The report includes analysis, brands, and trends associated with menswear in the Global Menswear Market to 2027 and the current issue
The global menswear market grew by 1.7% to reach $501.5bn in 2022, as weak exchange rates and persistent China lockdowns subdued the rebound from the pandemic in dollar terms. The online menswear market reached $133.3bn in 2022, accounting for 26.6% of total spend, as consumers remain more invested in the channel following the uptake during the pandemic.Scope
- Global menswear market to grow at a CAGR of 4.4% between 2022 and 2027 as consumer confidence takes time to rebuild following inflationary pressures
- Online, sportswear and luxury to be outperforming segments in the forecast period
- Brands with inspiring product ranges and innovative omnichannel experiences win share within the global menswear market
Reasons to Buy
- Gain a comprehensive view of the menswear market and forecasts to 2027
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of current events on the apparel market
- Investigate current and forecast trends in menswear categories to identify the opportunities offering the most potential
- Understand who the main competitors are in the category and their price positioning
Table of Contents
- Executive Summary
- Drivers & Inhibitors
- Key Trends in the Global Menswear Market
- Brands seek new revenue streams within the crowded sportswear market
- Formalwear ranges adapt to the continued casualization of fashion
- Streetwear players must create innovative product to stand out
- Strategies for Success
- Global Market Size to 2027
- Channel Performance to 2027
- Regional Performance to 2027
- Competitive Landscape: Market Shares & Brand Profiles
- Top 10 Brands: Market Shares 2021-
- Winners & Losers Outlook
- Brands in Focus: Hugo Boss
- Brands in Focus: Levi’s
- Brands in Focus: Under Armour
- Brands in Focus: Jack & Jones
- Brands in Focus: Carhartt & Superdry
- Brands to Watch
- Appendix
- Methodology
- Contact the Publisher
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Nike
- Zara
- Levi's
- Adidas
- UNIQLO
- Boss
- Tommy Hilfiger
- Hanes
- Under Armour
- H&M
