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India Ghee Market Report and Forecast 2024-2032

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    Report

  • 132 Pages
  • December 2023
  • Region: India
  • Expert Market Research
  • ID: 5926301
India Ghee Market Report and Forecast 2024-2032

Market Outlook

According to the report the India ghee market grew significantly in 2023. Aided by the nation's deep-rooted cultural association with ghee and the escalating awareness of its multifarious health benefits, the market is projected to further grow at a CAGR of 10.30% between 2024 and 2032 to reach a value of about USD 7763.22 billion by 2032.

Ghee, a clarified form of butter with its origins in ancient India, is an integral component of Indian cuisine, rituals, and traditional medicine (Ayurveda). Revered not just for its rich, nutty flavour, but also its myriad health advantages, ghee finds its place in diverse Indian dishes, ranging from savouries to sweets. Its benefits span from aiding digestion, providing essential fats, to even boasting potential anti-inflammatory properties.

The resurging interest in traditional diets and natural products is bolstering the Indian ghee market growth. As global trends gravitate towards organic, pure, and natural foods, ghee is witnessing a remarkable comeback, especially among health enthusiasts and those following ketogenic diets. Furthermore, the rise in disposable income in India has led to increased purchasing power, enabling consumers to opt for premium ghee products.

In the expansive realm of Ayurveda, ghee holds a pivotal position. It is not merely a dietary inclusion but also serves as a base for numerous Ayurvedic medicines. According to the India ghee market analysis, the growing global and domestic acceptance of Ayurvedic practices further fortifies the demand for ghee, elevating it from a kitchen staple to a wellness essential.

Industrial applications of ghee, though niche, are not insubstantial. The cosmetics industry, recognising the moisturising properties of ghee, is increasingly incorporating it into skincare products. Additionally, ghee, with its high smoke point, is being marketed as a healthier alternative for cooking and frying, overshadowing oils that may break down into harmful compounds at high temperatures.

A significant India ghee market trend is the surge in online retail sales. With digitalisation penetrating even the remotest corners of India, ghee brands are leveraging e-commerce platforms, ensuring wider reach and accessibility. The online platforms also aid in educating the consumers, with detailed product information, reviews, and usage tips, thus driving informed purchasing decisions.

The rise of veganism and plant-based diets, globally, does pose a question on the potential impact on ghee consumption. However, ghee, deeply entwined in India's cultural and culinary fabric, continues to hold its ground. Its irreplaceable taste profile and the growing body of research affirming its health benefits ensure that ghee remains resilient amidst shifting dietary patterns.

Market Segmentation

The market can be divided based on source, sector, dairy enterprise size, end use, distribution channel, and state.

Market Breakup by Source

  • Cow
  • Buffalo

Market Breakup by Sector

  • Organised
  • Unorganised

Market Breakup by Enterprise Size

  • Private Sector
  • Cooperative Sector

Market Breakup by End Use

  • Retail
  • Institutional

Market Breakup by Distribution Channel

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Speciality Stores
  • Online
  • Others

Market Breakup by State

  • Karnataka
  • Maharashtra
  • Tamil Nadu
  • Delhi
  • Gujarat
  • Andhra Pradesh and Telangana
  • Uttar Pradesh and Uttarakhand
  • West Bengal
  • Kerala
  • Haryana
  • Punjab
  • Rajasthan
  • Madhya Pradesh and Chhattisgarh
  • Bihar and Jharkhand
  • Orissa
  • Others

Competitive Landscape

The report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the India ghee market. Some of the major players explored in the report are as follows:
  • Gujarat Co-operative Milk Marketing Federation Ltd
  • Nestlé India Limited
  • Britannia Industries Limited
  • Mother Dairy Fruits and Vegetables Pvt. Ltd.
  • Anik Milk Products Pvt Ltd.
  • Patanjali Ayurved Limited
  • SMC Foods Limited
  • The Punjab State Cooperative Milk Producers' Federation Ltd.
  • Milk Food Ltd.
  • Parag Milk Foods Ltd.
  • Rajasthan Cooperative Dairy Federation Ltd
  • Gopaljee Dairy Foods Pvt Ltd
  • Others

