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Footwear in Mexico

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    Report

  • 22 Pages
  • January 2026
  • Region: Mexico
  • Euromonitor International
  • ID: 5920924
The footwear market in Mexico experienced a challenging year in 2025, with intense competition from Asian imports leading to factory closures and job losses. However, the Mexican government's Plan Mexico initiative, which includes tariffs on low-cost imports and the establishment of industrial welfare hubs, is expected to support domestic production and drive a moderate recovery.

This Footwear in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Children's Footwear, Men's Footwear, Women's Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Footwear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Cheap imports and government tariffs reshape domestic footwear market
  • CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
  • Government initiatives revitalise local footwear production
  • Women's footwear maintains largest share
  • Technology adoption drives footwear industry competitiveness
  • CHART 2 CICEG Combines Technology and Tradition to Boost Mexican Footwear Competitiveness
WHAT’S NEXT?
  • Government initiatives and technology drive recovery and growth
  • CHART 3 Plan Mexico Reshapes the Future of Footwear
  • Women's footwear expected to remain the largest category, with men's footwear growing faster
  • Sustainability gains importance in footwear
COMPETITIVE LANDSCAPE
  • Top domestic players maintain leadership amidst challenges
CHANNELS
  • Footwear specialists lead sales with strong brand loyalty
  • Retail e-commerce grows with technology and social media
PRODUCTS
  • AI gains strategic importance at SAPICA
  • CHART 4 Analyst Insight
COUNTRY REPORTS
  • CHART 5 Key Trends 2025
  • CHART 6 Analyst Insight
  • CHART 7 Omnichannel Strategies Key to Converting Traffic into Sales in Mexico
  • CHART 8 CICEG Supports Plan Mexico to Boost Competitiveness Against Asian Imports
  • CHART 9 Industry 5.0 Takes Centre Stage in Guanajuato’s Footwear Sector
  • CHART 10 Real GDP Growth and Inflation 2020-2030
  • CHART 11 PEST Analysis in Mexico 2025
  • CHART 12 Key Insights on Consumers in Mexico 2025
  • CHART 13 Consumer Landscape in Mexico 2025
APPAREL AND FOOTWEAR IN MEXICO
EXECUTIVE SUMMARY
  • Polarisation seen in apparel and footwear due to a challenging macro-economic environment
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Tariffs and economic stagnation drive market polarisation
  • Tariffs and supply chain disruption reshape Mexico’s apparel and footwear
  • Omnichannel strategies key to converting traffic into sales
WHAT’S NEXT?
  • Steady growth ahead for Mexico’s apparel and footwear
  • Resale and rental market gains traction
  • Technology integration boosts competitiveness
COMPETITIVE LANDSCAPE
  • Fábricas de Calzado Andrea SA de CV is the overall leader in a fragmented category
CHANNELS
  • Apparel and footwear specialists lead distribution
  • Retail e-commerce grows with technology and changing consumer behaviour
PRODUCTS
  • Balenciaga reinvents the Speedcat with bold, luxury design
  • Industry 5.0 transforms footwear production in Guanajuato
ECONOMIC CONTEXTCONSUMER CONTEXTCOUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources