Scope
- Over a third of consumers intend to vote Labour in the upcoming General Election
- Waitrose is the only UK supermarket where Conservatives lead
Reasons to Buy
- Understand which parties consumers intend to vote for in the upcoming General Election.
- Find out which grocer consumers use to do the majority of their shopping, and which party they intend to vote for.
- Discover how various consumer sentiment indexes vary by which party consumers intend to vote for.
Table of Contents
- Executive Summary
- General Election insights
- Future sentiment by voting intention
- Present sentiment by voting intention
- Methodology & contacts
- Political party consumers are planning to vote for in the next general election, by region
- The political parties consumers plan to vote for in the next General Election and where they shop most for food & groceries, 2024 and 2019
- Which political party consumers are planning to vote for in the next General Election
- Political party consumers are planning to vote for in the next general election, by region
- The political parties consumers plan to vote for in the next General Election and where they shop for food & grocery
- Agreement and disagreement with the statement “I am planning to cut back on retail spend (e.g. clothing, health & beauty or homewares) as a result of the general election”
- How would a Labour victory influence retail spending?
- How would a Conservative victory influence retail spending?
- Voting intentions by supermarket used
- Economic outlook index by voting intention
- Personal finances index by voting intention
- Retail spending index by voting intention
- Leisure spending index by voting intention
- Savings index by voting intention
- Interest rates index by voting intention
- Inflation index by voting intention
- Essentials index by voting intention
- Treats & luxuries index by voting intention
- Visiting shops index by voting intention
- Sustainability index by voting intention
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Aldi
- ASDA
- Co-op
- Iceland
- Lidl
- Marks & Spencer
- Morrisons
- Ocado
- Sainsbury's
- Tesco
- Waitrose

