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Pocket Video Camera Market Report 2026

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    Report

  • 250 Pages
  • January 2026
  • Region: Global
  • The Business Research Company
  • ID: 5980345
The pocket video camera market size has grown steadily in recent years. It will grow from $3.74 billion in 2025 to $3.92 billion in 2026 at a compound annual growth rate (CAGR) of 4.6%. The growth in the historic period can be attributed to growth of consumer video content creation, increasing popularity of travel and action recording, rising demand for compact consumer electronics, expansion of social media video platforms, affordability of HD recording devices.

The pocket video camera market size is expected to see steady growth in the next few years. It will grow to $4.6 billion in 2030 at a compound annual growth rate (CAGR) of 4.1%. The growth in the forecast period can be attributed to rising adoption of 4K and ultra HD recording, increasing demand for portable content creation tools, growth of live streaming and vlogging culture, advancements in low power imaging sensors, rising integration with mobile ecosystems. Major trends in the forecast period include rising demand for ultra compact high resolution video devices, growing adoption of advanced image stabilization technologies, increasing integration of wireless connectivity and instant sharing, expansion of low light and night vision recording capabilities, rising preference for multi functional pocket video cameras.

The expansion of social media usage is anticipated to drive the growth of the pocket video camera market in the foreseeable future. Social media encompasses online platforms and websites enabling users to generate and distribute content, engage with others, and participate in virtual communities. This surge in social media adoption is propelled by factors such as increased internet accessibility, widespread smartphone proliferation, and a desire for interconnectedness. The growing reliance on social media platforms has heightened the demand for pocket video cameras, facilitating various activities such as content creation, live streaming, influencer marketing, community interaction, user-generated advertising, and participation in trends. For example, as reported by Made in CA, a Canada-based online magazine in March 2024, 33.1 million Canadians were active on social media at the beginning of 2023, with the majority possessing at least one account. In Canada, social media penetration stands at 91.3%, while globally, it reaches 59%. Consequently, the escalating use of social media platforms is propelling the expansion of the pocket video camera market.

Key players in the pocket video camera market are concentrating on product advancements, notably introducing palm-sized digital cameras, to meet the growing demand for compact and convenient recording solutions. Palm-sized digital cameras are compact recording devices designed for portability and ease of use within the realm of pocket video cameras. For instance, in February 2024, Fujifilm India Private Limited, an India-based imaging technology company, unveiled the INSTAX Pal, a stylish palm-sized digital camera, in the Indian market. This notable addition to the esteemed INSTAX series of instant cameras and smartphone printers empowers users to capture spontaneous moments anytime, anywhere. Featuring a regular mode activated by the rear-panel shutter button and employing a wide-angle lens for capturing intriguing shots from unique angles, the camera facilitates one-handed operation to capture rich, dynamic images with complex backgrounds, a feat often challenging for smartphones. Moreover, the remote mode enables seamless connectivity between the camera and smartphone via Bluetooth, leveraging the dedicated INSTAX Pal App. This functionality enables users to remotely capture selfies or group photos and instantly view the results.

In April 2024, Nikon, a Japanese corporation recognized for its imaging products, optics, and precision equipment, acquired RED Digital Cinema for an undisclosed amount. This acquisition allows Nikon to enter the professional digital cinema market, combining technological capabilities to foster innovation in filmmaking solutions. RED Digital Cinema, based in the United States, specializes in digital cinematography cameras and pocket video cameras, offering expertise in high-quality video production for both professionals and casual creators.

Major companies operating in the pocket video camera market are Sony Corporation, Panasonic Corporation, Cisco Systems Inc., Canon Inc., FUJIFILM Holdings Corporation, Garmin Ltd., Nikon Corporation, Eastman Kodak Company, GoPro Inc., Blackmagic Design Pty Ltd., HTC Corporation, SZ DJI Technology Co. Ltd., Vivitar Corporation, SJCAM Limited, Rylo Inc., Insta360, ThiEYE, AEE Technology Inc., Kinemax Technology Co. Ltd., Mokacam Technology Co. Ltd.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs on imaging sensors, optical components, semiconductors, and electronic assemblies have increased manufacturing costs for pocket video cameras. Asia pacific regions such as china and southeast asia are most affected due to their role as major production hubs. These tariffs have led to price pressures in consumer and commercial segments. However, they are also encouraging supply chain diversification, localized assembly, and innovation in cost efficient compact camera designs.

