The global surface cleaning products market was valued at $17,872.1 million in 2020, and is projected to reach $29,556.9 million by 2032, registering a CAGR of 4.2%. Surface cleaning products refer to a wide variety of cleaning and disinfecting agents specially designed for household and commercial facilities to get rid of germs and unwanted materials on surfaces. Surface cleaning products are formulated to effectively clean and disinfect various surfaces such as beds, rooms of patients, floors, kitchen tabletops, cabinets, restrooms, and other surfaces. It is also used to clean contaminants such as grease, stains, grime, and oil. It is extensively used in the household and commercial sector to get rid of germs and unwanted materials on surfaces. Various components are used in products such as alcohol, Quaternary Ammonium Compounds (QUATS), hydrogen peroxide, chlorine compounds, peracetic acid, and others.
Infections that one gets during a patient’s visit and stay at the hospital are called hospital-acquired infections (HAIs). Surface cleaning products are utilized on a regular basis by cleaning the surface of medical devices to prevent HAIs. The continuous need to clean medical devices and hospital surfaces is one of the major market drivers of the surface cleaning products market. The growth in the prevalence rate of HAI is further anticipated to offer healthy growth opportunities over the forecast period. Moreover, growth in awareness related to hygiene and cleanliness, and the need for disinfection drive the adoption of surface cleaning products. In addition, chemical disinfectants currently available in the market contain toxic properties. They affect the human respiratory system, are corrosive, and can harm the environment. Therefore, they should be used properly and with utmost care so that they do not affect the environment and humans. However, the adverse effects of chemical disinfectants are anticipated to retrain the market growth.
Major players have adopted various strategies such as product launches, partnerships, and acquisitions to sustain the intense competition in the market. For instance, in September 2022, The Clorox Company launched Clorox ecoclean™ disinfecting cleaner, a ready-to-use, disinfectant cleaner with a plant-based active ingredient, formulated without bleach, alcohol, phosphate, or quats, that kills 99.9% of illness-causing germs in two minutes or less, including cold and flu viruses, SARS-CoV-2, Norovirus, Staph and Methicillin-resistant Staphylococcus aureus (MRSA). It is tested for compatibility across more than 20 common surfaces, Clorox ecoclean disinfecting cleaner sanitizes hard, non-porous, non-food contact surfaces in 15 seconds. Such strategies are expected to boost the demand for the surface cleaning products market.
The surface cleaning product market is segmented on the basis of product type, packaging type, application, and region. On the basis of product type, the market is categorized into liquid, powder, and wipes. On the basis of packaging type, it is segmented into bottles, pouches, and others. On the basis of application, the market is categorized into household and commercial. On the basis of region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The major players that operate in the global market have adopted key strategies such as product launches, and product development to strengthen their market outreach and sustain the stiff competition in the market.
Infections that one gets during a patient’s visit and stay at the hospital are called hospital-acquired infections (HAIs). Surface cleaning products are utilized on a regular basis by cleaning the surface of medical devices to prevent HAIs. The continuous need to clean medical devices and hospital surfaces is one of the major market drivers of the surface cleaning products market. The growth in the prevalence rate of HAI is further anticipated to offer healthy growth opportunities over the forecast period. Moreover, growth in awareness related to hygiene and cleanliness, and the need for disinfection drive the adoption of surface cleaning products. In addition, chemical disinfectants currently available in the market contain toxic properties. They affect the human respiratory system, are corrosive, and can harm the environment. Therefore, they should be used properly and with utmost care so that they do not affect the environment and humans. However, the adverse effects of chemical disinfectants are anticipated to retrain the market growth.
