sport GmbH, TravisMathew LLC, Roger Cleveland Golf Company Inc., TRUE Sports Inc., Peter Millar, Dixon Golf Inc., Bonobos Inc., KJUS Inc., Greyson Clothiers, Abacus Sportswear AB.

North America was the largest region in the golf apparel market in 2023. It is expected to be the fastest-growing region in the forecast period. The regions covered in the golf apparel market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the golf apparel market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The primary categories of golf apparel include clothing, hats, shoes, and other accessories. Clothing comprises items made from fabric to provide body protection, and these are available through diverse sales channels such as retail outlets, specialty stores, sports megastores, online platforms, on-course stores, and others. These apparel items cater to a broad spectrum of end users, including men, women, and children, and are utilized in both professional and amateur golf applications.

The golf apparel market research report is one of a series of new reports that provides golf apparel market statistics, including golf apparel industry global market size, regional shares, competitors with a golf apparel market share, detailed golf apparel market segments, market trends and opportunities, and any further data you may need to thrive in the golf apparel industry. This golf apparel market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The golf apparel market consists of sales of polo t-shirts, shorts, belts, headcovers, and sunglasses. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).


The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.