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Nutritional Supplements Market - Global Industry Size, Share, Trends, Opportunity, & Forecast, 2020-2030- Product Image
Nutritional Supplements Market - Global Industry Size, Share, Trends, Opportunity, & Forecast, 2020-2030- Product Image
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Nutritional Supplements Market - Global Industry Size, Share, Trends, Opportunity, & Forecast, 2020-2030

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    Report

  • 185 Pages
  • November 2025
  • Region: Global
  • TechSci Research
  • ID: 5941534
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Sports Nutrition is the fastest growing segment, Asia-Pacific is the largest market globally

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The Global Nutritional Supplements Market, valued at USD 394.02 Billion in 2024, is projected to experience a CAGR of 5.96% to reach USD 557.66 Billion by 2030. Nutritional supplements encompass products designed to augment the diet, providing essential nutrients such as vitamins, minerals, herbs, botanicals, and amino acids to support overall health. The global market's expansion is fundamentally driven by increasing consumer awareness of preventative healthcare, an aging population seeking to maintain well-being, and a rising focus on self-care.

Key Market Drivers

The global nutritional supplements market is significantly propelled by increasing consumer health and wellness awareness, alongside the profound shift in global aging population demographics. Heightened awareness among consumers regarding proactive health management and preventative care directly translates into greater engagement with nutritional supplements. This trend is evidenced by consistent usage rates, as according to the Council for Responsible Nutrition's 2024 Consumer Survey, released October 29, 2024, in its press release "CRN Survey Shows Consistent Supplement Usage with Increase of Specialty Product Use Over Time", three-quarters of Americans consistently utilize dietary supplements.

Key Market Challenges

A significant challenge impeding sustained market expansion is the complex and varied international regulatory landscape. The absence of harmonized global standards for product definition, claims, and safety creates substantial barriers to entry and operational complexities for manufacturers. Companies aiming for worldwide distribution must navigate a multitude of diverse national requirements, demanding considerable investment in legal and scientific expertise for each distinct market. This regulatory fragmentation directly hampers product innovation by necessitating extensive adaptations for different regions, leading to delayed product launches and increased development costs. It further restricts market access, thereby limiting the potential for achieving economies of scale across global operations.

Key Market Trends

Personalized Nutrition Solutions signify a major evolution in the nutritional supplements market, moving beyond a universal approach to deliver tailored products and recommendations. This trend leverages advancements in diagnostic technologies and artificial intelligence to create customized formulations and precise dosage guidance based on individual biochemical, genetic, and lifestyle data. This enhances perceived efficacy and fosters consumer engagement, addressing specific health objectives more directly. According to the Council for Responsible Nutrition's 2024 Consumer Survey, released October 29, 2024, 69% of supplement users emphasized the importance of a personalized regimen when selecting their products. This strategic shift is driving innovation in product development and ingredient sourcing.

Key Market Players Profiled:

  • Glanbia PLC
  • Abbott Laboratories Inc.
  • Nestlé S.A.
  • Herbalife International of America, Inc.
  • Amway Corp.
  • PepsiCo India Holdings Pvt Ltd
  • Mondelez Global Direct Inc.
  • Science in Sport plc
  • THG PLC
  • Nutrivend Ltd

Report Scope:

In this report, the Global Nutritional Supplements Market has been segmented into the following categories:

By Product:

  • Sports Nutrition
  • Fat Burners
  • Dietary Supplements
  • Functional Foods and Beverages

By Formulation:

  • Tablets
  • Capsules
  • Powder
  • Soft gels
  • Liquid
  • Others

By Distribution Channel:

  • Online Pharmacies
  • Retail Pharmacies
  • Others

By Region:

  • North America
  • Europe
  • Asia Pacific
  • South America
  • Middle East & Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Nutritional Supplements Market.

Available Customizations:

With the given market data, the publisher offers customizations according to a company's specific needs. The following customization options are available for the report:
  • Detailed analysis and profiling of additional market players (up to five).

