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Decorative Exterior Materials Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)

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    Report

  • 402 Pages
  • January 2024
  • Region: Global
  • Fairfield Market Research
  • ID: 5925005
New Report Highlights Factors Driving Market Growth and Key Players

The latest report on the decorative exterior materials market reveals that global demand has reached an estimated value of US$ 285 billion by the end of 2024. The market is poised to witness significant growth, ultimately reaching a valuation of US$ 420 billion by 2031.

Market Growth Drivers

The substantial growth in demand for decorative exterior materials can be attributed to several key factors:

  • Increase in Net Disposable Income: The rise in net disposable income among consumers has led to an increased interest in decorating and enhancing outdoor spaces, such as gardens, balconies, and other outdoor areas, driving the demand for decorative exterior materials.
  • Urbanization: The ongoing urbanization trend has created a surge in construction activities, leading to a higher demand for these materials for both residential and commercial properties.
  • Outdoor Furniture Demand: The preference for decoration and comfort in outdoor spaces has fueled the demand for outdoor furniture, further benefiting the decorative exterior materials market.

Regional Highlights

  • East Asia: East Asia remains a prominent market due to robust development in the construction sector and significant growth in residential building construction in recent years.
  • South Asia Pacific: The South Asia Pacific region is witnessing substantial growth in construction and infrastructure sectors, driven by increased foreign direct investment. This growth is expected to contribute significantly to the demand for decorative exterior materials.

Opportunities for Market Expansion

The report also highlights key opportunities for market expansion:

  • Development of Smart Materials: Growing interest in smart and efficient exterior materials is expected to open new application areas. Innovations such as Saint Gobain's sage glass demonstrate the potential for smart materials in the market.
  • Investment in Emerging Markets: Significant investments in emerging countries like India, Brazil, and ASEAN nations in the infrastructure and construction sectors offer ample growth opportunities. Additionally, economic recovery and real estate growth in China are expected to further augment the market.

Impact of Raw Material Pricing

The report notes that the decorative exterior materials market is highly sensitive to fluctuations in raw material prices. Factors such as changes in inflation rates, government policies, and interest rates can lead to price fluctuations. Volatility in raw material prices can adversely affect businesses in the market, impacting the final product prices and profitability.

Country-wise Analysis

India: India accounts for more than 39% of the South Asia Pacific market, driven by high-rise building construction in tier-1 cities, increased outdoor furniture sales, and vehicle production.

GCC Countries: Significant investments in residential and non-residential building construction, government initiatives, and economic diversification in GCC countries, including Saudi Arabia, UAE, and Qatar, are propelling the demand for decorative exterior materials.

Competitive Landscape

The decorative exterior materials market features key players striving to expand their market presence. These companies are focusing on strengthening their supply chain networks and increasing their product offerings to meet the growing demand for decorative exterior materials. The market is characterized by its fragmentation, with several players operating globally.

Key Market Players

  • LX Hausys Ltd.
  • OMNOVA Solutions, Inc.
  • ERGIS S.A.
  • AVERY DENNISON CORPORATION
  • JINDAL POLY FILMS Ltd.
  • Klöckner Pentaplast Group
  • Folienwerk Wolfen GmbH
  • Mondoplastico S.p.A.
  • RENOLIT
  • AVI Global Plast Pvt. Ltd.
  • MACRO PLASTIC SDN. BHD.
  • Peiyu Plastics Corporation
  • Hanwha L&C
  • Konrad Hornschuch AG
  • Fine Decor GmbH
  • Alfatherm s.p.a.
  • C.I. TAKIRON Corporation
  • RTP Company, Inc.
  • Schweitzer-Mauduit International, Inc. (SWM)
  • Covestro AG
  • LyondellBasell Industries Holdings N.V.
  • Nihon Matai Co., Ltd.
  • PROTECHNIC SA
  • Victrex plc.
  • Mitsubishi Chemical Corporation
  • E.I. du Pont de Nemours and Company
  • Schuco International KG
  • Saint Gobain
  • Alcoa Corporation
  • Rieder Smart Elements GmbH
  • Asahi Building Wall Co., Ltd.
  • Trelleborg
  • Ulma Architectural Solutions
  • Armacell
  • Kalwall
  • Lixil Group Corporation
  • Lindner Group
  • Yuanda China Holdings Limited
  • Toro Aluminium Group of Companies