The pocket video camera research report is one of a series of new reports that provides pocket video camera market statistics, including the pocket video camera industry's global market size, regional shares, competitors with a pocket video camera market share, detailed pocket video camera market segments, market trends and opportunities, and any further data you may need to thrive in the pocket video camera industry. This pocket video camera market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

A pocket video camera is typically a compact, portable device crafted for capturing high-quality video footage while on the move. These cameras are small enough to fit into a pocket or bag, making them convenient for travel, events, and day-to-day use. They often boast features such as HD recording, image stabilization, and built-in Wi-Fi for effortless sharing.

Pocket video cameras come in several types, including normal cameras, moonlight cameras, star cameras, and infrared illumination cameras. A typical pocket video camera is designed to capture video footage on the go. They are available across a spectrum of prices, ranging from premium to mid-range and budget options, catering to a variety of applications, both commercial and consumer-oriented. These cameras are retailed through diverse channels, including multi-brand stores, single-brand outlets, and online platforms.North America was the largest region in the pocket video camera market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the pocket video camera market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the pocket video camera market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The pocket video camera market consists of sales of compact camcorders, action cameras, multi-purpose cameras, and pocket-sized camcorders. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

This product will be delivered within 1-3 business days.

Table of Contents

1. Executive Summary
1.1. Key Market Insights (2020-2035)
1.2. Visual Dashboard: Market Size, Growth Rate, Hotspots
1.3. Major Factors Driving the Market
1.4. Top Three Trends Shaping the Market
2. Pocket Video Camera Market Characteristics
2.1. Market Definition & Scope
2.2. Market Segmentations
2.3. Overview of Key Products and Services
2.4. Global Pocket Video Camera Market Attractiveness Scoring and Analysis
2.4.1. Overview of Market Attractiveness Framework
2.4.2. Quantitative Scoring Methodology
2.4.3. Factor-Wise Evaluation (Growth Potential Analysis, Competitive Dynamics Assessment, Strategic Fit Assessment and Risk Profile Evaluation)
2.4.4. Market Attractiveness Scoring and Interpretation
2.4.5. Strategic Implications and Recommendations
3. Pocket Video Camera Market Supply Chain Analysis
3.1. Overview of the Supply Chain and Ecosystem
3.2. List of Key Raw Materials, Resources & Suppliers
3.3. List of Major Distributors and Channel Partners
3.4. List of Major End Users
4. Global Pocket Video Camera Market Trends and Strategies
4.1. Key Technologies & Future Trends
4.1.1 Immersive Technologies (Ar/Vr/Xr) & Digital Experiences
4.1.2 Digitalization, Cloud, Big Data & Cybersecurity
4.1.3 Internet of Things (Iot), Smart Infrastructure & Connected Ecosystems
4.1.4 Artificial Intelligence & Autonomous Intelligence
4.1.5 Autonomous Systems, Robotics & Smart Mobility
4.2. Major Trends
4.2.1 Rising Demand for Ultra Compact High Resolution Video Devices
4.2.2 Growing Adoption of Advanced Image Stabilization Technologies
4.2.3 Increasing Integration of Wireless Connectivity and Instant Sharing
4.2.4 Expansion of Low Light and Night Vision Recording Capabilities
4.2.5 Rising Preference for Multi Functional Pocket Video Cameras
5. Pocket Video Camera Market Analysis of End Use Industries
5.1 Content Creators and Vloggers
5.2 Travelers and Adventure Enthusiasts
5.3 Journalists and Field Reporters
5.4 Event and Wedding Videographers
5.5 Security and Surveillance Professionals
6. Pocket Video Camera Market - Macro Economic Scenario Including the Impact of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, Supply Chain Impact from Tariff War & Trade Protectionism, and Covid and Recovery on the Market
7. Global Pocket Video Camera Strategic Analysis Framework, Current Market Size, Market Comparisons and Growth Rate Analysis
7.1. Global Pocket Video Camera PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
7.2. Global Pocket Video Camera Market Size, Comparisons and Growth Rate Analysis
7.3. Global Pocket Video Camera Historic Market Size and Growth, 2020 - 2025, Value ($ Billion)
7.4. Global Pocket Video Camera Forecast Market Size and Growth, 2025 - 2030, 2035F, Value ($ Billion)
8. Global Pocket Video Camera Total Addressable Market (TAM) Analysis for the Market
8.1. Definition and Scope of Total Addressable Market (TAM)
8.2. Methodology and Assumptions
8.3. Global Total Addressable Market (TAM) Estimation
8.4. TAM vs. Current Market Size Analysis
8.5. Strategic Insights and Growth Opportunities from TAM Analysis
9. Pocket Video Camera Market Segmentation
9.1. Global Pocket Video Camera Market, Segmentation by Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
  • Normal Type, Moonlight Type, Star Type, Infrared Illumination Type
9.2. Global Pocket Video Camera Market, Segmentation by Price Range, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
  • Premium, Mid-Size, Low Price Ranges
9.3. Global Pocket Video Camera Market, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
  • Commercial Areas, Consumer Segment, Other Applications
9.4. Global Pocket Video Camera Market, Segmentation by Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
  • Multi-Brand Store, Single-Brand Store, Online Store
9.5. Global Pocket Video Camera Market, Sub-Segmentation of Normal Type, by Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
  • Standard Pocket Video Cameras, HD Pocket Cameras, Ultra HD (4K) Pocket Cameras
9.6. Global Pocket Video Camera Market, Sub-Segmentation of Moonlight Type, by Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
  • Low-Light Sensitivity Cameras, Cameras With Enhanced Night Vision, High ISO Capability Cameras for Low-Light Recording
9.7. Global Pocket Video Camera Market, Sub-Segmentation of Star Type, by Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
  • Astrophotography Cameras, Long Exposure Cameras for Star Tracking, Cameras for Night Sky Observation
9.8. Global Pocket Video Camera Market, Sub-Segmentation of Infrared Illumination Type, by Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