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Table of Contents

1. Product Overview
1.1. Market Definition
1.2. Scope of the Market
1.2.1. Markets Covered
1.2.2. Years Considered for Study
1.2.3. Key Market Segmentations
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions/Countries
3.5. Overview of Market Drivers, Challenges, Trends
4. Voice of Customer
5. Global Nutritional Supplements Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Product (Sports Nutrition, Fat Burners, Dietary Supplements, Functional Foods and Beverages)
5.2.2. By Formulation (Tablets, Capsules, Powder, Soft gels, Liquid, Others)
5.2.3. By Distribution Channel (Online Pharmacies, Retail Pharmacies, Others)
5.2.4. By Region
5.2.5. By Company (2024)
5.3. Market Map
6. North America Nutritional Supplements Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Product
6.2.2. By Formulation
6.2.3. By Distribution Channel
6.2.4. By Country
6.3. North America: Country Analysis
6.3.1. United States Nutritional Supplements Market Outlook
6.3.1.1. Market Size & Forecast
6.3.1.1.1. By Value
6.3.1.2. Market Share & Forecast
6.3.1.2.1. By Product
6.3.1.2.2. By Formulation
6.3.1.2.3. By Distribution Channel
6.3.2. Canada Nutritional Supplements Market Outlook
6.3.2.1. Market Size & Forecast
6.3.2.1.1. By Value
6.3.2.2. Market Share & Forecast
6.3.2.2.1. By Product
6.3.2.2.2. By Formulation
6.3.2.2.3. By Distribution Channel
6.3.3. Mexico Nutritional Supplements Market Outlook
6.3.3.1. Market Size & Forecast
6.3.3.1.1. By Value
6.3.3.2. Market Share & Forecast
6.3.3.2.1. By Product
6.3.3.2.2. By Formulation
6.3.3.2.3. By Distribution Channel
7. Europe Nutritional Supplements Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Product
7.2.2. By Formulation
7.2.3. By Distribution Channel
7.2.4. By Country
7.3. Europe: Country Analysis
7.3.1. Germany Nutritional Supplements Market Outlook
7.3.1.1. Market Size & Forecast
7.3.1.1.1. By Value
7.3.1.2. Market Share & Forecast
7.3.1.2.1. By Product
7.3.1.2.2. By Formulation
7.3.1.2.3. By Distribution Channel
7.3.2. France Nutritional Supplements Market Outlook
7.3.2.1. Market Size & Forecast
7.3.2.1.1. By Value
7.3.2.2. Market Share & Forecast
7.3.2.2.1. By Product
7.3.2.2.2. By Formulation
7.3.2.2.3. By Distribution Channel
7.3.3. United Kingdom Nutritional Supplements Market Outlook
7.3.3.1. Market Size & Forecast
7.3.3.1.1. By Value
7.3.3.2. Market Share & Forecast
7.3.3.2.1. By Product
7.3.3.2.2. By Formulation
7.3.3.2.3. By Distribution Channel
7.3.4. Italy Nutritional Supplements Market Outlook
7.3.4.1. Market Size & Forecast
7.3.4.1.1. By Value
7.3.4.2. Market Share & Forecast
7.3.4.2.1. By Product
7.3.4.2.2. By Formulation
7.3.4.2.3. By Distribution Channel
7.3.5. Spain Nutritional Supplements Market Outlook
7.3.5.1. Market Size & Forecast
7.3.5.1.1. By Value
7.3.5.2. Market Share & Forecast
7.3.5.2.1. By Product
7.3.5.2.2. By Formulation
7.3.5.2.3. By Distribution Channel
8. Asia Pacific Nutritional Supplements Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Product
8.2.2. By Formulation
8.2.3. By Distribution Channel
8.2.4. By Country
8.3. Asia Pacific: Country Analysis
8.3.1. China Nutritional Supplements Market Outlook
8.3.1.1. Market Size & Forecast
8.3.1.1.1. By Value
8.3.1.2. Market Share & Forecast
8.3.1.2.1. By Product
8.3.1.2.2. By Formulation
8.3.1.2.3. By Distribution Channel
8.3.2. India Nutritional Supplements Market Outlook
8.3.2.1. Market Size & Forecast
8.3.2.1.1. By Value
8.3.2.2. Market Share & Forecast
8.3.2.2.1. By Product
8.3.2.2.2. By Formulation
8.3.2.2.3. By Distribution Channel
8.3.3. Japan Nutritional Supplements Market Outlook
8.3.3.1. Market Size & Forecast
8.3.3.1.1. By Value
8.3.3.2. Market Share & Forecast
8.3.3.2.1. By Product
8.3.3.2.2. By Formulation
