Digital Commerce Software Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2021-2031

The Global Digital Commerce Software Market is projected to experience substantial growth, rising from USD 9.32 Billion in 2025 to USD 21.57 Billion by 2031, reflecting a CAGR of 15.01%. Digital commerce software consists of an integrated suite of applications and platforms that empower businesses to conduct online transactions by managing storefronts, inventory systems, and payment processing. This market expansion is primarily fueled by the growing need for enterprises to implement omnichannel strategies that effectively blend physical and digital customer experiences. Additionally, the global spread of high-speed internet and the structural transition toward mobile-first consumer engagement require scalable infrastructure that enables retailers to capture demand across various devices and geographic regions.

However, the industry encounters significant hurdles regarding cybersecurity vulnerabilities and the increasing sophistication of data breaches, which erode consumer trust and necessitate strict compliance measures. The complexity of deploying unified software stacks is further exacerbated by the need to ensure data sovereignty while operating across international borders. According to the National Retail Federation in 2024, online and other non-store sales are expected to grow between 7 percent and 9 percent, reaching a total of 1.47 trillion to 1.50 trillion dollars. This substantial transaction volume underscores the critical reliance on secure and resilient digital platforms to support continued market expansion.

Market Drivers

The rapid expansion of the global e-commerce sector acts as a major catalyst for the digital commerce software market, driving the need for robust platforms capable of managing high transaction volumes and complex inventory systems. As retailers move away from legacy systems to address growing online demand, they require scalable infrastructure that guarantees site reliability and seamless order fulfillment. This structural shift to digital channels is confirmed by sustained sales growth; the U.S. Census Bureau reported in August 2024 that estimated U.S. retail e-commerce sales for the second quarter of 2024 rose by 6.7 percent compared to the same period in 2023. This expansion correlates with increased investment in merchant solutions, as evidenced by Shopify's August 2024 report, where total revenue increased by 21 percent year-over-year, demonstrating the global adoption of essential commerce tools.

Simultaneously, the surge in mobile commerce and smartphone penetration is fundamentally reshaping software requirements, compelling vendors to prioritize mobile-first architectures and responsive design protocols. Modern commerce platforms must now support Progressive Web Apps (PWAs) and optimized checkout flows to minimize friction, as consumers increasingly favor smartphones for browsing and purchasing.

This behavioral shift necessitates software solutions that offer superior mobile performance and integration with digital wallets. The dominance of this channel is evident in recent data; Adobe Analytics reported in January 2025 that smartphones accounted for 54.5 percent of online transactions during the 2024 holiday season, up from 51.1 percent the previous year. This metric highlights the critical reliance on software capable of delivering a flawless mobile user experience to maintain a competitive advantage.

Market Challenges

The prevalence of cybersecurity vulnerabilities and the escalating complexity of data breaches constitute a major impediment to the growth of the global digital commerce software market. As businesses transfer critical operations to online platforms, the risk of exposing sensitive consumer financial data creates significant hesitation regarding the adoption of integrated software suites. This security apprehension compels organizations to prioritize defensive infrastructure and compliance protocols over the acquisition of new commerce capabilities. Consequently, strict data sovereignty requirements and the need for rigorous security audits prolong sales cycles and delay the deployment of unified commerce stacks across international borders.

Furthermore, the financial burden resulting from security threats restricts the budgetary allocation for digital commerce software. When potential clients incur substantial losses due to fraudulent activities, the capital available for investing in platform upgrades or market expansion tools is directly reduced. According to the Merchant Risk Council in 2024, global merchants reported losing 3.0 percent of their annual e-commerce revenue directly to payment fraud. This specific erosion of revenue demonstrates how security challenges deplete the financial resources of retailers, thereby dampening the demand for new software solutions and slowing the overall revenue growth of the market.

Market Trends

The widespread adoption of composable and headless commerce architectures is fundamentally altering the market by enabling enterprises to decouple front-end interfaces from back-end logic. This structural transformation allows retailers to implement best-of-breed solutions for specific functions, such as search or payment processing, rather than relying on rigid, all-in-one suites. Companies are aggressively pursuing this modular approach to accelerate time-to-market and improve system resilience against traffic spikes. According to Commercetools' September 2024 report, 'State of eCommerce: Replatforming and Migration Trends for 2024,' 77 percent of businesses feel a sense of urgency to migrate their commerce platform within the next year to address scalability and user experience limitations.

Additionally, the consumerization of B2B digital commerce and self-service portals represents a critical shift where professional buyers increasingly demand the intuitive navigation and seamless efficiency found in retail shopping. This trend forces software vendors to enhance wholesale platforms with complex pricing algorithms, real-time inventory transparency, and personalized account management tools that streamline procurement workflows. Failure to meet these elevated usability standards directly impacts vendor retention and revenue as corporate clients seek frictionless purchasing journeys. According to Sana Commerce's '2024 B2B Buyer Report' from March 2024, 74 percent of B2B buyers stated they would switch suppliers if another web store offered a better experience.

Key Players Profiled in the Digital Commerce Software Market

• SAP SE
• Oracle Corporation
• Salesforce Commerce Cloud
• Digital River Inc.
• Sappi Limited
• Volusion Inc.
• eBay Enterprise, Inc.
• Tata Consultancy Services Ltd.
• Cleverbridge Inc.
• Intershop Communications AG

Report Scope

In this report, the Global Digital Commerce Software Market has been segmented into the following categories:

Digital Commerce Software Market, by Deployment Model:

• On-Premise
• Cloud-Based
• Hybrid

Digital Commerce Software Market, by End User Industry:

• Retail
• BFSI
• Travel & Tourism
• IT & Communications
• Entertainment & Media

Digital Commerce Software Market, by Region:

• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Digital Commerce Software Market.

Available Customization

The analyst offers customization according to your specific needs. The following customization options are available for the report:

• Detailed analysis and profiling of additional market players (up to five).

This product will be delivered within 1-3 business days.