Key Segments Covered in Decorative Exterior Materials Industry Research

By Application:

  • Window Frame
  • Decorative Films/Laminates
  • Wood
  • Metal
  • Others
  • Exterior Door
  • Decorative Films/Laminates
  • Wood
  • Metal
  • Others
  • Façade(Cladding/Siding)
  • Decorative Films/Laminates
  • Wood
  • Glass
  • Bricks, Stone/ Terracotta
  • Ceramic/ Porcelain
  • Others
  • Outdoor Flooring
  • Decorative Films/Laminates
  • Tiles
  • Wood
  • Wood-plastic composite (WPC)
  • Outdoor Furniture
  • Decorative Films/Laminates
  • Wood
  • Metal
  • Others
  • Automotive Exterior
  • Decorative Films
  • Paints & Coatings

By End Use:

  • Residential
  • Commercial
  • Institutional
  • Transportation

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Pacific
  • Middle East & Africa


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Table of Contents

1. Executive Summary
1.1. Global Decorative Exterior Materials Market Snapshot
1.2. Future Projections
1.3. Key Market Trends
1.4. Regional Snapshot, by Value, 2023
1.5. Analyst Recommendations
2. Market Overview
2.1. Market Definitions and Segmentations
2.2. Market Dynamics
2.2.1. Drivers
2.2.2. Restraints
2.2.3. Market Opportunities
2.3. Value Chain Analysis
2.4. Porter’s Five Forces Analysis
2.5. COVID-19 Impact Analysis
2.5.1. Supply
2.5.2. Demand
2.6. Impact of Ukraine-Russia Conflict
2.7. Economic Overview
2.7.1. World Economic Projections
2.8. PESTLE Analysis
3. Global Decorative Exterior Materials Market Outlook, 2018 - 2031
3.1. Global Decorative Exterior Materials Market Outlook, by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
3.1.1. Key Highlights
3.1.1.1. Window Frame
3.1.1.2. Exterior Door
3.1.1.3. Façade (Cladding/Siding)
3.1.1.4. Outdoor Flooring
3.1.1.5. Outdoor Furniture
3.1.1.6. Automotive Exterior
3.2. Global Decorative Exterior Materials Market Outlook, by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
3.2.1. Key Highlights
3.2.1.1. Residential
3.2.1.2. Commercial
3.2.1.3. Industrial
3.3. Global Decorative Exterior Materials Market Outlook, by Region, Value (US$ Bn) and Volume (Tons), 2018 - 2031
3.3.1. Key Highlights
3.3.1.1. North America
3.3.1.2. Europe
3.3.1.3. Asia Pacific
3.3.1.4. Latin America
3.3.1.5. Middle East & Africa
4. North America Decorative Exterior Materials Market Outlook, 2018 - 2031
4.1. North America Decorative Exterior Materials Market Outlook, by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
4.1.1. Key Highlights
4.1.1.1. Window Frame
4.1.1.2. Exterior Door
4.1.1.3. Façade (Cladding/Siding)
4.1.1.4. Outdoor Flooring
4.1.1.5. Outdoor Furniture
4.1.1.6. Automotive Exterior
4.2. North America Decorative Exterior Materials Market Outlook, by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
4.2.1. Key Highlights
4.2.1.1. Residential
4.2.1.2. Commercial
4.2.1.3. Industrial
4.2.2. BPS Analysis/Market Attractiveness Analysis
4.3. North America Decorative Exterior Materials Market Outlook, by Country, Value (US$ Bn) and Volume (Tons), 2018 - 2031
4.3.1. Key Highlights
4.3.1.1. U.S. Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
4.3.1.2. U.S. Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
4.3.1.3. Canada Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
4.3.1.4. Canada Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
4.3.2. BPS Analysis/Market Attractiveness Analysis
5. Europe Decorative Exterior Materials Market Outlook, 2018 - 2031
5.1. Europe Decorative Exterior Materials Market Outlook, by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.1.1. Key Highlights
5.1.1.1. Window Frame
5.1.1.2. Exterior Door
5.1.1.3. Façade (Cladding/Siding)
5.1.1.4. Outdoor Flooring
5.1.1.5. Outdoor Furniture
5.1.1.6. Automotive Exterior
5.2. Europe Decorative Exterior Materials Market Outlook, by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.2.1. Key Highlights
5.2.1.1. Residential
5.2.1.2. Commercial
5.2.1.3. Industrial
5.2.2. BPS Analysis/Market Attractiveness Analysis
5.3. Europe Decorative Exterior Materials Market Outlook, by Country, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1. Key Highlights
5.3.1.1. Germany Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.2. Germany Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.3. U.K. Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.4. U.K. Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.5. France Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.6. France Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.7. Italy Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.8. Italy Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.9. Turkey Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.10. Turkey Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.11. Russia Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.12. Russia Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.13. Rest of Europe Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.1.14. Rest of Europe Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
5.3.2. BPS Analysis/Market Attractiveness Analysis
6. Asia Pacific Decorative Exterior Materials Market Outlook, 2018 - 2031
6.1. Asia Pacific Decorative Exterior Materials Market Outlook, by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.1.1. Key Highlights
6.1.1.1. Window Frame
6.1.1.2. Exterior Door
6.1.1.3. Façade (Cladding/Siding)
6.1.1.4. Outdoor Flooring
6.1.1.5. Outdoor Furniture
6.1.1.6. Automotive Exterior
6.2. Asia Pacific Decorative Exterior Materials Market Outlook, by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.2.1. Key Highlights
6.2.1.1. Residential
6.2.1.2. Commercial
6.2.1.3. Industrial
6.2.2. BPS Analysis/Market Attractiveness Analysis