  • Infrared (IR) Night Vision Cameras, Thermal Imaging Pocket Cameras, Cameras With IR LEDs for Total Darkness Recording
10. Pocket Video Camera Market Regional and Country Analysis
10.1. Global Pocket Video Camera Market, Split by Region, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
10.2. Global Pocket Video Camera Market, Split by Country, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
11. Asia-Pacific Pocket Video Camera Market
11.1. Asia-Pacific Pocket Video Camera Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
11.2. Asia-Pacific Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
12. China Pocket Video Camera Market
12.1. China Pocket Video Camera Market Overview
  • Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
12.2. China Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
13. India Pocket Video Camera Market
13.1. India Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
14. Japan Pocket Video Camera Market
14.1. Japan Pocket Video Camera Market Overview
  • Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
14.2. Japan Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
15. Australia Pocket Video Camera Market
15.1. Australia Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
16. Indonesia Pocket Video Camera Market
16.1. Indonesia Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
17. South Korea Pocket Video Camera Market
17.1. South Korea Pocket Video Camera Market Overview
  • Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
17.2. South Korea Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
18. Taiwan Pocket Video Camera Market
18.1. Taiwan Pocket Video Camera Market Overview
  • Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
18.2. Taiwan Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
19. South East Asia Pocket Video Camera Market
19.1. South East Asia Pocket Video Camera Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
19.2. South East Asia Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
20. Western Europe Pocket Video Camera Market
20.1. Western Europe Pocket Video Camera Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
20.2. Western Europe Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
21. UK Pocket Video Camera Market
21.1. UK Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
22. Germany Pocket Video Camera Market
22.1. Germany Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
23. France Pocket Video Camera Market
23.1. France Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
24. Italy Pocket Video Camera Market
24.1. Italy Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
25. Spain Pocket Video Camera Market
25.1. Spain Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
26. Eastern Europe Pocket Video Camera Market
26.1. Eastern Europe Pocket Video Camera Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
26.2. Eastern Europe Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
27. Russia Pocket Video Camera Market
27.1. Russia Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
28. North America Pocket Video Camera Market
28.1. North America Pocket Video Camera Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
28.2. North America Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
29. USA Pocket Video Camera Market
29.1. USA Pocket Video Camera Market Overview
  • Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
29.2. USA Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
30. Canada Pocket Video Camera Market
30.1. Canada Pocket Video Camera Market Overview
  • Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
30.2. Canada Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
31. South America Pocket Video Camera Market
31.1. South America Pocket Video Camera Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
31.2. South America Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
32. Brazil Pocket Video Camera Market
32.1. Brazil Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
33. Middle East Pocket Video Camera Market
33.1. Middle East Pocket Video Camera Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
33.2. Middle East Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
34. Africa Pocket Video Camera Market
34.1. Africa Pocket Video Camera Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
34.2. Africa Pocket Video Camera Market, Segmentation by Type, Segmentation by Price Range, Segmentation by Application, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion
35. Pocket Video Camera Market Regulatory and Investment Landscape
36. Pocket Video Camera Market Competitive Landscape and Company Profiles
36.1. Pocket Video Camera Market Competitive Landscape and Market Share 2024
36.1.1. Top 10 Companies (Ranked by revenue/share)
36.2. Pocket Video Camera Market - Company Scoring Matrix
36.2.1. Market Revenues
36.2.2. Product Innovation Score
36.2.3. Brand Recognition
36.3. Pocket Video Camera Market Company Profiles
36.3.1. Sony Corporation Overview, Products and Services, Strategy and Financial Analysis
36.3.2. Panasonic Corporation Overview, Products and Services, Strategy and Financial Analysis
36.3.3. Cisco Systems Inc. Overview, Products and Services, Strategy and Financial Analysis
36.3.4. Canon Inc. Overview, Products and Services, Strategy and Financial Analysis
36.3.5. FUJIFILM Holdings Corporation Overview, Products and Services, Strategy and Financial Analysis
37. Pocket Video Camera Market Other Major and Innovative Companies
  • Garmin Ltd., Nikon Corporation, Eastman Kodak Company, GoPro Inc., Blackmagic Design Pty Ltd., HTC Corporation, SZ DJI Technology Co. Ltd., Vivitar Corporation, SJCAM Limited, Rylo Inc., Insta360, ThiEYE, AEE Technology Inc., Kinemax Technology Co. Ltd., Mokacam Technology Co. Ltd.
38. Global Pocket Video Camera Market Competitive Benchmarking and Dashboard39. Key Mergers and Acquisitions in the Pocket Video Camera Market
40. Pocket Video Camera Market High Potential Countries, Segments and Strategies
40.1 Pocket Video Camera Market in 2030 - Countries Offering Most New Opportunities
40.2 Pocket Video Camera Market in 2030 - Segments Offering Most New Opportunities
40.3 Pocket Video Camera Market in 2030 - Growth Strategies
40.3.1 Market Trend Based Strategies
40.3.2 Competitor Strategies
41. Appendix
41.1. Abbreviations
41.2. Currencies
41.3. Historic and Forecast Inflation Rates
41.4. Research Inquiries
41.5. About the Analyst
41.6. Copyright and Disclaimer

