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K-12 Education Market in Thailand 2024-2028

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    Report

  • 117 Pages
  • December 2023
  • Region: Thailand
  • TechNavio
  • ID: 5923875
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The K-12 education market in Thailand is forecasted to grow by USD 10.58 bn during 2023-2028, accelerating at a CAGR of 12.18% during the forecast period. The report on the K-12 education market in Thailand provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising awareness of primary education, high aspirations among parents for their children's education, and efforts by governments toward improving educational systems.

The K-12 education market in Thailand is segmented as below:

By Class Type

  • Primary education
  • Secondary education
  • Pre-primary education

By Type

  • Traditional education
  • Online education
This study identifies the rise in the adoption of advanced technologies into educational products as one of the prime reasons driving the k-12 education market in Thailand growth during the next few years. Also, emergence of transitional education and evolution of learning methodologies will lead to sizable demand in the market.

The report on the K-12 education market in Thailand covers the following areas:

  • K-12 education market in Thailand sizing
  • K-12 education market in Thailand forecast
  • K-12 education market in Thailand industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading K-12 education market in Thailand vendors that include Active Internet Technologies LLC, Anthology Inc., Bangkok Patana School, BenQ Corp., Berkeley International School, British International School Phuket, Concordian International School, Coursera Inc., D2L Corp., Darasamuth Phuket School, Harrow School, HeadStart International School Phuket, International Business Machines Corp., International School Bangkok, John Wiley and Sons Inc., KIS International School, Microsoft Corp., NIST International School, Pearson Plc, and Ruamrudee International School. Also, the k-12 education market in Thailand analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Country Market Characteristics
Exhibit 04: Executive Summary - Chart on Market Segmentation by Class Type
Exhibit 05: Executive Summary - Chart on Market Segmentation by Type
Exhibit 06: Executive Summary - Chart on Vendor Market Positioning
2 Market Landscape
2.1 Market ecosystem
Exhibit 07: Parent market
Exhibit 08: Market Characteristics
3 Market Sizing
3.1 Market definition
Exhibit 09: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 10: Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Exhibit 11: Chart on Thailand - Market size and forecast 2023-2028 ($ billion)
Exhibit 12: Data Table on Thailand - Market size and forecast 2023-2028 ($ billion)
Exhibit 13: Chart on Thailand: Year-over-year growth 2023-2028 (%)
Exhibit 14: Data Table on Thailand: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 K-12 education market in Thailand 2018 - 2022
Exhibit 15: Historic Market Size - Data Table on k-12 education market in Thailand 2018 - 2022 ($ billion)
4.2 Class type Segment Analysis 2018 - 2022
Exhibit 16: Historic Market Size - Class type Segment 2018 - 2022 ($ billion)
4.3 Type Segment Analysis 2018 - 2022
Exhibit 17: Historic Market Size - Type Segment 2018 - 2022 ($ billion)
5 Five Forces Analysis
5.1 Five forces summary
Exhibit 18: Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Exhibit 19: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Exhibit 20: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Exhibit 21: Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Exhibit 22: Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Exhibit 23: Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Exhibit 24: Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Class Type
6.1 Market segments
Exhibit 25: Chart on Class Type - Market share 2023-2028 (%)
Exhibit 26: Data Table on Class Type - Market share 2023-2028 (%)
6.2 Comparison by Class Type
Exhibit 27: Chart on Comparison by Class Type
Exhibit 28: Data Table on Comparison by Class Type
6.3 Primary education - Market size and forecast 2023-2028
Exhibit 29: Chart on Primary education - Market size and forecast 2023-2028 ($ billion)
Exhibit 30: Data Table on Primary education - Market size and forecast 2023-2028 ($ billion)
Exhibit 31: Chart on Primary education - Year-over-year growth 2023-2028 (%)
Exhibit 32: Data Table on Primary education - Year-over-year growth 2023-2028 (%)
