The global product analytics market attained a value of USD 10.45 Billion in 2024. The industry is further expected to grow in the forecast period of 2025-2034 at a CAGR of 15.10% to reach USD 42.65 Billion by 2034.
The industry is expanding due to the rising adoption of artificial intelligence. North America is expected to be the leading market due to the growing introduction of advanced technologies in the region.
The industry is expanding due to the rising adoption of artificial intelligence. North America is expected to be the leading market due to the growing introduction of advanced technologies in the region.
Market Segmentation
The report titled “Product Analytics Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:Market Breakup by Mode
- Tracking Data
- Analyzing Data
Market Breakup by Component
- Solutions
- Services
Market Breakup by Deployment Mode
- Cloud
- On-Premises
Market Breakup by Organization Size
- Small and Medium-Sized Enterprises
- Large Enterprises
Market Breakup by Application
- Designers
- Manufacturers
- Sales and Marketing Professionals
- Consumer Engagement
Market Breakup by End Use
- Automotive
- Retail and Consumer Goods
- F&B Manufacturing
- Machinery and Industrial Equipment Manufacturing
- Healthcare and Pharmaceuticals
- Energy and Utilities
Market Breakup by Region
- North America
- Europe
- Asia-Pacific
- Latin America
- Middle East and Africa
Market Analysis
The global product analytics market is being driven by the growing need of organisations for monitoring market competitiveness, globally. The industry is further aided by the high adoption of big data and advanced technologies. The increasing demand for cloud-based analytical solutions is fuelling the demand of the industry. The small and medium-sized enterprises segment is expected to grow at the fastest rate owing to the increased adoption of cloud-based solutions to minimise the maintenance cost of contracting professional staff. Based on end-use, retail and consumer goods is expected to witness a significant growth due to the growing need of suppliers for better understanding of consumer needs and attitudes. North America is anticipated to hold the largest share in the industry during the forecast period due to the presence of key vendors in the region, particularly in the US.Competitive Landscape
The report presents a detailed analysis of the following key players in the global product analytics market, looking into their capacity, competitive landscape, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:- Google LLC (NASDAQ: GOOGL)
- International Business Machines Corporation (NYSE: IBM)
- Amplitude
- Salesforce.com, Inc.
- Mixpanel Inc.
- Piwik PRO GmbH
- Heap Inc.
- Pendo.io, Inc.
- Adobe Inc.
- Oracle Corporation
- Plytix.com ApS
- Others
Table of Contents
1 Executive Summary
2 Market Overview and Stakeholder Insights
3 Economic Summary
4 Country Risk Profiles
5 Global Product Analytics Market Analysis
6 North America Product Analytics Market Analysis
7 Europe Product Analytics Market Analysis
8 Asia-Pacific Product Analytics Market Analysis
9 Latin America Product Analytics Market Analysis
10 Middle East and Africa Product Analytics Market Analysis
11 Market Dynamics
13 Competitive Landscape
Companies Mentioned
The key companies featured in this Product Analytics market report include:- Google LLC
- International Business Machines Corporation
- Amplitude
- Salesforce.com, Inc.
- Mixpanel Inc.
- Piwik PRO GmbH
- Heap, Inc.
- Pendo.io, Inc.
- Adobe Inc.
- Oracle Corporation
- Plytix.com ApS
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 158 |
| Published | August 2025 |
| Forecast Period | 2025 - 2034 |
| Estimated Market Value ( USD | $ 10.45 Billion |
| Forecasted Market Value ( USD | $ 42.65 Billion |
| Compound Annual Growth Rate | 15.1% |
| Regions Covered | Global |
| No. of Companies Mentioned | 12 |
