The 2D barcode reader market size is expected to see strong growth in the next few years. It will grow to $11.04 billion in 2030 at a compound annual growth rate (CAGR) of 7.6%. The growth in the forecast period can be attributed to increasing adoption in omni-channel retail, integration with AI and IoT for real-time tracking, expansion in healthcare and transportation logistics, development of cloud-based barcode management, rise of contactless and mobile scanning solutions. Major trends in the forecast period include integration of mobile barcode scanning technology, development of cordless 2D barcode readers, expansion of iot-connected barcode systems, implementation of high-speed image processing, adoption of ai-enhanced barcode decoding.
The increase in demand in the e-commerce and logistics sectors is expected to drive the growth of the 2D barcode reader market going forward. The e-commerce and logistics sectors involve the online buying and selling of goods and the coordinated movement, storage, and delivery of products to customers. Demand in these sectors is rising due to the rapid expansion of online shopping, which has increased the need for faster order fulfillment, efficient delivery services, and stronger supply chain operations. 2D barcode readers support these needs by enabling faster and more accurate product identification and tracking, ensuring smooth order processing and efficient logistics workflows. For example, in February 2024, the United States Census Bureau reported that U.S. e-commerce sales for 2023 reached an estimated $1.11 trillion, a 7.6% increase from 2022. Therefore, the growth of the e-commerce and logistics industries is driving the 2D barcode reader market.
Major companies operating in the 2D barcode reader market are focusing on developing innovative solutions such as application programming interface (API) technologies to enhance system integration and functionality. These API solutions allow businesses to seamlessly connect barcode scanning capabilities with other software systems, improving data exchange, inventory tracking, and overall operational efficiency. For example, in February 2024, Bitly, a U.S.-based software-as-a-service company, launched an automated 2D barcode API solution. This solution allows developers to generate and manage 2D barcodes such as QR codes with customization and tracking features. Key features include automated barcode generation, customization options, data tracking, seamless system integration, support for multiple barcode formats, a user-friendly interface, and secure access to ensure data protection.
In February 2023, Azenta, a US-based biotechnology company, acquired Ziath for an undisclosed amount. This acquisition aims to strengthen Azenta’s position in the life sciences sector by enhancing its sample management capabilities through the integration of Ziath’s advanced 2D barcode readers and sample-tracking technologies. Ziath is a UK-based manufacturer specializing in 2D barcode readers for laboratory sample management.
Major companies operating in the 2D barcode reader market are Honeywell InternationalInc., Omron Corporation, Keyence Corporation, Cognex Corporation, Datalogic S.p.A., Zebra Technologies Corp., Zebex Industries Inc., Sick AG, Denso Wave Incorporated, Opticon Inc, General Data Co, Unitech Electronics Co. Ltd., Wasp Barcode Technologies, INSPIRY, SUNLUX IOT, MINDEO, Argox, CipherLab, Casio Computer Co. Ltd., Denso Corporation, Juniper Systems Inc., Marson Technology Co. Ltd., Scandit, Sato Holdings Corporation, Jadak, Pooyeh International Networks, BlueStar.
Asia-Pacific was the largest region in the 2D Barcode Reader market in 2025. The regions covered in the 2D barcode reader market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the 2D barcode reader market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The 2D barcode reader market consists of sales of illumination systems, sensors, and the decoder. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
2D Barcode Reader Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses 2d barcode reader market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for 2d barcode reader? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The 2d barcode reader market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Reader Type: Cord; Cordless2) By Application: Warehousing; Logistics; E-Commerce; Factory Automation; Brick and Mortar
3) By End User: Retail, Hospitality; Transportation and Logistics; Manufacturing; Healthcare; Other End Users
Subsegments:
1) By Cord: USB Corded Barcode Scanners; Serial Corded Barcode Scanners; Keyboard Wedge Barcode Scanners2) By Cordless: Bluetooth Barcode Scanners; Wi-Fi Barcode Scanners
Companies Mentioned: Honeywell International Inc.; Omron Corporation; Keyence Corporation; Cognex Corporation; Datalogic S.p.a.; Zebra Technologies Corp.; Zebex Industries Inc.; Sick AG; Denso Wave Incorporated; Opticon Inc; General Data Co; Unitech Electronics Co. Ltd.; Wasp Barcode Technologies; INSPIRY; SUNLUX IOT; MINDEO; Argox; CipherLab; Casio Computer Co. Ltd.; Denso Corporation; Juniper Systems Inc.; Marson Technology Co. Ltd.; Scandit; Sato Holdings Corporation; Jadak; Pooyeh International Networks; BlueStar
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this 2D Barcode Reader market report include:- Honeywell International Inc.
- Omron Corporation
- Keyence Corporation
- Cognex Corporation
- Datalogic S.p.A.
- Zebra Technologies Corp.
- Zebex Industries Inc.
- Sick AG
- Denso Wave Incorporated
- Opticon Inc
- General Data Co
- Unitech Electronics Co. Ltd.
- Wasp Barcode Technologies
- INSPIRY
- SUNLUX IOT
- MINDEO
- Argox
- CipherLab
- Casio Computer Co. Ltd.
- Denso Corporation
- Juniper Systems Inc.
- Marson Technology Co. Ltd.
- Scandit
- Sato Holdings Corporation
- Jadak
- Pooyeh International Networks
- BlueStar
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 8.23 Billion |
| Forecasted Market Value ( USD | $ 11.04 Billion |
| Compound Annual Growth Rate | 7.6% |
| Regions Covered | Global |
| No. of Companies Mentioned | 28 |


