Fitness Equipment in Australia
Summary
Fitness Equipment in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2020-25, and forecast to 2030). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Key Highlights
- Fitness equipment is a machine or device used for physical exercise to develop muscle strength and manage body weight. Both cardiovascular and strength training fitness equipment are in our scope; however, used fitness equipment is out of our scope.
- The Australian fitness equipment market recorded a revenue of $703.6 million in 2025, and the value increased with a CAGR of 6.7% between 2020 and 2025.
- The commercial segment accounted for the market's largest proportion in 2025, with total revenue of $424.9 million, equivalent to 60.4% of the market's overall value.
- The Australian fitness equipment market registered healthy growth during 2020-25 as Australians became increasingly health and fitness-conscious, prompted by greater awareness of the benefits of regular exercise and well-being, which led more individuals to invest in fitness gear such as treadmills, exercise bikes, strength equipment, and smart machines that enhance workout experiences.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the fitness equipment market in Australia
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the fitness equipment market in Australia
- Leading company profiles reveal details of key fitness equipment market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Australia fitness equipment market with five year forecasts
Reasons to Buy
- What was the size of the Australia fitness equipment market by value in 2025?
- What will be the size of the Australia fitness equipment market in 2030?
- What factors are affecting the strength of competition in the Australia fitness equipment market?
- How has the market performed over the last five years?
- What are the main segments that make up Australia's fitness equipment market?
Table of Contents
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Peloton Interactive Inc
- Technogym SpA
- Life Fitness LLC
- VERVE Fitness Pty Ltd
- Vulcan Fitness Operations Pty Ltd

