The global air fryer market size attained a value of USD 1.02 billion in 2024 . The market is further expected to grow at a CAGR of 7.00% between 2025 and 2034, to reach a value of USD 2.00 billion by 2034 .
An air fryer is an airtight electrical device which is used for frying food using hot air with a low amount of oil. A popular cooking appliance, it contains a fan which blows hot air at high speeds, facilitating deep frying of food items such as potatoes, chicken, fish, and frozen foods.
The air fryer market expansion is being driven by rapid innovations in cooking technologies, the launch of new kitchen appliances, and innovations in appliance manufacturing processes. With rising disposable incomes, changes in lifestyle, and the emergence of healthy food alternatives, people are switching towards cooking meals at home, which is expected to drive the market for air fryers forward in the coming years.
Air fryers are versatile cooking appliances that can be used to prepare a wide variety of dishes, including appetisers, entrees, and even desserts. Hotel and restaurant chefs appreciate the flexibility offered by air fryers, as they can experiment with different recipes and create innovative dishes to appeal to their clientele.
Online distribution channels offer unparalleled accessibility and convenience to consumers, allowing them to browse and purchase air fryers from the comfort of their homes. This convenience factor eliminates the need for physical store visits and allows consumers to make purchases at any time, contributing to increased demand.
Moreover, online platforms provide a vast array of air fryer models from various brands, offering consumers a wider selection to choose from compared to traditional brick-and-mortar stores. This extensive product range allows consumers to find air fryers that best suit their needs in terms of features, capacity, price range, and design preferences.
Digital air fryers project accurate numbers on the display screen, which enables precise temperature control and time, leading to better frying. Multiple pre-settings, along with smart functions, such as shake reminder, warm-up, and Wi-Fi and Bluetooth connectivity, enable quicker and more efficient frying.
Moreover, technological advancements in digital air fryers, such as support for smartphone connectivity, are further propelling the global air fryer market growth. Further, digital air fryers are considered more elegant, which makes them aesthetically appealing.
Manual air fryers are straightforward to use with basic controls and settings. They are generally more affordable and are perceived as more durable and reliable in the long run.
Households are expected to emerge as leading end-users of global air fryer market.
The household sector accounts for a significant share of the market. This can be attributed to rising awareness about the product, increasing disposable income, and rapid market penetration across urban homes. In addition, air fryers occupy less space as compared to heavy appliances and are energy efficient.
In this regard, the growing need to reduce electricity bills, coupled with the demand for quick and easy cooking processes, is expected to provide impetus to the air fryer market growth over the forecast period. The growing popularity of frozen foods is also supporting the household end uses of air fryers, particularly expanding the market share of air fryers in the USA due to their preference for a variety of frozen foods.
As health and safety regulations become increasingly stringent in the food service industry, commercial establishments must adhere to strict guidelines for food preparation and handling. Air fryers offer a safer cooking method compared to deep frying, reducing the risk of accidents, burns, and fire hazards in busy kitchen environments.
In Europe, stringent regulations surrounding manufacturers of air fryers are expected to drive changes in the manufacturing of kitchen appliances, which is likely to drive the global air fryer market growth in the coming years.
In North America, the United States is expected to witness a surge in demand for air fryers, which is driven by the trend of healthier lifestyles and the convenience provided by air frying technology. With increasing priority being attached to home cooked meals, the market is expected to grow significantly in the forecast period.
Other market players include Havells India Ltd., TTK Prestige Ltd., NuWave, LLC., Faber S.p.A, United Gain Limited, and Corelle Brands LLC (Instant), among others.
An air fryer is an airtight electrical device which is used for frying food using hot air with a low amount of oil. A popular cooking appliance, it contains a fan which blows hot air at high speeds, facilitating deep frying of food items such as potatoes, chicken, fish, and frozen foods.
The air fryer market expansion is being driven by rapid innovations in cooking technologies, the launch of new kitchen appliances, and innovations in appliance manufacturing processes. With rising disposable incomes, changes in lifestyle, and the emergence of healthy food alternatives, people are switching towards cooking meals at home, which is expected to drive the market for air fryers forward in the coming years.
