Cold Brew Coffee Global Market Report 2025

The cold brew coffee market size has grown exponentially in recent years. It will grow from $1.38 billion in 2024 to $1.68 billion in 2025 at a compound annual growth rate (CAGR) of 21%. The growth in the historic period can be attributed to changing consumer preferences, rise in coffee culture and specialty coffee shops, marketing and branding initiatives, health and wellness trends, convenience and ready-to-drink formats.

The cold brew coffee market size is expected to see rapid growth in the next few years. It will grow to " $3.42 billion in 2029 at a compound annual growth rate (CAGR) of 19.5%. The growth in the forecast period can be attributed to innovative flavor variations, retail and e-commerce expansion, collaborations, and partnerships, rising demand for non-dairy options, integration into culinary creations. Major trends in the forecast period include innovative packaging solutions, cold brew infused with functional ingredients, celebrity and artisanal collaborations, influence of cold brew in culinary creations.

The forecast of 19.5% growth over the next five years reflects a slight reduction of 0.1% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US by increasing production costs, as tariffs on nitrogen infusion equipment from Sweden and Canada raise operational expenses for brewers.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The anticipated growth of the cold brew coffee market is influenced by the increasing focus on government initiatives aimed at promoting coffee production. Government initiatives involve collaborative efforts between roasters, dealers, and coffee-growing communities. An example of such initiatives is the establishment of the Saudi Coffee Company by Saudi Arabia's Public Investment Fund (PIF) in May 2022. This government-backed organization is dedicated to enhancing the Kingdom's coffee production, addressing the growing demand for coffee in Saudi Arabia. The initiative, supported by a SAR 1.2 billion ($320 million) investment, aims to boost the country's coffee sector, increasing production from 300 to 2,500 metric tons annually. The rise in such government-led endeavors contributes to the growth of the cold brew coffee market, aligning with the increasing consumption trends and investments in the coffee industry.

The cold brew coffee market is poised for growth due to the expansion of the food service industry, also known as the food and beverage industry. This sector encompasses businesses involved in the preparation, service, and delivery of food and drinks to consumers. The adoption of cold brew coffee in the food service industry reflects a response to consumer preferences for premium and refreshing beverages. Cold brew coffee, known for its smoother flavors and lower acidity, serves as a versatile base for creating innovative and customizable cold coffee-based beverages. In August 2023, the U.S. restaurant industry reported $898 billion in sales, a significant increase of $166.5 billion compared to 2021, as highlighted in a USA Today article. This substantial growth in the food service industry contributes to the expanding market for cold-brew coffee, driven by consumer demand for unique and high-quality coffee experiences.

A prominent trend in the cold-brew coffee market is the focus on product innovation, with major companies actively developing new offerings to enhance their market positions. A notable example of this trend is STōK Cold Brew, a U.S.-based cold brew coffee company that introduced a new product in January 2023 - an espresso blend cold brew. This leisurely brewed concoction boasts delightful nuances of chocolate, brown sugar, caramel, dried fruit, and nuts, catering to consumers who prioritize flavor and seek a unique coffee experience even in below-freezing temperatures.

Cold brew coffee is a beverage made by steeping coffee grounds in water for an extended period, typically at cold or room temperature. This unique brewing process, different from traditional hot brewing, results in a distinct flavor profile for the same coffee beans. Cold brew often boasts subtle hints of chocolate, a smooth, less acidic, and fruity taste, offering a refreshing alternative to conventionally brewed coffee.

The primary product types of cold brew coffee include those made from arabica, robusta, and liberica beans. Arabica coffee, derived from the Coffea Arabica plant, is esteemed for its lighter body, rich flavor, and nuanced aroma, making it a preferred choice for specialty coffees. Arabica beans contribute to a creamy, more complex taste profile with notes of fruit, chocolate, almonds, and caramel. These beans are available in both traditional and decaffeinated variants and are distributed through various channels such as company-owned outlets, convenience stores, online platforms, supermarkets, and hypermarkets.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid implementation of U.S. tariffs and the resulting trade tensions in spring 2025 are having a notable impact on the food and beverage sector. Rising costs for imported ingredients such as olive oil, cheese, and tropical fruits are pressuring food manufacturers to either reformulate their products or absorb reduced profit margins. Beverage producers are similarly affected, with tariffs on aluminum cans driving up packaging costs. Meanwhile, retaliatory tariffs on U.S. agricultural exports like soybeans and pork are disrupting farm-to-processor supply chains. In response, companies are adjusting recipes, increasing local sourcing, and using commodity hedging strategies to manage price volatility.

The cold brew coffee market research report is one of a series of new reports that provides cold brew coffee market statistics, including the cold brew coffee industry global market size, regional shares, competitors with a cold brew coffee market share, detailed cold brew coffee market segments, cold brew coffee market trends, and cold brew coffee market opportunities, and any further data you may need to thrive in the cold brew coffee industry. This cold brew coffee market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

Major companies in the cold-brew coffee market are introducing innovative products, such as liquid coffee concentrate, to ensure consistent flavor and quality in large-scale or quick-serve environments. Liquid coffee concentrate is a highly concentrated brewed coffee solution, typically created by extracting flavor from coffee beans and intended to be diluted with water or milk for the rapid preparation of coffee beverages. For example, in May 2024, Nescafé, a Switzerland-based instant coffee brand, launched the Nescafé Espresso Concentrate, a cold brew coffee concentrate. This premium liquid coffee concentrate aims to bring the out-of-home cold coffee experience to consumers’ homes, providing a versatile and customizable option. With just a small shot of Espresso Concentrate, users can create a creamy iced latte by adding milk, a bold Americano with water, or even a refreshing twist by mixing it with lemonade or juice. Made from a blend of select coffee varieties, it delivers a rich, bold taste without requiring special equipment or barista skills.

In November 2022, Nestle SA, a Swiss-based conglomerate in food and beverage processing, successfully acquired Starbucks Corp. for an undisclosed sum. This strategic move is set to bolster Nestle's market standing and expand its global coffee alliance by integrating Seattle's Best Coffee into its portfolio. Starbucks Corp., a U.S.-based entity renowned for offering a range of coffee products, including cold-brew coffee, became part of Nestle's strategic vision through this acquisition.

Major companies operating in the cold brew coffee market include Nestle S.A., The Coca-Cola Company, Starbucks Corporation, Heartland Food Products Group, Red Thread Coffee Co., Califia Farms LLC, La Colombe Coffee Roasters, Stumptown Coffee Roasters, Verve Coffee Roasters, UCC Ueshima Coffee Co. Ltd., Stone Creek Coffee Roasters, The New Orleans Coffee Co., Kohana Coffee LLC, High Brew Coffee, The J.M. Smucker Company, Chameleon Cold-Brew, Toddy LLC, Venice Cold Brew LLC, Slingshot Coffee Co., Cove Coffee Co., Dope Coffee Roasters, Gambino Coffee, Lucky Jack LLC, RISE Brewing Co., Seaworth Coffee Co, Station Cold Brew Coffee Co., Sunup Green Coffee LLC, ZoZozial Coffee Roasters ApS., Grady's Cold Brew, Wandering Bear Coffee.

North America was the largest region in the cold brew coffee market in 2024. The regions covered in the cold brew coffee market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the cold brew coffee market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The cold brew coffee market consists of sales of ready-to-drink beverages and new orleans-style cold-brew coffee. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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