Table of Contents

1 Preface2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot7 Opportunities and Challenges in the Market
8 India Ghee Market Analysis
8.1 Key Industry Highlights
8.2 India Ghee Historical Market (2018-2023)
8.3 India Ghee Market Forecast (2024-2032)
8.4 India Ghee Market by Source
8.4.1 Cow
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2023)
8.4.1.3 Forecast Trend (2024-2032)
8.4.2 Buffalo
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2023)
8.4.2.3 Forecast Trend (2024-2032)
8.5 India Ghee Market by Sector
8.5.1 Organised
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2023)
8.5.1.3 Forecast Trend (2024-2032)
8.5.2 Unorganised
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2023)
8.5.2.3 Forecast Trend (2024-2032)
8.6 India Ghee Market by Dairy Enterprise Type
8.6.1 Private Sector
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2023)
8.6.1.3 Forecast Trend (2024-2032)
8.6.2 Cooperative Sector
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2023)
8.6.2.3 Forecast Trend (2024-2032)
8.7 India Ghee Market by End Use
8.7.1 Retail
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2018-2023)
8.7.1.3 Forecast Trend (2024-2032)
8.7.2 Institutional
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2018-2023)
8.7.2.3 Forecast Trend (2024-2032)
8.8 India Ghee Market by Distribution Channel
8.8.1 Supermarkets/Hypermarkets
8.8.1.1 Market Share
8.8.1.2 Historical Trend (2018-2023)
8.8.1.3 Forecast Trend (2024-2032)
8.8.2 Convenience Stores
8.8.2.1 Market Share
8.8.2.2 Historical Trend (2018-2023)
8.8.2.3 Forecast Trend (2024-2032)
8.8.3 Specialty Stores
8.8.3.1 Market Share
8.8.3.2 Historical Trend (2018-2023)
8.8.3.3 Forecast Trend (2024-2032)
8.8.4 Online
8.8.4.1 Market Share
8.8.4.2 Historical Trend (2018-2023)
8.8.4.3 Forecast Trend (2024-2032)
8.8.5 Others
8.9 India Ghee Market by State
8.9.1 Market Share
8.9.1.1 Karnataka
8.9.1.2 Maharashtra
8.9.1.3 Tamil Nadu
8.9.1.4 Delhi
8.9.1.5 Gujarat
8.9.1.6 Andhra Pradesh and Telangana
8.9.1.7 Uttar Pradesh and Uttarakhand
8.9.1.8 West Bengal
8.9.1.9 Kerala
8.9.1.10 Haryana
8.9.1.11 Punjab
8.9.1.12 Rajasthan
8.9.1.13 Madhya Pradesh and Chhattisgarh
8.9.1.14 Bihar and Jharkhand
8.9.1.15 Orissa
8.9.1.16 Others
9 Regional Analysis
9.1 Karnataka
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Maharashtra
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
9.3 Tamil Nadu
9.3.1 Historical Trend (2018-2023)
9.3.2 Forecast Trend (2024-2032)
9.4 Delhi
9.4.1 Historical Trend (2018-2023)
9.4.2 Forecast Trend (2024-2032)
9.5 Gujarat
9.5.1 Historical Trend (2018-2023)
9.5.2 Forecast Trend (2024-2032)
9.6 Andhra Pradesh and Telangana
9.6.1 Historical Trend (2018-2023)
9.6.2 Forecast Trend (2024-2032)
9.7 Uttar Pradesh and Uttarakhand
9.7.1 Historical Trend (2018-2023)
9.7.2 Forecast Trend (2024-2032)
9.8 West Bengal
9.8.1 Historical Trend (2018-2023)
9.8.2 Forecast Trend (2024-2032)
9.9 Kerala
9.9.1 Historical Trend (2018-2023)
9.9.2 Forecast Trend (2024-2032)
9.10 Haryana
9.10.1 Historical Trend (2018-2023)
9.10.2 Forecast Trend (2024-2032)
9.11 Punjab
9.11.1 Historical Trend (2018-2023)
9.11.2 Forecast Trend (2024-2032)
9.12 Rajasthan
9.12.1 Historical Trend (2018-2023)
9.12.2 Forecast Trend (2024-2032)
9.13 Madhya Pradesh and Chhattisgarh
9.13.1 Historical Trend (2018-2023)
9.13.2 Forecast Trend (2024-2032)
9.14 Bihar and Jharkhand
9.14.1 Historical Trend (2018-2023)
9.14.2 Forecast Trend (2024-2032)
9.15 Orissa
9.15.1 Historical Trend (2018-2023)
9.15.2 Forecast Trend (2024-2032)
10 Market Dynamics
10.1 SWOT Analysis
10.1.1 Strengths
10.1.2 Weaknesses
10.1.3 Opportunities
10.1.4 Threats
10.2 Porter’s Five Forces Analysis
10.2.1 Supplier’s Power
10.2.2 Buyer’s Power
10.2.3 Threat of New Entrants
10.2.4 Degree of Rivalry