6.3. Asia Pacific Decorative Exterior Materials Market Outlook, by Country, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1. Key Highlights
6.3.1.1. China Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.2. China Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.3. Japan Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.4. Japan Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.5. South Korea Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.6. South Korea Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.7. India Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.8. India Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.9. Southeast Asia Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.10. Southeast Asia Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.11. Rest of Asia Pacific Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.1.12. Rest of Asia Pacific Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
6.3.2. BPS Analysis/Market Attractiveness Analysis
7. Latin America Decorative Exterior Materials Market Outlook, 2018 - 2031
7.1. Latin America Decorative Exterior Materials Market Outlook, by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.1.1. Key Highlights
7.1.1.1. Window Frame
7.1.1.2. Exterior Door
7.1.1.3. Façade (Cladding/Siding)
7.1.1.4. Outdoor Flooring
7.1.1.5. Outdoor Furniture
7.1.1.6. Automotive Exterior
7.2. Latin America Decorative Exterior Materials Market Outlook, by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.2.1.1. Residential
7.2.1.2. Commercial
7.2.1.3. Industrial
7.2.2. BPS Analysis/Market Attractiveness Analysis
7.3. Latin America Decorative Exterior Materials Market Outlook, by Country, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.3.1. Key Highlights
7.3.1.1. Brazil Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.3.1.2. Brazil Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.3.1.3. Mexico Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.3.1.4. Mexico Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.3.1.5. Argentina Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.3.1.6. Argentina Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.3.1.7. Rest of Latin America Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.3.1.8. Rest of Latin America Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
7.3.2. BPS Analysis/Market Attractiveness Analysis
8. Middle East & Africa Decorative Exterior Materials Market Outlook, 2018 - 2031
8.1. Middle East & Africa Decorative Exterior Materials Market Outlook, by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.1.1. Key Highlights
8.1.1.1. Window Frame
8.1.1.2. Exterior Door
8.1.1.3. Façade (Cladding/Siding)
8.1.1.4. Outdoor Flooring
8.1.1.5. Outdoor Furniture
8.1.1.6. Automotive Exterior
8.2. Middle East & Africa Decorative Exterior Materials Market Outlook, by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.2.1. Key Highlights
8.2.1.1. Residential
8.2.1.2. Commercial
8.2.1.3. Industrial
8.2.2. BPS Analysis/Market Attractiveness Analysis
8.3. Middle East & Africa Decorative Exterior Materials Market Outlook, by Country, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.1. Key Highlights
8.3.1.1. GCC Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.1.2. GCC Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.1.3. South Africa Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.1.4. South Africa Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.1.5. Egypt Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.1.6. Egypt Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.1.7. Nigeria Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.1.8. Nigeria Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.1.9. Rest of Middle East & Africa Decorative Exterior Materials Market by Application, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.1.10. Rest of Middle East & Africa Decorative Exterior Materials Market by End Use, Value (US$ Bn) and Volume (Tons), 2018 - 2031
8.3.2. BPS Analysis/Market Attractiveness Analysis
9. Competitive Landscape
9.1. Manufacturer vs by End Use Heatmap
9.2. Company Market Share Analysis, 2023
9.3. Competitive Dashboard
9.4. Company Profiles
9.4.1. LX Hausys Ltd.
9.4.1.1. Company Overview
9.4.1.2. Product Portfolio
9.4.1.3. Financial Overview
9.4.1.4. Business Strategies and Development
9.4.2. OMNOVA Solutions, Inc.
9.4.2.1. Company Overview
9.4.2.2. Product Portfolio
9.4.2.3. Financial Overview
9.4.2.4. Business Strategies and Development
9.4.3. ERGIS S.A.
9.4.3.1. Company Overview
9.4.3.2. Product Portfolio
9.4.3.3. Financial Overview
9.4.3.4. Business Strategies and Development
9.4.4. AVERY DENNISON CORPORATION
9.4.4.1. Company Overview
9.4.4.2. Product Portfolio
9.4.4.3. Financial Overview
9.4.4.4. Business Strategies and Development
9.4.5. JINDAL POLY FILMS Ltd.
9.4.5.1. Company Overview
9.4.5.2. Product Portfolio
9.4.5.3. Financial Overview
9.4.5.4. Business Strategies and Development
9.4.6. Klöckner Pentaplast Group
9.4.6.1. Company Overview
9.4.6.2. Product Portfolio
9.4.6.3. Financial Overview
9.4.6.4. Business Strategies and Development
9.4.7. Folienwerk Wolfen GmbH
9.4.7.1. Company Overview
9.4.7.2. Product Portfolio
9.4.7.3. Financial Overview
9.4.7.4. Business Strategies and Development
9.4.8. Mondoplastico S.p.A.
9.4.8.1. Company Overview
9.4.8.2. Product Portfolio
9.4.8.3. Financial Overview
9.4.8.4. Business Strategies and Development
9.4.9. RENOLIT
9.4.9.1. Company Overview
9.4.9.2. Product Portfolio
9.4.9.3. Financial Overview
9.4.9.4. Business Strategies and Development
9.4.10. AVI Global Plast Pvt. Ltd.
9.4.10.1. Company Overview
9.4.10.2. Product Portfolio
9.4.10.3. Financial Overview
9.4.10.4. Business Strategies and Development
10. Appendix
10.1. Research Methodology
10.2. Report Assumptions
10.3. Acronyms and Abbreviations