8.3.3.2.3. By Distribution Channel
8.3.4. South Korea Nutritional Supplements Market Outlook
8.3.4.1. Market Size & Forecast
8.3.4.1.1. By Value
8.3.4.2. Market Share & Forecast
8.3.4.2.1. By Product
8.3.4.2.2. By Formulation
8.3.4.2.3. By Distribution Channel
8.3.5. Australia Nutritional Supplements Market Outlook
8.3.5.1. Market Size & Forecast
8.3.5.1.1. By Value
8.3.5.2. Market Share & Forecast
8.3.5.2.1. By Product
8.3.5.2.2. By Formulation
8.3.5.2.3. By Distribution Channel
9. Middle East & Africa Nutritional Supplements Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Product
9.2.2. By Formulation
9.2.3. By Distribution Channel
9.2.4. By Country
9.3. Middle East & Africa: Country Analysis
9.3.1. Saudi Arabia Nutritional Supplements Market Outlook
9.3.1.1. Market Size & Forecast
9.3.1.1.1. By Value
9.3.1.2. Market Share & Forecast
9.3.1.2.1. By Product
9.3.1.2.2. By Formulation
9.3.1.2.3. By Distribution Channel
9.3.2. UAE Nutritional Supplements Market Outlook
9.3.2.1. Market Size & Forecast
9.3.2.1.1. By Value
9.3.2.2. Market Share & Forecast
9.3.2.2.1. By Product
9.3.2.2.2. By Formulation
9.3.2.2.3. By Distribution Channel
9.3.3. South Africa Nutritional Supplements Market Outlook
9.3.3.1. Market Size & Forecast
9.3.3.1.1. By Value
9.3.3.2. Market Share & Forecast
9.3.3.2.1. By Product
9.3.3.2.2. By Formulation
9.3.3.2.3. By Distribution Channel
10. South America Nutritional Supplements Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Product
10.2.2. By Formulation
10.2.3. By Distribution Channel
10.2.4. By Country
10.3. South America: Country Analysis
10.3.1. Brazil Nutritional Supplements Market Outlook
10.3.1.1. Market Size & Forecast
10.3.1.1.1. By Value
10.3.1.2. Market Share & Forecast
10.3.1.2.1. By Product
10.3.1.2.2. By Formulation
10.3.1.2.3. By Distribution Channel
10.3.2. Colombia Nutritional Supplements Market Outlook
10.3.2.1. Market Size & Forecast
10.3.2.1.1. By Value
10.3.2.2. Market Share & Forecast
10.3.2.2.1. By Product
10.3.2.2.2. By Formulation
10.3.2.2.3. By Distribution Channel
10.3.3. Argentina Nutritional Supplements Market Outlook
10.3.3.1. Market Size & Forecast
10.3.3.1.1. By Value
10.3.3.2. Market Share & Forecast
10.3.3.2.1. By Product
10.3.3.2.2. By Formulation
10.3.3.2.3. By Distribution Channel
11. Market Dynamics
11.1. Drivers
11.2. Challenges
12. Market Trends & Developments
12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments
13. Global Nutritional Supplements Market: SWOT Analysis
14. Porter's Five Forces Analysis
14.1. Competition in the Industry
14.2. Potential of New Entrants
14.3. Power of Suppliers
14.4. Power of Customers
14.5. Threat of Substitute Products
15. Competitive Landscape
15.1. Glanbia PLC
15.1.1. Business Overview
15.1.2. Products & Services
15.1.3. Recent Developments
15.1.4. Key Personnel
15.1.5. SWOT Analysis
15.2. Abbott Laboratories Inc.
15.3. Nestlé S.A.
15.4. Herbalife International of America, Inc.
15.5. Amway Corp.
15.6. PepsiCo India Holdings Pvt Ltd
15.7. Mondelez Global Direct Inc.
15.8. Science in Sport plc
15.9. THG PLC
15.10. Nutrivend Ltd
16. Strategic Recommendations17. About the Publisher & Disclaimer

Companies Mentioned

  • Glanbia PLC
  • Abbott Laboratories Inc.
  • Nestlé S.A.
  • Herbalife International of America, Inc.
  • Amway Corp.
  • PepsiCo India Holdings Pvt Ltd
  • Mondelez Global Direct Inc.
  • Science in Sport plc
  • THG PLC
  • Nutrivend Ltd

Table Information

Report AttributeDetails
No. of Pages185
PublishedNovember 2025
Forecast Period2024 - 2030
Estimated Market Value ( USD ) in 2024 $ 394.02 Billion
Forecasted Market Value ( USD ) by 2030 $ 557.66 Billion
Compound Annual Growth Rate5.9%
Regions CoveredGlobal
No. of Companies Mentioned10

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