Growth in the global premium apparel market slowed to 0.7% in 2024 from 4.6% in 2023, as lasting macroeconomic issues and high inflation impacted consumer demand. Footwear is expected to show the fastest forecast growth, rising at a 2024-2029 CAGR of 4.3%, driven by the success of premium running specialists such as On and HOKA. Asia-Pacific and Middle East & Africa are forecasted to showcase the strongest growths out to 2029, rising at 2024-2029 CAGRs of 5.6% and 4.4% respectively, due to rapid urbanization and a growing middle-class population. Lululemon remained the largest premium apparel brand in 2024, and gained further share thanks to international expansion and continued high demand for athleisure.
Key Highlights
- The premium apparel market will slightly outperform in the forecast years but remain overshadowed by value and luxury
- The long-lasting impacts of high inflation in the Americas and Europe will cause the regions to lose share in the forecast period
- Footwear has the fastest forecast growth, driven by the success of premium running brands
Reasons to Buy
- Gain an understanding of the drivers and inhibitors in the global premium apparel market
- Understand where the demand lies within the global premium apparel market across categories, and brands, to allow you to maximise customer acquisition.
- Identify the key approaches brands are taking to stand out in the global premium apparel market, and how you can adapt these to fit your own business.
Table of Contents
- EXECUTIVE SUMMARY
- KEY TRENDS IN THE GLOBAL PREMIUM APPAREL MARKET
- Global Premium Apparel Market Drivers
- Global Premium Apparel Market Inhibitors
- Premium sportswear outperforms, driven by its versatility and quality
- Experiential stores help premium apparel brands build communities
- Strategies for Success in the Global Premium Apparel Market
- THE GLOBAL PREMIUM APPAREL MARKET: GLOBAL MARKET SIZE TO 2029
- Global Premium Apparel Market 2019-2029
- Global Premium Apparel Market by Price Positioning Share 2019, 2024 & 2029
- THE GLOBAL PREMIUM APPAREL MARKET: REGIONAL PERFORMANCE TO 2029
- Global Premium Apparel Market by Regional Share, 2019-2029
- Global Premium Apparel Market by Regional Growth 2019-2029
- Top 10 Premium Apparel Markets by Value, 2019, 2024 & 2029
- Top 10 Premium Apparel Markets by Forecast Growth, 2024-2029
- THE GLOBAL PREMIUM APPAREL MARKET: CATEGORY PERFORMANCE TO 2029
- Premium Apparel Market by Category, 2019, 2024 & 2029
- Global Premium Apparel Market by Category Value, 2019, 2024 & 2029
- COMPETITIVE LANDSCAPE: MARKET SHARES & BRAND PROFILES
- Top 10 Premium Apparel Brands 2023 & 2024
- Top 10 Brands: Winners & Losers Outlook
- Brands in Focus: Lululemon
- Brands in Focus: Levi's
- Brands in Focus: Lacoste
- Brands in Focus: Skims & HOKA
- Brands to Watch
- METHODOLOGY
- Contact the Publisher
- Global Premium Apparel Market Value, 2019, 2024 & 2029 ($ bn) with five-year CAGR (%)
- Global Premium Apparel Market Value ($ bn) 2019-2029, and Annual Growth (%)
- Price Positioning Share (%) within the Global Premium Apparel Market, 2019, 2024 & 2029
- Top 10 Global Premium Apparel Markets by Value ($ bn) 2019, 2024 & 2029 with Forecast CAGR (%) 2024-2029
- Top 10 Global Premium Apparel Markets by Forecast CAGR (%) 2024-2029
- Category Shares within the Premium Apparel Market (%) 2019, 2024 & 2029
- Global Premium Apparel Categories by Value ($ bn), 2019, 2024 & 2029 with Forecast CAGR (%) 2024-2029
- Top 10 Premium Apparel Brands by Market Share (%), 2023 & 2024 with Change in Share 2023-2024
- Lululemon’s Premium Apparel Market Share (%) 2019-2024
- Levi's Premium Apparel Market Share (%) 2019-2024
- Lacoste’s Premium Apparel Market Share (%) 2019-2024
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Lululemon
- Levi's
- Tommy Hilfiger
- Calvin Klein
- Ralph Lauren
- ASICS
- Coach
- Boss
- Victoria's Secret
- The North Face
- Skims
- Hoka
- Aligne
- Peachy Den
- Denim Tears
- R.M. Williams
- Lacoste
- On
- Alo Yoga
- Vuori
- Rixo
- Aritizia