Key Trends and Developments
Increasing inclination towards health and fitness; benefits of convenience and satisfaction; increase in establishment of hotels and restaurants; and growing popularity of online distribution channels are the major trends impacting the air fryer market growth.Global Air Fryer Market Trends
Many hotels and restaurants are incorporating air fryers into their kitchens to diversify their menus and offer healthier cooking options to customers. By adding air-fried dishes to their menus, establishments can cater to the growing demand for healthier food choices among consumers. This is expected to lead to the air fryer market expansion in the forecast period.Air fryers are versatile cooking appliances that can be used to prepare a wide variety of dishes, including appetisers, entrees, and even desserts. Hotel and restaurant chefs appreciate the flexibility offered by air fryers, as they can experiment with different recipes and create innovative dishes to appeal to their clientele.
Online distribution channels offer unparalleled accessibility and convenience to consumers, allowing them to browse and purchase air fryers from the comfort of their homes. This convenience factor eliminates the need for physical store visits and allows consumers to make purchases at any time, contributing to increased demand.
Moreover, online platforms provide a vast array of air fryer models from various brands, offering consumers a wider selection to choose from compared to traditional brick-and-mortar stores. This extensive product range allows consumers to find air fryers that best suit their needs in terms of features, capacity, price range, and design preferences.
Global Air Fryer Industry Segmentation
“Global Air Fryer Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:Market Breakup by Device Type
- Manual
- Digital
Market Breakup by Type
- Drawer Type
- Lid Type
Market Breakup by Distribution Channel
- Hypermarkets and Supermarkets
- Electronic Stores
- Online
- Others
Market Breakup by End Use
- Household
- Commercial
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Digital air fryers project accurate numbers on the display screen, which enables precise temperature control and time, leading to better frying. Multiple pre-settings, along with smart functions, such as shake reminder, warm-up, and Wi-Fi and Bluetooth connectivity, enable quicker and more efficient frying.
Moreover, technological advancements in digital air fryers, such as support for smartphone connectivity, are further propelling the global air fryer market growth. Further, digital air fryers are considered more elegant, which makes them aesthetically appealing.
Manual air fryers are straightforward to use with basic controls and settings. They are generally more affordable and are perceived as more durable and reliable in the long run.
Households are expected to emerge as leading end-users of global air fryer market.
The household sector accounts for a significant share of the market. This can be attributed to rising awareness about the product, increasing disposable income, and rapid market penetration across urban homes. In addition, air fryers occupy less space as compared to heavy appliances and are energy efficient.
In this regard, the growing need to reduce electricity bills, coupled with the demand for quick and easy cooking processes, is expected to provide impetus to the air fryer market growth over the forecast period. The growing popularity of frozen foods is also supporting the household end uses of air fryers, particularly expanding the market share of air fryers in the USA due to their preference for a variety of frozen foods.
As health and safety regulations become increasingly stringent in the food service industry, commercial establishments must adhere to strict guidelines for food preparation and handling. Air fryers offer a safer cooking method compared to deep frying, reducing the risk of accidents, burns, and fire hazards in busy kitchen environments.
Global Air Fryer Market Regional Analysis
The Asia Pacific region is expected to dominate the market in the coming years. This can be attributed to increasing consumer interest in cooking healthier food items, which is spurred by changes in flavours of people’s traditional dishes and rising health consciousness among people.In Europe, stringent regulations surrounding manufacturers of air fryers are expected to drive changes in the manufacturing of kitchen appliances, which is likely to drive the global air fryer market growth in the coming years.
In North America, the United States is expected to witness a surge in demand for air fryers, which is driven by the trend of healthier lifestyles and the convenience provided by air frying technology. With increasing priority being attached to home cooked meals, the market is expected to grow significantly in the forecast period.
Competitive Landscape
Major market players are investing in research and development of innovative air fryers to meet evolving customer demandsOther market players include Havells India Ltd., TTK Prestige Ltd., NuWave, LLC., Faber S.p.A, United Gain Limited, and Corelle Brands LLC (Instant), among others.
Table of Contents
1 Executive Summary
2 Market Overview and Stakeholder Insights
3 Economic Summary
4 Country Risk Profiles
5 Global Air Fryer Market Analysis
6 North America Air Fryer Market Analysis
7 Europe Air Fryer Market Analysis
8 Asia Pacific Air Fryer Market Analysis
9 Latin America Air Fryer Market Analysis
10 Middle East and Africa Air Fryer Market Analysis
11 Market Dynamics
12 Competitive Landscape
Companies Mentioned
- Koninklijke Philips N.V.
- SharkNinja Operating LLC
- Newell Brands, Inc.
- Breville Group Limited
- Havells India Ltd.
- TTK Prestige Ltd.
- NuWave, LLC.
- Faber S.p.A
- United Gain Limited
- Corelle Brands LLC (Instant)
