Meal replacement shakes are beverages designed to provide a convenient and nutritionally balanced alternative to a traditional meal. These shakes typically contain a mix of macronutrients (proteins, carbohydrates, and fats), vitamins, and minerals to offer a well-rounded nutritional profile. The goal is to replace a regular meal with a convenient and easily consumable option, often used by individuals seeking a quick and efficient way to manage their caloric intake or meet specific dietary goals. Furthermore, these beverages help to replenish an individual's calorie needs, contribute to immune system strengthening, keep weight under control, and offer necessary nutrients to the body. They are available as ready-to-drink shakes or in powder form, which may be mixed with soy milk or milk. In addition, they are available in a variety of flavors, including chocolate, strawberry & banana combination, peach, and avocado.
Consumers' daily schedules have become hectic over the years, necessitating a lifestyle change to tackle the daily chores. Lifestyle change is negatively impacting the health of people and is becoming a major cause of health difficulties such as obesity, cardiovascular illness, and vitamin deficiencies. The response to this aforementioned problem is that manufacturers of Meal replacement shakes have developed drinks that are high in minerals, alkaloids, antioxidants, and protein. To address such demands, market players are introducing novel and innovative products. For instance, XLS Medical, a subsidiary of Perrigo Company Plc., launched a new range of Meal replacement shakes, Active Shape in three flavors, including chocolate, strawberry, and vanilla. Customers are encouraged to shift from sweetened beverages to Meal replacement shakes due to the associated health benefits such as colon cleansing capabilities, anti-aging, and skin hydration properties, with alkaline Meal replacement shakes.
The most concerning issue, today, across the globe is environmental deterioration, which is aggravated by industrial manufacturers, as these industries use low-quality packaging and processing material. The usage of low-quality plastic bottles and metal cans harms the environment by increasing the carbon footprint. Carton packaging for Meal replacement shakes products (excluding ready-to-drink) can be the solution to this issue. The use of cartons reduces environmental stress and aids in the prevention of plastic pollution. Manufacturers are developing innovative carton packaging technologies to extend the shelf life of the product and protect the product from sunlight, moisture, and foreign particles. For example, Tetra Pak introduced its Leap Accelerator Program in 2021, which assists manufacturing firms in planning and developing various goods that would address the current market needs. It allows the development of new packaging for high acidic products that were previously difficult. Thus, carton packaging may solve environmental problems while ensuring product safety.
The global Meal replacement shakes market is segmented into product type, flavor, sales channel, and region. Depending on product type, the market is categorized into liquid and powder. On the basis of flavor, it is segregated into vanilla, chocolate, strawberry, banana, and others. By sales channels, it is categorized into hypermarkets/supermarkets, drug stores & pharmacies, convenience stores, online channels, and others. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, and rest of Europe), Asia-Pacific (China, Japan, India, Australia, South Korea, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, United Arab Emirates, South Africa, and rest of LAMEA).
Players operating in the global Meal replacement shakes market have adopted various developmental strategies to expand their Meal replacement shakes market share, increase profitability, and remain competitive in the market. The key players profiled in this report include Amway International Inc, Abbott Laboratories, Trinkkost GmbH, Perrigo Company, Herbalife International of America, Inc., Nestle S/A, Kellogg Company, Huel Inc., Atkins US., and USANA Health Sciences Inc. The other market players are National Beverage Corporation, Biofood EST, Saturo Foods GmbH, Nutrition & Sante Iberia SL, Soylent, Inc., Peeroton GMBH, Marico Pvt Ltd., Formulite Pty Ltd., NU Skincare Inc., and Zywie Ventures Private Limited.
Consumers' daily schedules have become hectic over the years, necessitating a lifestyle change to tackle the daily chores. Lifestyle change is negatively impacting the health of people and is becoming a major cause of health difficulties such as obesity, cardiovascular illness, and vitamin deficiencies. The response to this aforementioned problem is that manufacturers of Meal replacement shakes have developed drinks that are high in minerals, alkaloids, antioxidants, and protein. To address such demands, market players are introducing novel and innovative products. For instance, XLS Medical, a subsidiary of Perrigo Company Plc., launched a new range of Meal replacement shakes, Active Shape in three flavors, including chocolate, strawberry, and vanilla. Customers are encouraged to shift from sweetened beverages to Meal replacement shakes due to the associated health benefits such as colon cleansing capabilities, anti-aging, and skin hydration properties, with alkaline Meal replacement shakes.
