The airplay wireless display market size is expected to see rapid growth in the next few years. It will grow to $8.62 billion in 2030 at a compound annual growth rate (CAGR) of 10.1%. The growth in the forecast period can be attributed to increasing demand for seamless cross device connectivity, rising use of wireless displays in education and corporate sectors, growing integration of AI driven streaming optimization, expansion of 4k and 8k wireless transmission, increasing adoption of cloud based media streaming services. Major trends in the forecast period include growing adoption of wireless screen mirroring in consumer electronics, rising demand for multi device streaming capabilities, increasing integration of wireless display standards across smart tvs, expansion of wireless connectivity in corporate and education environments, development of low latency streaming solutions for high resolution content.
The surge in demand for over-the-top (OTT) media services is poised to drive growth in the airplay wireless display market in the foreseeable future. OTT media services, which encompass streaming platforms delivering video content directly over the internet to viewers, are gaining traction due to their on-demand accessibility, anytime-anywhere availability, and cost-effectiveness compared to traditional cable or satellite TV packages. This increasing demand for OTT services significantly impacts AirPlay wireless display technology by offering users a wide array of content to wirelessly access and stream to compatible devices. For example, according to Business of Apps, a UK-based prominent business-to-business media and information platform, Netflix experienced a substantial surge in subscribers, growing from 220.6 million in 2022 to 238.3 million in 2023, reflecting an approximate 8.04% increase. Hence, the rising demand for OTT media services propels the airplay wireless display market forward.
Leading companies in the AirPlay wireless display market are developing advanced solutions, such as wireless conferencing and multi-presenter sharing systems, to improve collaboration and meeting efficiency. These systems enable multiple users to share content from any device in real time without the need for network configuration or software installation, enhancing productivity and minimizing technical disruptions. For example, in September 2025, BenQ, an India-based display technology company, launched the InstaShow VS25 and WDC15 at InfoComm India 2025. The InstaShow VS25 is a BYOD and BYOM wireless conferencing system supporting up to 64 buttons with four simultaneous presenters, seamlessly integrating with Microsoft Teams, Zoom, and Google Meet. It features Wi-Fi 6, AirPlay, Chromecast, and Miracast support, native 4K@60Hz resolution, touchback control for content annotation, and up to 40 meters of stable transmission with AES 256-bit encryption. The InstaShow WDC15 supports up to 16 simultaneous presenters, native 4K@30Hz resolution, touchback functionality, HDMI and USB switchable interfaces, up to 15 meters transmission range, and enterprise-grade security, making both solutions ideal for hybrid meetings, boardrooms, and collaborative workshops.
In July 2023, Volaris Group, a Canadian firm specializing in software solutions, successfully acquired DisplayNote Technologies Ltd. for an undisclosed sum. This strategic acquisition is set to accelerate DisplayNote's global initiative to create interconnected experiences in meeting rooms and educational settings. DisplayNote Technologies Ltd., headquartered in Ireland, is renowned for its wireless casting and video transmission technology, seamlessly incorporating AirPlay functionality into its wireless screen-sharing solutions.
Major companies operating in the airplay wireless display market are Amazon.com Inc., Apple Inc., Google LLC, Samsung Electronics Co. Ltd., Microsoft Corporation, Huawei Technologies Co. Ltd., Sony Corporation, LG Electronics, Panasonic Corporation, Intel Corporation, HP Inc., Xiaomi Corporation, Haier Group Corp., Toshiba Corporation, TCL Corporation, Philips Lighting Holding B.V., Sharp Corporation, AsusTek Computer Inc., ZTE Corporation, Hisense Electric Co., Ltd., Dell Technologies Inc., Roku, Inc., Vizio, Inc., Lenovo Group Limited.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
Tariffs on electronic components, semiconductors, and wireless communication modules have increased production costs for AirPlay wireless display hardware and slowed device availability, particularly in Asia-Pacific manufacturing regions. These impacts are most evident in consumer electronics, digital signage, and enterprise collaboration systems relying on high-speed wireless streaming technologies. However, tariffs are also prompting companies to diversify supply chains, strengthen domestic assembly, and accelerate innovation in software driven wireless display solutions to reduce reliance on imported hardware.