Major players have adopted various strategies such as product launches, partnerships, and acquisitions to sustain the intense competition in the market. For instance, in September 2022, The Clorox Company launched Clorox ecoclean™ disinfecting cleaner, a ready-to-use, disinfectant cleaner with a plant-based active ingredient, formulated without bleach, alcohol, phosphate, or quats, that kills 99.9% of illness-causing germs in two minutes or less, including cold and flu viruses, SARS-CoV-2, Norovirus, Staph and Methicillin-resistant Staphylococcus aureus (MRSA). It is tested for compatibility across more than 20 common surfaces, Clorox ecoclean disinfecting cleaner sanitizes hard, non-porous, non-food contact surfaces in 15 seconds. Such strategies are expected to boost the demand for the surface cleaning products market.
The surface cleaning product market is segmented on the basis of product type, packaging type, application, and region. On the basis of product type, the market is categorized into liquid, powder, and wipes. On the basis of packaging type, it is segmented into bottles, pouches, and others. On the basis of application, the market is categorized into household and commercial. On the basis of region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The major players that operate in the global market have adopted key strategies such as product launches, and product development to strengthen their market outreach and sustain the stiff competition in the market.
Competition Analysis
Key companies profiled in the surface cleaning product market report include 3M Company, Carrollclean, Diversey Inc., Ecolab Inc., Medline Industries LP, Metrex Research LLC, Reckitt Benckiser Group PLC, The Clorox Company, The Procter & Gamble Company, and Whiteley Corporation.Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the surface cleaning products market analysis from 2020 to 2032 to identify the prevailing surface cleaning products market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the surface cleaning products market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global surface cleaning products market trends, key players, market segments, application areas, and market growth strategies.
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- Criss-cross segment analysis- market size and forecast
- Historic market data
- Import Export Analysis/Data
- Key player details (including location, contact details, supplier/vendor network etc. in excel format)
Key Market Segments
By Product Type
- Wipes
- Liquid
- Powder
By Packaging Type
- Bottles
- Pouches
- Others
By Application
- Household
- Commercial
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- France
- Italy
- UK
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Rest of Asia-Pacific
- LAMEA
- Latin America
- Middle East
- Africa
- Key Market Players
- Ecolab Inc.
- Reckitt Benckiser Group PLC
- Whiteley Corporation Limited
- Medline industries, Inc.
- The Procter & Gamble Company
- 3M Company
- The Clorox Company
- CarrollCLEAN
- Diversey, Inc
- S. C. Johnson & Son Inc.
Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: SURFACE CLEANING PRODUCTS MARKET, BY PRODUCT TYPE
CHAPTER 5: SURFACE CLEANING PRODUCTS MARKET, BY PACKAGING TYPE
CHAPTER 6: SURFACE CLEANING PRODUCTS MARKET, BY APPLICATION
CHAPTER 7: SURFACE CLEANING PRODUCTS MARKET, BY REGION
CHAPTER 8: COMPETITIVE LANDSCAPE
CHAPTER 9: COMPANY PROFILES
List of Tables
List of Figures
Executive Summary
According to the report, the surface cleaning products market was valued at $17.9 billion in 2020, and is estimated to reach $29.6 billion by 2032, growing at a CAGR of 4.2% from 2023 to 2032.Surface cleaning products refer to a wide variety of cleaning and disinfecting agents specially designed for household and commercial facilities to get rid of germs and unwanted materials on surfaces. Surface cleaning products are formulated to effectively clean and disinfect various surfaces such as beds, rooms of patients, floors, kitchen tabletops, cabinets, restrooms, and other surfaces. It is also used to clean contaminants such as grease, stains, grime, and oil. It is extensively used in the household and commercial sector to get rid of germs and unwanted materials on surfaces. Various components are used in products such as alcohol, Quaternary Ammonium Compounds (QUATS), hydrogen peroxide, chlorine compounds, peracetic acid, and others.
Infections that one gets during a patient’s visit and stay at the hospital are called hospital-acquired infections (HAIs). Surface cleaning products are utilized on a regular basis by cleaning the surface of medical devices to prevent HAIs. The continuous need to clean medical devices and hospital surfaces is one of the major market drivers of the surface cleaning products market. The growth in the prevalence rate of HAI is further anticipated to offer healthy growth opportunities over the forecast period. Moreover, growth in awareness related to hygiene and cleanliness, and the need for disinfection drive the adoption of surface cleaning products. In addition, chemical disinfectants currently available in the market contain toxic properties. They affect the human respiratory system, are corrosive, and can harm the environment. Therefore, they should be used properly and with utmost care so that they do not affect the environment and humans. However, the adverse effects of chemical disinfectants are anticipated to retrain the market growth.
