Kids Nutrition Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region

The publisher has released its latest analysis report on the Kids Nutrition Market, revealing promising growth prospects and key factors influencing the market expansion.

According to the newly released report, the global sales of Kids’ Nutrition reached US$ 57 Billion in 2024. With a projected Compound Annual Growth Rate (CAGR) of 7.0% from 2024 to 2031, the market is expected to soar to a valuation of US$ 90 Billion by the end of the forecast period. Notably, Prebiotic & Probiotic Supplements are anticipated to emerge as the highest revenue-generating segment, projected to grow at a CAGR of over 6.4% during the same period.

Factors Driving Market Expansion

A balanced diet plays a pivotal role in children's growth and development during their formative years. However, the modern lifestyle, marked by an increasing number of working mothers, has led to challenges in ensuring children receive adequate nutrition. As per the US Census Bureau, the proportion of employed women who are mothers has been steadily rising, with approximately 32% of employed women being mothers in 2018. This trend indicates a growing demand for nutrition-rich food products to compensate for the time constraints faced by working mothers, thus propelling the growth of the kids nutrition market.

Regional Analysis

North America: A Hub of Opportunities

In North America, the Kids Nutrition Market is projected to reach US$ 36 Billion by 2031. Government initiatives aimed at addressing food insecurity among households with children, coupled with increasing awareness of nutritious food products, are anticipated to drive market growth in the region.

Country-wise Insights

United States Kids Nutrition Market Analysis:

The Kids Nutrition Market in the United States is projected to witness substantial growth, reaching a considerable valuation by 2031. This growth is primarily attributed to an increasing number of households with both parents working, resulting in higher household incomes. Moreover, innovations in kids' food products are driving significant demand for nutrition products among children in the U.S.

United Kingdom Kids Nutrition Market Analysis:

The United Kingdom's market for kids' nutrition is expected to experience notable expansion by 2031. Similar to the U.S., the UK also observes a rising trend of both parents working full-time, leading to increased demand for convenient and nutritious food options for children.

China Kids Nutrition Market Analysis:

China's kids' nutrition market is anticipated to witness substantial growth, driven by government initiatives aimed at addressing childhood obesity and promoting children's health. With under-five stunting, wasting, and overweight rates being significant concerns, the Chinese government's efforts to enhance food and nutrition programs are expected to fuel demand for kids' nutrition products.

Japan Kids Nutrition Market Analysis:

In Japan, the market for kids' nutrition is forecasted to grow considerably, reflecting the increasing number of working mothers and government strategies to encourage more women to join the workforce. As more businesses adopt policies like childcare leave and flexible working hours, household incomes are expected to rise, further driving the demand for kids' nutrition products.

Category-wise Insights

Prebiotic & Probiotic Supplements Lead Growth Trajectory

Among various product types, Prebiotic & Probiotic Supplements exhibit the fastest growth, driven by increasing awareness of their health benefits, including bolstering immune systems and aiding in digestion.

Competitive Landscape

Key players in the Kids Nutrition Market include Abbott, My Lunch Buddy, Good Wolf, Mead Johnson & Company LLC, Danone, Nestle, Perrigo Company Plc, Arla Foods Amba, Yamo AG, Nutribud Foods, and Else Nutrition.

Segmentation of the Global Kids Nutrition Market:

By Product type

• Vitamins & Minerals
• Protein
• Omega-3
• Alpha-Linolenic Acid
• DocosaHexaenoic Acid
• EicosaPentaenoic Acid
• Prebiotic & Probiotic Supplements
• Others

By Distribution Channel

• Online
• E-commerce Platforms
• E-Groceries
• Retail Sales
• Supermarkets
• Convenience Stores
• Others

By Age

• 1-2 Years
• 3-5 Years
• 6-10 Years
• 11-15 Years

By Application

• Snacks
• Infant Milk
• Protein Drinks & Bars
• Others

By Region

• North America
• Latin America
• Europe
• Asia Pacific
• Middle East and Africa

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