The most concerning issue, today, across the globe is environmental deterioration, which is aggravated by industrial manufacturers, as these industries use low-quality packaging and processing material. The usage of low-quality plastic bottles and metal cans harms the environment by increasing the carbon footprint. Carton packaging for Meal replacement shakes products (excluding ready-to-drink) can be the solution to this issue. The use of cartons reduces environmental stress and aids in the prevention of plastic pollution. Manufacturers are developing innovative carton packaging technologies to extend the shelf life of the product and protect the product from sunlight, moisture, and foreign particles. For example, Tetra Pak introduced its Leap Accelerator Program in 2021, which assists manufacturing firms in planning and developing various goods that would address the current market needs. It allows the development of new packaging for high acidic products that were previously difficult. Thus, carton packaging may solve environmental problems while ensuring product safety.
The global Meal replacement shakes market is segmented into product type, flavor, sales channel, and region. Depending on product type, the market is categorized into liquid and powder. On the basis of flavor, it is segregated into vanilla, chocolate, strawberry, banana, and others. By sales channels, it is categorized into hypermarkets/supermarkets, drug stores & pharmacies, convenience stores, online channels, and others. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, and rest of Europe), Asia-Pacific (China, Japan, India, Australia, South Korea, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, United Arab Emirates, South Africa, and rest of LAMEA).
Players operating in the global Meal replacement shakes market have adopted various developmental strategies to expand their Meal replacement shakes market share, increase profitability, and remain competitive in the market. The key players profiled in this report include Amway International Inc, Abbott Laboratories, Trinkkost GmbH, Perrigo Company, Herbalife International of America, Inc., Nestle S/A, Kellogg Company, Huel Inc., Atkins US., and USANA Health Sciences Inc. The other market players are National Beverage Corporation, Biofood EST, Saturo Foods GmbH, Nutrition & Sante Iberia SL, Soylent, Inc., Peeroton GMBH, Marico Pvt Ltd., Formulite Pty Ltd., NU Skincare Inc., and Zywie Ventures Private Limited.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the meal replacement shakes market analysis from 2022 to 2032 to identify the prevailing meal replacement shakes market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the meal replacement shakes market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global meal replacement shakes market trends, key players, market segments, application areas, and market growth strategies.
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Key Market Segments
By Form
- Liquid
- Powder
By Flavor
- Vanilla Date
- Chocolate
- Straberry
- Banana
- Others
By Distribution Channel
- Supermarkets/Hypermarkets
- Drug Stores
- Convenience Stores
- Online Sales Channel
- Others
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Rest of Asia-Pacific
- LAMEA
- Brazil
- Argentina
- United Arab Emirates
- South Africa
- Rest of LAMEA
- Abbott Laboratories
- Amway Corporation
- Soylent
- Huel Limited
- Herbalife Nutrition Ltd.
- Nellson LLC.
- Bob’s Red Mill Natural Foods
- Nestle S.A.
- Glanbia PLC
Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: MEAL REPLACEMENT SHAKES MARKET, BY FORM
CHAPTER 5: MEAL REPLACEMENT SHAKES MARKET, BY FLAVOR
CHAPTER 6: MEAL REPLACEMENT SHAKES MARKET, BY DISTRIBUTION CHANNEL
CHAPTER 7: MEAL REPLACEMENT SHAKES MARKET, BY REGION
CHAPTER 8: COMPETITIVE LANDSCAPE
CHAPTER 9: COMPANY PROFILES
List of Tables
List of Figures
Companies Mentioned
- Abbott Laboratories
- Amway Corporation
- Soylent
- Huel Limited
- Herbalife Nutrition Ltd.
- Nellson LLC.
- Bob’s Red Mill Natural Foods
- Nestle S.A.
- Glanbia PLC
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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