6.4 Secondary education - Market size and forecast 2023-2028
Exhibit 33: Chart on Secondary education - Market size and forecast 2023-2028 ($ billion)
Exhibit 34: Data Table on Secondary education - Market size and forecast 2023-2028 ($ billion)
Exhibit 35: Chart on Secondary education - Year-over-year growth 2023-2028 (%)
Exhibit 36: Data Table on Secondary education - Year-over-year growth 2023-2028 (%)
6.5 Pre-primary education - Market size and forecast 2023-2028
Exhibit 37: Chart on Pre-primary education - Market size and forecast 2023-2028 ($ billion)
Exhibit 38: Data Table on Pre-primary education - Market size and forecast 2023-2028 ($ billion)
Exhibit 39: Chart on Pre-primary education - Year-over-year growth 2023-2028 (%)
Exhibit 40: Data Table on Pre-primary education - Year-over-year growth 2023-2028 (%)
6.6 Market opportunity by Class Type
Exhibit 41: Market opportunity by Class Type ($ billion)
Exhibit 42: Data Table on Market opportunity by Class Type ($ billion)
7 Market Segmentation by Type
7.1 Market segments
Exhibit 43: Chart on Type - Market share 2023-2028 (%)
Exhibit 44: Data Table on Type - Market share 2023-2028 (%)
7.2 Comparison by Type
Exhibit 45: Chart on Comparison by Type
Exhibit 46: Data Table on Comparison by Type
7.3 Traditional education - Market size and forecast 2023-2028
Exhibit 47: Chart on Traditional education - Market size and forecast 2023-2028 ($ billion)
Exhibit 48: Data Table on Traditional education - Market size and forecast 2023-2028 ($ billion)
Exhibit 49: Chart on Traditional education - Year-over-year growth 2023-2028 (%)
Exhibit 50: Data Table on Traditional education - Year-over-year growth 2023-2028 (%)
7.4 Online education - Market size and forecast 2023-2028
Exhibit 51: Chart on Online education - Market size and forecast 2023-2028 ($ billion)
Exhibit 52: Data Table on Online education - Market size and forecast 2023-2028 ($ billion)
Exhibit 53: Chart on Online education - Year-over-year growth 2023-2028 (%)
Exhibit 54: Data Table on Online education - Year-over-year growth 2023-2028 (%)
7.5 Market opportunity by Type
Exhibit 55: Market opportunity by Type ($ billion)
Exhibit 56: Data Table on Market opportunity by Type ($ billion)
8 Customer Landscape
8.1 Customer landscape overview
Exhibit 57: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Drivers, Challenges, and Trends
9.1 Market drivers
9.2 Market challenges
9.3 Impact of drivers and challenges
Exhibit 58: Impact of drivers and challenges in 2023 and 2028
9.4 Market trends
10 Vendor Landscape
10.1 Overview
10.2 Vendor landscape
Exhibit 59: Overview on Criticality of inputs and Factors of differentiation
10.3 Landscape disruption
Exhibit 60: Overview on factors of disruption
10.4 Industry risks
Exhibit 61: Impact of key risks on business
11 Vendor Analysis
11.1 Vendors covered
Exhibit 62: Vendors covered
11.2 Market positioning of vendors
Exhibit 63: Matrix on vendor position and classification
11.3 Active Internet Technologies LLC
Exhibit 64: Active Internet Technologies LLC - Overview
Exhibit 65: Active Internet Technologies LLC - Product / Service
Exhibit 66: Active Internet Technologies LLC - Key offerings
11.4 Bangkok Patana School
Exhibit 67: Bangkok Patana School - Overview
Exhibit 68: Bangkok Patana School - Product / Service
Exhibit 69: Bangkok Patana School - Key offerings
11.5 BenQ Corp.
Exhibit 70: BenQ Corp. - Overview
Exhibit 71: BenQ Corp. - Product / Service
Exhibit 72: BenQ Corp. - Key offerings
11.6 Berkeley International School
Exhibit 73: Berkeley International School - Overview
Exhibit 74: Berkeley International School - Product / Service
Exhibit 75: Berkeley International School - Key offerings
11.7 British International School Phuket
Exhibit 76: British International School Phuket - Overview
Exhibit 77: British International School Phuket - Product / Service
Exhibit 78: British International School Phuket - Key offerings
11.8 Concordian International School
Exhibit 79: Concordian International School - Overview
Exhibit 80: Concordian International School - Product / Service
Exhibit 81: Concordian International School - Key offerings
11.9 Darasamuth Phuket School
Exhibit 82: Darasamuth Phuket School - Overview
Exhibit 83: Darasamuth Phuket School - Product / Service
Exhibit 84: Darasamuth Phuket School - Key offerings
11.10 Harrow School
Exhibit 85: Harrow School - Overview
Exhibit 86: Harrow School - Product / Service
Exhibit 87: Harrow School - Key offerings
11.11 HeadStart International School Phuket
Exhibit 88: HeadStart International School Phuket - Overview
Exhibit 89: HeadStart International School Phuket - Product / Service