The airplay wireless display market research report is one of a series of new reports that provides airplay wireless display market statistics, including airplay wireless display industry global market size, regional shares, competitors with airplay wireless display market share, detailed airplay wireless display market segments, market trends, and opportunities, and any further data you may need to thrive in the airplay wireless display industry. This airplay wireless display market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
Airplay wireless display technology allows users to transmit audio, video, and multimedia content wirelessly from devices such as smartphones, tablets, or computers to displays such as TVs, monitors, or projectors, eliminating the need for physical cables. Its primary functions include screen mirroring, which replicates content from the source device onto a larger display in real-time, and content streaming, enabling users to wirelessly stream multimedia content to a display device.
The key components of airplay wireless display comprise hardware, software, and services. Hardware encompasses display units, wireless transmitters/receivers, and compatible devices such as smartphones, tablets, and computers. Various technology protocols such as WirelessHD, Miracast, AirPlay, Google Cast, and others cater to consumer, commercial, corporate, broadcast, educational, healthcare, digital signage, government, defense, command center, and other applications.North America was the largest region in the airplay wireless display market in 2025. The regions covered in the airplay wireless display market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the airplay wireless display market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The airplay wireless display market consists of revenues earned by entities by providing services such as screen mirroring software, control center integration and streaming of multimedia content. The market value includes the value of related goods sold by the service provider or included within the service offering. The airplay wireless display market also includes of sales of airplay device or adapter, compatible projector or display and wireless network connection. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Airplay Wireless Display Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses airplay wireless display market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for airplay wireless display? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The airplay wireless display market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Scope
Markets Covered:
1) By Offering: Hardware; Software And Services2) By Technology Protocol: WirelessHD; Miracast; AirPlay; Google Cast; Other Technology Protocols
3) By Application: Consumers; Commercial; Corporate And Broadcast; Education; Healthcare; Digital Signage; Government; Defense; Command Centre; Other Applications
Subsegments:
1) By Hardware: Wireless Display Adapters; Streaming Devices; Compatible Displays (Smart TVs And Monitors)2) By Software And Services: AirPlay-Compatible Applications; Media Streaming Software; Device Management Software; Installation And Setup Services; Maintenance And Support Services; Cloud Services For Streaming
Companies Mentioned: Amazon.com Inc.; Apple Inc.; Google LLC; Samsung Electronics Co. Ltd.; Microsoft Corporation; Huawei Technologies Co. Ltd.; Sony Corporation; LG Electronics; Panasonic Corporation; Intel Corporation; HP Inc.; Xiaomi Corporation; Haier Group Corp.; Toshiba Corporation; TCL Corporation; Philips Lighting Holding B.V.; Sharp Corporation; AsusTek Computer Inc.; ZTE Corporation; Hisense Electric Co., Ltd.; Dell Technologies Inc.; Roku, Inc.; Vizio, Inc.; Lenovo Group Limited.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Airplay Wireless Display market report include:- Amazon.com Inc.
- Apple Inc.
- Google LLC
- Samsung Electronics Co. Ltd.
- Microsoft Corporation
- Huawei Technologies Co. Ltd.
- Sony Corporation
- LG Electronics
- Panasonic Corporation
- Intel Corporation
- HP Inc.
- Xiaomi Corporation
- Haier Group Corp.
- Toshiba Corporation
- TCL Corporation
- Philips Lighting Holding B.V.
- Sharp Corporation
- AsusTek Computer Inc.
- ZTE Corporation
- Hisense Electric Co., Ltd.
- Dell Technologies Inc.
- Roku, Inc.
- Vizio, Inc.
- Lenovo Group Limited.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 5.87 Billion |
| Forecasted Market Value ( USD | $ 8.62 Billion |
| Compound Annual Growth Rate | 10.1% |
| Regions Covered | Global |
| No. of Companies Mentioned | 25 |


