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Despite this potential, market expansion is hindered by the difficulties associated with fixing legacy silos and maintaining data quality. Inaccurate records can reduce the effectiveness of management systems, causing organizations to hesitate before scaling their investments. This challenge is highlighted by a 2024 survey from the Association for Intelligent Information Management, which revealed that 77% of organizations rated their data quality as average, poor, or very poor in terms of readiness for artificial intelligence. This widespread prevalence of low-quality data continues to be a critical barrier preventing broader market adoption.
Market Drivers
The incorporation of Generative AI and Machine Learning into automated data intelligence is a primary force reshaping the Global Enterprise Data Management Market. As organizations race to deploy Large Language Models, the necessity for governed, high-fidelity datasets has become the deciding factor for success, prompting a shift from passive storage to active data fabric architectures.This demand for advanced infrastructure is driving investment in specialized tools for metadata discovery and lineage. For instance, Informatica’s 'CDO Insights 2024: Charting a Course to AI Readiness' report from January 2024 noted that 58% of data leaders expect to need five or more data management tools to meet their priorities, emphasizing the complexity of preparing data estates for algorithms. Consequently, market growth is increasingly linked to platforms that deliver clean, context-rich data streams to mitigate the risk of AI hallucinations.
Simultaneously, the rapid adoption of hybrid and cloud-native data ecosystems is fundamentally changing governance requirements. Enterprises are moving beyond static cloud repositories to dynamic environments where workloads frequently shift between on-premises centers and public cloud providers, necessitating a unified control plane for visibility. This operational fluidity is significant; according to the Nutanix 'Enterprise Cloud Index 2024' from March 2024, 95% of organizations migrated applications between environments in the preceding year, driving the need for solutions that ensure portability without compromising integrity. However, this expanded attack surface raises the financial stakes of governance failures. Highlighting the critical nature of these frameworks, IBM reported in 2024 that the global average cost of a data breach reached $4.88 million, motivating enterprises to prioritize robust management systems as a core risk mitigation strategy.
Market Challenges
The Global Enterprise Data Management Market faces a significant hurdle regarding the complexity of rectifying legacy silos and maintaining data quality. As organizations attempt to modernize, they encounter deeply entrenched historical data structures that are difficult to integrate into a unified governance framework. This fragmentation leads to persistent inaccuracies, causing decision-makers to doubt the reliability of their information assets. Consequently, enterprises are often reluctant to scale their data management investments, preferring to delay adoption rather than risk building critical intelligence on unstable foundations.The financial burden associated with these quality challenges further restricts market expansion. According to DAMA International, in 2024, it was estimated that correcting poor data governance consumes between 20% and 40% of IT budgets. This substantial diversion of resources indicates that a significant portion of organizational capital is spent on remediation rather than innovation or new system acquisition. Such operational friction limits the funds available for procuring advanced data management solutions, thereby directly dampening the overall growth trajectory of the market.
Market Trends
The convergence of data lakes and warehouses into lakehouse architectures is fundamentally altering storage strategies. Organizations are moving away from dual-pipeline approaches in favor of singular platforms that support both SQL analytics and machine learning workloads. This consolidation eliminates the redundancy of copying data between systems, addressing the efficiency demands of modern enterprises. This architectural shift is validated by recent findings; according to the Dremio '2025 State of the Data Lakehouse Report' from January 2025, 67% of surveyed organizations plan to run the majority of their analytics on data lakehouses within the next three years, indicating a rapid departure from siloed storage models.Additionally, the evolution of adaptive and automated data governance models is emerging as a critical response to the rigidity of static access controls. As data consumption points multiply, traditional provisioning systems become bottlenecks that stifle innovation. Enterprises are consequently transitioning to policy-based automation that dynamically adjusts permissions based on user context and sensitivity. This urgency for modernized frameworks is substantiated by market data; according to the Immuta '2025 State of Data Security Report' from February 2025, 55% of data leaders indicated that their current data security strategy is failing to keep pace with the evolving demands of artificial intelligence, underscoring the necessity for responsive mechanisms.
Key Players Profiled in the Enterprise Data Management Market
- Intel Corporation
- IBM Corporation
- Informatica LLC
- Google, LLC
- Microsoft Corporation
- SAP SE
- Teradata Corporation
- TIBCO Software Inc.
- SAS Institute Inc.
- Oracle Corporation
Report Scope
In this report, the Global Enterprise Data Management Market has been segmented into the following categories:Enterprise Data Management Market, by Component:
- Software
- Services
Enterprise Data Management Market, by Software Type:
- Data integration
- Data quality management
- Data governance
- Master data management (MDM)
- Data warehousing
- Data security
- Data analytics
Enterprise Data Management Market, by Industry Vertical:
- BFSI
- Healthcare
- Retail
- Manufacturing
- IT and telecom
- Automotive and transportation
- Media and advertising
- Others
Enterprise Data Management Market, by Region:
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the Global Enterprise Data Management Market.Available Customization
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Table of Contents
Companies Mentioned
The key players profiled in this Enterprise Data Management market report include:- Intel Corporation
- IBM Corporation
- Informatica LLC
- Google, LLC
- Microsoft Corporation
- SAP SE
- Teradata Corporation
- TIBCO Software Inc.
- SAS Institute Inc
- Oracle Corporation
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 181 |
| Published | January 2026 |
| Forecast Period | 2025 - 2031 |
| Estimated Market Value ( USD | $ 102.36 Billion |
| Forecasted Market Value ( USD | $ 219.87 Billion |
| Compound Annual Growth Rate | 13.5% |
| Regions Covered | Global |
| No. of Companies Mentioned | 11 |


