Italy Telcom Operators Country Intelligence Report

'Italy Telecom Operators Country Intelligence Report,' provides an executive-level overview of the telecommunications market in Italy today, with detailed forecasts of key indicators up to 2028. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics, and evolution of demand by service type and technology/platform across the fixed telephony, broadband, mobile, and pay-TV segments, as well as a review of key regulatory trends.

Total telecom and pay-TV service revenue in Italy will decline to $23.1 billion in 2028, due to drop in revenue contribution from fixed voice, pay-TV, mobile voice, and mobile messaging segments.

Mobile data revenue will grow at a CAGR of 1.7% from during 2023- 2028, driven by growing mobile data consumption, rising adoption of higher-ARPU 5G services, growing demand for and availability of 5G smartphones and increasing mobile data ARPU.

Fixed broadband service revenue, meanwhile, will grow at a CAGR of 1.7%, thanks to increasing broadband penetration and fixed broadband ARPU and subscription growth in fiber lines and fixed wireless, on the back of fiber rollouts and government initiatives to expand gigabit broadband coverage in the country.

Pay-TV revenue will decline to $2.1 billion in 2028, due to growing competition from OTT video alternatives and drop in pay-TV ARPU

The Country Intelligence Report provides in-depth analysis of the following -

• Demographic and macroeconomic context in Italy.
• The regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, tariff regulation, and more.
• Telecom and pay-TV services market outlook: analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, mobile data, and pay-TV markets.
• The competitive landscape: an examination of the positioning of leading players in the telecom and pay-TV services market as well as subscription market shares across segments.
• Company snapshots: analysis of the financial position of leading service providers in the telecommunications and pay-TV markets.
• Underlying assumptions behind our published base-case forecasts, as well as potential market developments that would alter, either positively or negatively, our base-case outlook.

Scope

• The overall telecom and pay-TV services revenue in Italy will decline at a CAGR of 1.3% over 2023-2028
• Mobile subscription penetration of the population in Italy will reach 188.4% in 2028. This growth will be supported by increasing smartphone and M2M/IoT subscriptions in the country and growing multi-SIM ownership.
• 4G was the leading mobile technology in 2023. 5G subscription share will grow drastically during 2023-2028 period, thanks to efforts by the government and telcos to expand 5G network across the country and 5G plans affordability.

Reasons to Buy

• This Country Intelligence Report offers a thorough, forward-looking analysis of Italy’s telecommunications markets, service providers and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
• Accompanying the publisher's Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in Italy’s mobile communications, fixed telephony, broadband markets, including the evolution of service provider market shares.
• With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
• The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in Italy’s telecommunications markets.
• The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors and other telecom industry players succeed in the challenging telecommunications market in Italy.