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Kazakhstan Online Retail Market to 2027

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    Report

  • 34 Pages
  • November 2023
  • Region: Kazakhstan
  • MarketLine
  • ID: 5927712
Online Retail in Kazakhstan industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The online retail market is segmented into apparel retail, electrical & electronics retail, food & grocery retail, home & garden products, furniture & floor coverings, and footwear.
  • The Kazakhstani online retail sector had total revenues of $0.9 billion in 2022, representing a compound annual growth rate (CAGR) of 22.6% between 2017 and 2022.
  • The electrical & electronics retail segment accounted for the sector's largest proportion in 2022, with total revenues of $0.4 billion, equivalent to 51.2% of the sector's overall value.
  • The growth in the Kazakhstani online retail sector is influenced by several macroeconomic factors, such as rising GDP and growing consumer confidence. For instance, the real GDP annual growth rate of Kazakhstan in 2022 stood at 3.3%, according to GlobalData.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in Kazakhstan
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Kazakhstan
  • Leading company profiles reveal details of key online retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Kazakhstan online retail market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the Kazakhstan online retail market by value in 2022?
  • What will be the size of the Kazakhstan online retail market in 2027?
  • What factors are affecting the strength of competition in the Kazakhstan online retail market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Kazakhstan's online retail market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Company Profiles
7.1. Kaspi Bank JSC
7.2. Air Astana JSC
7.3. Wildberries.ru
8 Macroeconomic Indicators
8.1. Country data
9 Appendix
9.1. Methodology
9.2. Industry associations
9.3. Related research
9.4. About the Publisher
List of Tables
Table 1: Kazakhstan online retail sector value: $ million, 2017-22
Table 2: Kazakhstan online retail sector category segmentation: % share, by value, 2017-2022
Table 3: Kazakhstan online retail sector category segmentation: $ million, 2017-2022
Table 4: Kazakhstan online retail sector geography segmentation: $ million, 2022
Table 5: Kazakhstan online retail sector distribution: % share, by value, 2022
Table 6: Kazakhstan online retail sector value forecast: $ million, 2022-27
Table 7: Kaspi Bank JSC: key facts
Table 8: Kaspi Bank JSC: Annual Financial Ratios
Table 9: Kaspi Bank JSC: Key Employees
Table 10: Air Astana JSC: key facts
Table 11: Air Astana JSC: Key Employees
Table 12: Wildberries.ru: key facts
Table 13: Wildberries.ru: Key Employees
Table 14: Kazakhstan size of population (million), 2018-22
Table 15: Kazakhstan exchange rate, 2018-22
List of Figures
Figure 1: Kazakhstan online retail sector value: $ million, 2017-22
Figure 2: Kazakhstan online retail sector category segmentation: $ million, 2017-2022
Figure 3: Kazakhstan online retail sector geography segmentation: % share, by value, 2022
Figure 4: Kazakhstan online retail sector distribution: % share, by value, 2022
Figure 5: Kazakhstan online retail sector value forecast: $ million, 2022-27
Figure 6: Forces driving competition in the online retail sector in Kazakhstan, 2022
Figure 7: Drivers of buyer power in the online retail sector in Kazakhstan, 2022
Figure 8: Drivers of supplier power in the online retail sector in Kazakhstan, 2022
Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in Kazakhstan, 2022
Figure 10: Factors influencing the threat of substitutes in the online retail sector in Kazakhstan, 2022
Figure 11: Drivers of degree of rivalry in the online retail sector in Kazakhstan, 2022

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Kaspi Bank JSC
  • Air Astana JSC
  • Wildberries.ru