Exhibit 90: HeadStart International School Phuket - Key offerings
11.12 International Business Machines Corp.
Exhibit 91: International Business Machines Corp. - Overview
Exhibit 92: International Business Machines Corp. - Business segments
Exhibit 93: International Business Machines Corp. - Key news
Exhibit 94: International Business Machines Corp. - Key offerings
Exhibit 95: International Business Machines Corp. - Segment focus
11.13 International School Bangkok
Exhibit 96: International School Bangkok - Overview
Exhibit 97: International School Bangkok - Product / Service
Exhibit 98: International School Bangkok - Key offerings
11.14 KIS International School
Exhibit 99: KIS International School - Overview
Exhibit 100: KIS International School - Product / Service
Exhibit 101: KIS International School - Key offerings
11.15 Microsoft Corp.
Exhibit 102: Microsoft Corp. - Overview
Exhibit 103: Microsoft Corp. - Business segments
Exhibit 104: Microsoft Corp. - Key news
Exhibit 105: Microsoft Corp. - Key offerings
Exhibit 106: Microsoft Corp. - Segment focus
11.16 NIST International School
Exhibit 107: NIST International School - Overview
Exhibit 108: NIST International School - Product / Service
Exhibit 109: NIST International School - Key offerings
11.17 Ruamrudee International School
Exhibit 110: Ruamrudee International School - Overview
Exhibit 111: Ruamrudee International School - Product / Service
Exhibit 112: Ruamrudee International School - Key offerings
12 Appendix
12.1 Scope of the report
12.2 Inclusions and exclusions checklist
Exhibit 113: Inclusions checklist
Exhibit 114: Exclusions checklist
12.3 Currency conversion rates for US$
Exhibit 115: Currency conversion rates for US$
12.4 Research methodology
Exhibit 116: Research methodology
Exhibit 117: Validation techniques employed for market sizing
Exhibit 118: Information sources
12.5 List of abbreviations
Exhibit 119: List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Country Market Characteristics
Exhibits 4: Executive Summary - Chart on Market Segmentation by Class Type
Exhibits 5: Executive Summary - Chart on Market Segmentation by Type
Exhibits 6: Executive Summary - Chart on Vendor Market Positioning
Exhibits 7: Parent market
Exhibits 8: Market Characteristics
Exhibits 9: Offerings of vendors included in the market definition
Exhibits 10: Market segments
Exhibits 11: Chart on Thailand - Market size and forecast 2023-2028 ($ billion)
Exhibits 12: Data Table on Thailand - Market size and forecast 2023-2028 ($ billion)
Exhibits 13: Chart on Thailand: Year-over-year growth 2023-2028 (%)
Exhibits 14: Data Table on Thailand: Year-over-year growth 2023-2028 (%)
Exhibits 15: Historic Market Size - Data Table on k-12 education market in Thailand 2018 - 2022 ($ billion)
Exhibits 16: Historic Market Size - Class type Segment 2018 - 2022 ($ billion)
Exhibits 17: Historic Market Size - Type Segment 2018 - 2022 ($ billion)
Exhibits 18: Five forces analysis - Comparison between 2023 and 2028
Exhibits 19: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits 20: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits 21: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits 22: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits 23: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits 24: Chart on Market condition - Five forces 2023 and 2028
Exhibits 25: Chart on Class Type - Market share 2023-2028 (%)
Exhibits 26: Data Table on Class Type - Market share 2023-2028 (%)
Exhibits 27: Chart on Comparison by Class Type
Exhibits 28: Data Table on Comparison by Class Type
Exhibits 29: Chart on Primary education - Market size and forecast 2023-2028 ($ billion)
Exhibits 30: Data Table on Primary education - Market size and forecast 2023-2028 ($ billion)
Exhibits 31: Chart on Primary education - Year-over-year growth 2023-2028 (%)
Exhibits 32: Data Table on Primary education - Year-over-year growth 2023-2028 (%)
Exhibits 33: Chart on Secondary education - Market size and forecast 2023-2028 ($ billion)
Exhibits 34: Data Table on Secondary education - Market size and forecast 2023-2028 ($ billion)
Exhibits 35: Chart on Secondary education - Year-over-year growth 2023-2028 (%)
Exhibits 36: Data Table on Secondary education - Year-over-year growth 2023-2028 (%)
Exhibits 37: Chart on Pre-primary education - Market size and forecast 2023-2028 ($ billion)
Exhibits 38: Data Table on Pre-primary education - Market size and forecast 2023-2028 ($ billion)
Exhibits 39: Chart on Pre-primary education - Year-over-year growth 2023-2028 (%)