The growing awareness about organic and natural cleaning products, many companies are now offering a wide range of natural cleaning products, making them more accessible to consumers. The surface cleaning products market trends is that the manufacturers offer innovative and cost-effective products in developing countries such as India, and Chile, among others is expected to propel surface cleaning products market growth. The rise in awareness regarding environmental concerns and adverse effects of chemical-based disinfectants is expected to restrain the growth of the market during the forecast period. The increase in the demand for organic cleaning products is expected to propel the growth of the surface cleaning industry. Typically, surface cleaning products are made up of components such as alcohol, hydrogen peroxide, QUATS, chlorine compounds, and others. The market is analyzed with respect to different applications such as household and commercial. Out of these, the household segment accounted for the highest market share in 2020, owing to the high prevalence of infections that have created the demand for surface cleaning products. On the basis of product type, it is based on liquid, powder and wipes. The liquid segment accounted for the highest market share owing to the wide usage of these disinfectants, especially in emerging and underdeveloped countries due to their low cost. However, the adverse effects of chemical disinfectants constrain the growth of the market.
The surface cleaning product market is segmented on the basis of product type, packaging type, application, and region. On the basis of product type, the market is categorized into liquid, powder, and wipes. On the basis of packaging type, it is segmented into bottles, pouches, and others. On the basis of application, the market is categorized into household and commercial. On the basis of region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
In 2020, Asia-Pacific dominated the global surface cleaning product market, in terms of revenue. Moreover, the market in LAMEA is anticipated to grow with the highest CAGR, owing to growth in the healthcare sector in the region.
The major players that operate in the global market have adopted key strategies such as product launches, and product development to strengthen their market outreach and sustain the stiff competition in the market. Major players have adopted various strategies such as product launches, partnerships, and acquisitions to sustain the intense competition in the market. For instance, in September 2022, the Clorox Company launched Clorox ecoclean™ disinfecting cleaner, a ready-to-use, disinfectant cleaner with a plant-based active ingredient, formulated without bleach, alcohol, phosphate, or quats, that kills 99.9% of illness-causing germs in two minutes or less, including cold and flu viruses, SARS-CoV-2, Norovirus, Staph and Methicillin-resistant Staphylococcus aureus (MRSA). It is tested for compatibility across more than 20 common surfaces, Clorox ecoclean disinfecting cleaner sanitizes hard, non-porous, non-food contact surfaces in 15 seconds. Such strategies are expected to boost the demand for the surface cleaning products market.
Key Market Insights
- By product type, the wipes segment is expected to experience rapid growth in the market and is projected to grow at a CAGR of 4.6% from 2023 to 2032.
- By packaging type, the bottles segment is projected to grow at a CAGR of 4.3% during the forecast period.
- By application, the commercial segment is projected to grow at a CAGR of 4.3% during the forecast period.
- Region-wise, Asia-Pacific is expected to experience growth at the highest rate, registering a CAGR of 4.4% during the forecast period.
Companies Mentioned
- Ecolab Inc.
- Reckitt Benckiser Group PLC
- Whiteley Corporation Limited
- Medline industries, Inc.
- The Procter & Gamble Company
- 3M Company
- The Clorox Company
- CarrollCLEAN
- Diversey, Inc
- S. C. Johnson & Son Inc.
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 274 |
| Published | October 2023 |
| Forecast Period | 2020 - 2032 |
| Estimated Market Value ( USD | $ 17872.1 million |
| Forecasted Market Value ( USD | $ 29556.9 million |
| Compound Annual Growth Rate | 4.3% |
| Regions Covered | Global |
| No. of Companies Mentioned | 10 |
