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Fitness Equipment in North America

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    Report

  • 48 Pages
  • January 2026
  • Region: North America
  • GlobalData
  • ID: 5973362

Fitness Equipment in North America

Summary

Fitness Equipment in North America industry profile provides top-line qualitative and quantitative summary information including: market size (value 2020-25, and forecast to 2030). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • Fitness equipment is a machine or device used for physical exercise to develop muscle strength and manage body weight. Both cardiovascular and strength training fitness equipment are in our scope; however, used fitness equipment is out of our scope.
  • The North American fitness equipment market recorded a revenue of $6.33 billion in 2025, and the value increased with a CAGR of 8.1% between 2020 and 2025.
  • The residential segment accounted for the market's largest proportion in 2025, with total revenue of $3.33 billion, equivalent to 52.6% of the market's overall value.
  • The North American fitness equipment market registered strong growth during 2020-25 as consumers across the region became increasingly health and fitness-conscious, prompted by greater awareness of the benefits of regular exercise and well-being, which led more individuals to invest in fitness gear such as treadmills, exercise bikes, strength equipment, and smart machines that enhance workout experiences.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the fitness equipment market in North America
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the fitness equipment market in North America
  • Leading company profiles reveal details of key fitness equipment market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the North America fitness equipment market with five year forecasts

Reasons to Buy

  • What was the size of the North America fitness equipment market by value in 2025?
  • What will be the size of the North America fitness equipment market in 2030?
  • What factors are affecting the strength of competition in the North America fitness equipment market?
  • How has the market performed over the last five years?
  • What are the main segments that make up North America's fitness equipment market?

Table of Contents

1 Executive Summary
1.1. Market Value
1.2. Market Value Forecast
1.3. Category Segmentation
1.4. Geography Segmentation
1.5. Market Rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market Definition
2.2. Market Analysis
3 Market Data
3.1. Market Value
4 Market Segmentation
4.1. Category Segmentation
4.2. Geography Segmentation
5 Market Outlook
5.1. Market Value Forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer Power
6.3. Supplier Power
6.4. New Entrants
6.5. Threat Of Substitutes
6.6. Degree Of Rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading player?
7.4. What are the challenges in the market?
8 Company Profiles
8.1. Peloton Interactive Inc
8.2. Life Fitness LLC
8.3. Johnson Health Tech. Co., Ltd.
8.4. Technogym SpA
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry Associations
10.3. Related the Analyst Research
10.4. About the Analyst
List of Tables
Table 1: North America Fitness Equipment Market Value: $ Million, 2020-25
Table 2: North America Fitness Equipment Market Category Segmentation: % Share, By Value, 2020-25
Table 3: North America Fitness Equipment Market Category Segmentation: $ Million, 2020-25
Table 4: North America Fitness Equipment Market Geography Segmentation: $ Million, 2025
Table 5: North America Fitness Equipment Market Value Forecast: $ Million, 2025-30
Table 6: Peloton Interactive Inc: Key Facts
Table 7: Peloton Interactive Inc: annual financial ratios
Table 8: Peloton Interactive Inc: key employees
Table 9: Life Fitness LLC: Key Facts
Table 10: Johnson Health Tech. Co., Ltd.: Key Facts
Table 11: Johnson Health Tech. Co., Ltd.: annual financial ratios
Table 12: Johnson Health Tech. Co., Ltd.: key employees
Table 13: Technogym SpA: Key Facts
Table 14: Technogym SpA: annual financial ratios
Table 15: Technogym SpA: key employees
Table 16: North America Exchange Rate, 2020-25
List of Figures
Figure 1: North America Fitness Equipment Market Value: $ Million, 2020-25
Figure 2: North America Fitness Equipment Market Category Segmentation: $ Million, 2020-25
Figure 3: North America Fitness Equipment Market Geography Segmentation: % Share, By Value, 2025
Figure 4: North America Fitness Equipment Market Value Forecast: $ Million, 2025-30
Figure 5: Forces Driving Competition In The Fitness Equipment Market In North America, 2025
Figure 6: Drivers Of Buyer Power In The Fitness Equipment Market In North America, 2025
Figure 7: Drivers Of Supplier Power In The Fitness Equipment Market In North America, 2025
Figure 8: Factors Influencing The Likelihood Of New Entrants In The Fitness Equipment Market In North America, 2025
Figure 9: Factors Influencing The Threat Of Substitutes In The Fitness Equipment Market In North America, 2025
Figure 10: Drivers Of Degree Of Rivalry In The Fitness Equipment Market In North America, 2025

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Peloton Interactive Inc
  • Life Fitness LLC
  • Johnson Health Tech. Co., Ltd.
  • Technogym SpA