Exhibits 40: Data Table on Pre-primary education - Year-over-year growth 2023-2028 (%)
Exhibits 41: Market opportunity by Class Type ($ billion)
Exhibits 42: Data Table on Market opportunity by Class Type ($ billion)
Exhibits 43: Chart on Type - Market share 2023-2028 (%)
Exhibits 44: Data Table on Type - Market share 2023-2028 (%)
Exhibits 45: Chart on Comparison by Type
Exhibits 46: Data Table on Comparison by Type
Exhibits 47: Chart on Traditional education - Market size and forecast 2023-2028 ($ billion)
Exhibits 48: Data Table on Traditional education - Market size and forecast 2023-2028 ($ billion)
Exhibits 49: Chart on Traditional education - Year-over-year growth 2023-2028 (%)
Exhibits 50: Data Table on Traditional education - Year-over-year growth 2023-2028 (%)
Exhibits 51: Chart on Online education - Market size and forecast 2023-2028 ($ billion)
Exhibits 52: Data Table on Online education - Market size and forecast 2023-2028 ($ billion)
Exhibits 53: Chart on Online education - Year-over-year growth 2023-2028 (%)
Exhibits 54: Data Table on Online education - Year-over-year growth 2023-2028 (%)
Exhibits 55: Market opportunity by Type ($ billion)
Exhibits 56: Data Table on Market opportunity by Type ($ billion)
Exhibits 57: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 58: Impact of drivers and challenges in 2023 and 2028
Exhibits 59: Overview on Criticality of inputs and Factors of differentiation
Exhibits 60: Overview on factors of disruption
Exhibits 61: Impact of key risks on business
Exhibits 62: Vendors covered
Exhibits 63: Matrix on vendor position and classification
Exhibits 64: Active Internet Technologies LLC - Overview
Exhibits 65: Active Internet Technologies LLC - Product / Service
Exhibits 66: Active Internet Technologies LLC - Key offerings
Exhibits 67: Bangkok Patana School - Overview
Exhibits 68: Bangkok Patana School - Product / Service
Exhibits 69: Bangkok Patana School - Key offerings
Exhibits 70: BenQ Corp. - Overview
Exhibits 71: BenQ Corp. - Product / Service
Exhibits 72: BenQ Corp. - Key offerings
Exhibits 73: Berkeley International School - Overview
Exhibits 74: Berkeley International School - Product / Service
Exhibits 75: Berkeley International School - Key offerings
Exhibits 76: British International School Phuket - Overview
Exhibits 77: British International School Phuket - Product / Service
Exhibits 78: British International School Phuket - Key offerings
Exhibits 79: Concordian International School - Overview
Exhibits 80: Concordian International School - Product / Service
Exhibits 81: Concordian International School - Key offerings
Exhibits 82: Darasamuth Phuket School - Overview
Exhibits 83: Darasamuth Phuket School - Product / Service
Exhibits 84: Darasamuth Phuket School - Key offerings
Exhibits 85: Harrow School - Overview
Exhibits 86: Harrow School - Product / Service
Exhibits 87: Harrow School - Key offerings
Exhibits 88: HeadStart International School Phuket - Overview
Exhibits 89: HeadStart International School Phuket - Product / Service
Exhibits 90: HeadStart International School Phuket - Key offerings
Exhibits 91: International Business Machines Corp. - Overview
Exhibits 92: International Business Machines Corp. - Business segments
Exhibits 93: International Business Machines Corp. - Key news
Exhibits 94: International Business Machines Corp. - Key offerings
Exhibits 95: International Business Machines Corp. - Segment focus
Exhibits 96: International School Bangkok - Overview
Exhibits 97: International School Bangkok - Product / Service
Exhibits 98: International School Bangkok - Key offerings
Exhibits 99: KIS International School - Overview
Exhibits 100: KIS International School - Product / Service
Exhibits 101: KIS International School - Key offerings
Exhibits 102: Microsoft Corp. - Overview
Exhibits 103: Microsoft Corp. - Business segments
Exhibits 104: Microsoft Corp. - Key news
Exhibits 105: Microsoft Corp. - Key offerings
Exhibits 106: Microsoft Corp. - Segment focus
Exhibits 107: NIST International School - Overview
Exhibits 108: NIST International School - Product / Service
Exhibits 109: NIST International School - Key offerings
Exhibits 110: Ruamrudee International School - Overview
Exhibits 111: Ruamrudee International School - Product / Service
Exhibits 112: Ruamrudee International School - Key offerings
Exhibits 113: Inclusions checklist
Exhibits 114: Exclusions checklist
Exhibits 115: Currency conversion rates for US$
Exhibits 116: Research methodology
Exhibits 117: Validation techniques employed for market sizing
Exhibits 118: Information sources
Exhibits 119: List of abbreviations

