Culinary Sauces Global Market Report 2024

The culinary sauces market size has grown strongly in recent years. It will grow from $49.04 billion in 2023 to $51.72 billion in 2024 at a compound annual growth rate (CAGR) of 5.5%. The expansion observed during the historical period can be linked to several factors such as culinary diversity and globalization, shifts in consumer lifestyles, heightened interest among consumers in diverse ethnic cuisines, growth within the foodservice industry, the popularity of convenient ready-to-use products, and the evolution of eating habits among consumers.

The culinary sauces market size is expected to see steady growth in the next few years. It will grow to $61.96 billion in 2028 at a compound annual growth rate (CAGR) of 4.6%. The anticipated growth in the forecast period is expected to be driven by several key factors, including the rising popularity of plant-based and vegan sauces, the adoption of sustainable and eco-friendly packaging solutions, the influence of global fusion and cross-cultural culinary trends, the emphasis on clean label and transparency in product ingredients, and a focus on bold and spicy flavors. Noteworthy trends projected for this period encompass a continued emphasis on clean label products using natural ingredients, an increased demand for authenticity and regional specificity in sauces, a preference for convenient ready-to-use formats, and a surge in innovative flavor profiles within the sauce industry.

The rise in veganism and vegetarianism is expected to fuel the growth of the culinary sauce market. Vegetarians abstain from consuming foods containing animal products, while vegans extend this avoidance to dairy, eggs, and other animal-derived foods. Culinary sauces play a vital role in enhancing the flavor, appearance, and moisture of vegetarian and vegan dishes, catering to the dietary preferences of this expanding consumer base. For instance, the global vegan food market witnessed substantial growth, reaching $15.77 billion in 2021, up from $14.44 billion in 2020, according to Sentient Media, a US-based nonprofit organization. This trend underscores the increasing demand for culinary sauces among individuals embracing veganism and vegetarianism.

The growing trend of cooking at home is anticipated to drive the growth of the culinary sauce market. Home cooking, the practice of preparing meals in one's own kitchen, has gained significant traction. Culinary sauces, with their diverse aromas and textures, offer a versatile and creative means for home chefs to elevate the flavor profiles of their dishes across various cuisines and cooking styles. As reported by FONA International Inc., a US-based food and beverage manufacturing company, 73% of customers found a sense of accomplishment in cooking at home in February 2022. Moreover, according to Mi3, an Australia-based industry journal, home cooking witnessed a 38% increase, driven by health-conscious choices. This surge in home cooking is a key factor propelling the demand for culinary sauces.

Product innovation stands out as a prominent trend in the culinary sauce market, with major companies actively developing novel offerings to maintain their market position. In October 2021, Patak, a UK-based company specializing in Indian cuisine ingredients, launched an innovative range of easy-to-cook sauces and a plant-based meal kit line with distinctive Indian flavors. These vegan cooking sauces, featuring dal-style curries with tomatoes, lentils, and Indian spices, offer variations such as Lentil Tikka Masala, Lentil Korma, and Lentil Jalfrezi. The meal kits, complemented by flavorful spice paste, easy-to-prepare brown rice or lentils, and a sachet of fried onions for topping, cater to consumers seeking convenient and diverse culinary experiences.

Major companies in the culinary sauce market are adopting a strategic partnership approach to introduce limited-edition sauces. This strategy involves leveraging mutual strengths and resources to achieve shared success. In March 2023, H. J. Heinz Company, a US-based food processing company, announced a strategic partnership with Absolut Vodka, a renowned Swedish vodka brand. This collaboration, inspired by a viral TikTok and Instagram trend featuring a hot vodka spaghetti dish, introduces the Heinz x Absolut Tomato Vodka Pasta Sauce. The limited-edition sauce, infused with Absolut Vodka, enhances the rich and creamy tomato, basil, and cheese flavors. The partnership is accompanied by in-store displays, out-of-home advertising, paid-social campaigns, and influencer activities to promote the unique culinary creation in UK supermarkets.

In September 2021, the Kraft Heinz Company, a leading US-based food corporation, completed the acquisition of Companhia Hemmer Industrial e Comércio for an undisclosed sum. This strategic move aims to broaden the gastronomic choices available to Brazilian consumers while also advancing Kraft Heinz's global expansion of taste-enhancing products and its footprint in emerging markets. Companhia Hemmer Industrial e Comércio, a food company based in Brazil, specializes in producing sauces and condiments. This acquisition signifies Kraft Heinz's commitment to diversifying its product portfolio and strengthening its position in the dynamic food industry landscape, particularly in the realm of sauces and condiments.

Major companies operating in the culinary sauces market report are Nestle S.A., Unilever PLC, Olam International, The Kraft Heinz Company, General Mills Inc., Hormel Foods Corporation, Conagra Brands Inc., Campbell Soup Company, The Clorox Company, McCormick & Company Inc., Kikkoman Corporation, B&G Foods Inc., The Morning Star Company, Yamasa Corporation, Ken’s Foods Inc., Develey, Sugal Group, McIlhenny Company, Paradise Tomato Kitchens, Vanee Foods Company, Ingomar Packing Co., Xinjiang Chalkis Company Ltd., Los Gatos Tomato Products, Baumer Foods Inc., Stello Foods Inc., Del Monte Foods Inc., Palace Foods Inc., King's Cupboard, COFCO Tunhe Tomato Co. Ltd.

Asia-Pacific was the largest region in the culinary sauces market in 2023, and is expected to be the fastest-growing region in the forecast period. The regions covered in the culinary sauces market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the culinary sauces market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The primary categories of culinary sauces include hot sauces, soy sauces, barbeque sauces, oyster sauces, pasta sauces, and tomato sauces. Hot sauce, a type of condiment or salsa primarily containing chili peppers from the Capsicum genus, is mixed with various ingredients and serves as an essential addition to dishes such as burgers, burritos, tacos, eggs, and marinades. These sauces are accessible in bottles, jars, pouches, sachets, and other packaging formats, distributed through modern trade channels, specialty stores, convenience stores, traditional grocery outlets, online platforms, and more. They find application in households, food processing industries, and the HoReCa (Hotel/Restaurant/Café) sector.

The culinary sauces market research report is one of a series of new reports that provides culinary sauces market statistics, including culinary sauces industry global market size, regional shares, competitors with a culinary sauces market share, detailed culinary sauces market segments, market trends and opportunities, and any further data you may need to thrive in the culinary sauces industry. This culinary sauces market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The culinary sauce market consists of sales of mayonnaise, vinegar, mustard, horseradish, tartar sauce, Worcestershire sauce. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.