10.2.5 Threat of Substitutes
10.3 Key Indicators for Demand
10.4 Key Indicators for Price
11 Value Chain Analysis12 Price Analysis
13 Competitive Landscape
13.1 Market Structure
13.2 Company Profiles
13.2.1 Gujarat Co-operative Milk Marketing Federation Ltd
13.2.1.1 Company Overview
13.2.1.2 Product Portfolio
13.2.1.3 Demographic Reach and Achievements
13.2.1.4 Certifications
13.2.2 Nestlé India Limited
13.2.2.1 Company Overview
13.2.2.2 Product Portfolio
13.2.2.3 Demographic Reach and Achievements
13.2.2.4 Certifications
13.2.3 Britannia Industries Limited
13.2.3.1 Company Overview
13.2.3.2 Product Portfolio
13.2.3.3 Demographic Reach and Achievements
13.2.3.4 Certifications
13.2.4 Mother Dairy Fruits and Vegetables Pvt. Ltd.
13.2.4.1 Company Overview
13.2.4.2 Product Portfolio
13.2.4.3 Demographic Reach and Achievements
13.2.4.4 Certifications
13.2.5 Anik Milk Products Pvt Ltd.
13.2.5.1 Company Overview
13.2.5.2 Product Portfolio
13.2.5.3 Demographic Reach and Achievements
13.2.5.4 Certifications
13.2.6 Patanjali Ayurved Limited
13.2.6.1 Company Overview
13.2.6.2 Product Portfolio
13.2.6.3 Demographic Reach and Achievements
13.2.6.4 Certifications
13.2.7 SMC Foods Limited
13.2.7.1 Company Overview
13.2.7.2 Product Portfolio
13.2.7.3 Demographic Reach and Achievements
13.2.7.4 Certifications
13.2.8 The Punjab State Cooperative Milk Producers' Federation Ltd.
13.2.8.1 Company Overview
13.2.8.2 Product Portfolio
13.2.8.3 Demographic Reach and Achievements
13.2.8.4 Certifications
13.2.9 Milk Food Ltd.
13.2.9.1 Company Overview
13.2.9.2 Product Portfolio
13.2.9.3 Demographic Reach and Achievements
13.2.9.4 Certifications
13.2.10 Parag Milk Foods Ltd.
13.2.10.1 Company Overview
13.2.10.2 Product Portfolio
13.2.10.3 Demographic Reach and Achievements
13.2.10.4 Certifications
13.2.11 Rajasthan Cooperative Dairy Federation Ltd
13.2.11.1 Company Overview
13.2.11.2 Product Portfolio
13.2.11.3 Demographic Reach and Achievements
13.2.11.4 Certifications
13.2.12 Gopaljee Dairy Foods Pvt Ltd
13.2.12.1 Company Overview
13.2.12.2 Product Portfolio
13.2.12.3 Demographic Reach and Achievements
13.2.12.4 Certifications
13.2.13 Others
14 Key Trends and Developments in the Market
List of Key Figures and Tables
1. India Ghee Market: Key Industry Highlights, 2018 and 2032
2. India Ghee Historical Market: Breakup by Source (INR Crore), 2018-2023
3. India Ghee Market Forecast: Breakup by Source (INR Crore), 2024-2032
4. India Ghee Historical Market: Breakup by Sector (INR Crore), 2018-2023
5. India Ghee Market Forecast: Breakup by Sector (INR Crore), 2024-2032
6. India Ghee Historical Market: Breakup by Dairy Enterprise Type (INR Crore), 2018-2023
7. India Ghee Market Forecast: Breakup by Dairy Enterprise Type (INR Crore), 2024-2032
8. India Ghee Historical Market: Breakup by End Use (INR Crore), 2018-2023
9. India Ghee Market Forecast: Breakup by End Use (INR Crore), 2024-2032
10. India Ghee Historical Market: Breakup by Distribution Channels (INR Crore), 2018-2023
11. India Ghee Market Forecast: Breakup by Distribution Channels (INR Crore), 2024-2032
12. India Ghee Historical Market: Breakup by States (INR Crore), 2018-2023
13. India Ghee Market Forecast: Breakup by States (INR Crore), 2024-2032
14. India Ghee Market Structure

Companies Mentioned

  • Gujarat Co-operative Milk Marketing Federation Ltd
  • Nestlé India Limited
  • Britannia Industries Limited
  • Mother Dairy Fruits and Vegetables Pvt. Ltd.
  • Anik Milk Products Pvt Ltd.
  • Patanjali Ayurved Limited
  • SMC Foods Limited
  • The Punjab State Cooperative Milk Producers' Federation Ltd.
  • Milk Food Ltd.
  • Parag Milk Foods Ltd.
  • Rajasthan Cooperative Dairy Federation Ltd
  • Gopaljee Dairy Foods Pvt Ltd

Methodology

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