Executive Summary

The publisher recognizes the following companies as the key players in the K-12 education market in Thailand: Active Internet Technologies LLC, Anthology Inc., Bangkok Patana School, BenQ Corp., Berkeley International School, British International School Phuket, Concordian International School, Coursera Inc., D2L Corp., Darasamuth Phuket School, Harrow School, HeadStart International School Phuket, International Business Machines Corp., International School Bangkok, John Wiley and Sons Inc., KIS International School, Microsoft Corp., NIST International School, Pearson Plc, and Ruamrudee International School.

Commenting on the report, an analyst from the research team said: 'The latest trend gaining momentum in the market is rise in adoption of advanced technologies into educational products.'

According to the report, one of the major drivers for this market is the rising awareness of primary education.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Active Internet Technologies LLC
  • Anthology Inc.
  • Bangkok Patana School
  • BenQ Corp.
  • Berkeley International School
  • British International School Phuket
  • Concordian International School
  • Coursera Inc.
  • D2L Corp.
  • Darasamuth Phuket School
  • Harrow School
  • HeadStart International School Phuket
  • International Business Machines Corp.
  • International School Bangkok
  • John Wiley and Sons Inc.
  • KIS International School
  • Microsoft Corp.
  • NIST International School
  • Pearson Plc
  • Ruamrudee International School