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • LX Hausys Ltd
  • OMNOVA Solutions, Inc.
  • ERGIS S.A.
  • AVERY DENNISON CORPORATION
  • JINDAL POLY FILMS Ltd.
  • Klöckner Pentaplast Group
  • Folienwerk Wolfen GmbH
  • Mondoplastico S.p.A.
  • RENOLIT
  • AVI Global Plast Pvt. Ltd.
  • MACRO PLASTIC SDN. BHD.
  • Peiyu Plastics Corporation
  • Hanwha L&C
  • Konrad Hornschuch AG
  • Fine Decor GmbH
  • Alfatherm s.p.a.
  • C.I. TAKIRON Corporation
  • RTP Company, Inc.
  • Schweitzer-Mauduit International, Inc. (SWM)
  • Covestro AG
  • LyondellBasell Industries Holdings N.V.
  • Nihon Matai Co., Ltd.
  • PROTECHNIC SA
  • Victrex plc.
  • Mitsubishi Chemical Corporation
  • E.I. du Pont de Nemours and Company
  • Sch?co International KG
  • Saint Gobain
  • Alcoa Corporation
  • Rieder Smart Elements GmbH
  • Asahi Building Wall Co., Ltd.
  • Trelleborg
  • Ulma Architectural Solutions
  • Armacell
  • Kalwall
  • Lixil Group Corporation
  • Lindner Group
  • Yuanda China Holdings Limited
  • Toro Aluminium Group of Companies

Methodology

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