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HW Dairy Products and Alternatives in Greece

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    Report

  • 13 Pages
  • November 2023
  • Region: Greece
  • Euromonitor International
  • ID: 5946112
Protein is perhaps the most popular ingredient consumers currently look for in almost any packaged food in the Greek market. With the increasing interest in regular exercise and sporting activity after the outbreak of COVID-19, Greek consumers have started actively looking for protein products. The dairy products category, which is naturally a good source of protein, has benefited from this general trend.

The HW Dairy Products and Alternatives in Greece report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2018-2022, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: HW Baby Food, HW Dairy and Plant-based Dairy, HW Dairy Products and Alternatives by Type.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the HW Dairy Products and Alternatives market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

HW DAIRY PRODUCTS AND ALTERNATIVES IN GREECEKEY DATA FINDINGS
2022 DEVELOPMENTS
  • High protein records strong rise
  • Low fat holds first place within health and wellness dairy products and alternatives in 2022
  • No sugar becoming more popular within health and wellness dairy products and alternatives
PROSPECTS AND OPPORTUNITIES
  • Plant-based dairy and functional/fortified baby food expected to grow
  • Good source of vitamins most promising in health and wellness dairy products and alternatives to 2027
  • Digestive health expected to record rising popularity
CATEGORY DATA
  • Table 1 Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2019-2022
  • Table 2 Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2019-2022
  • Table 3 Company Shares of Organic Dairy Products and Alternatives (Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2022
Table 4 Company Shares of Good Source of Minerals Dairy Products and Alternatives (2nd Biggest HW Type in Global Dairy Products and Alternatives): % V
  • Table 5 Company Shares of Gluten Free Dairy Products and Alternatives (3rd Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-20
  • Table 6 Company Shares of Lactose Free Dairy Products and Alternatives (4th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2
  • Table 7 Company Shares of Low Fat Dairy Products and Alternatives (5th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2022
  • Table 8 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2022-2027
  • Table 9 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2022-2027
HEALTH AND WELLNESS IN GREECE
EXECUTIVE SUMMARY
  • Overview
  • DISCLAIMER