Executive Summary

Pocket Video Camera Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses pocket video camera market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase:

  • Gain a truly global perspective with the most comprehensive report available on this market covering 16 geographies.
  • Assess the impact of key macro factors such as geopolitical conflicts, trade policies and tariffs, inflation and interest rate fluctuations, and evolving regulatory landscapes.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on end user analysis.
  • Benchmark performance against key competitors based on market share, innovation, and brand strength.
  • Evaluate the total addressable market (TAM) and market attractiveness scoring to measure market potential.
  • Suitable for supporting your internal and external presentations with reliable high-quality data and analysis
  • Report will be updated with the latest data and delivered to you along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Description

Where is the largest and fastest growing market for pocket video camera? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The pocket video camera market global report answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
  • The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
  • The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
  • The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
  • The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
  • The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
  • Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.

Scope

Markets Covered:

1) By Type: Normal Type; Moonlight Type; Star Type; Infrared Illumination Type
2) By Price Range: Premium; Mid-Size; Low Price Ranges
3) By Application: Commercial Areas; Consumer Segment; Other Applications
4) By Distribution Channel: Multi-Brand Store; Single-Brand Store; Online Store

Subsegments:

1) By Normal Type: Standard Pocket Video Cameras; HD Pocket Cameras; Ultra HD (4K) Pocket Cameras
2) By Moonlight Type: Low-Light Sensitivity Cameras; Cameras With Enhanced Night Vision; High ISO Capability Cameras For Low-Light Recording
3) By Star Type: Astrophotography Cameras; Long Exposure Cameras For Star Tracking; Cameras For Night Sky Observation
4) By Infrared Illumination Type: Infrared (IR) Night Vision Cameras; Thermal Imaging Pocket Cameras; Cameras With IR LEDs For Total Darkness Recording

Companies Mentioned: Sony Corporation; Panasonic Corporation; Cisco Systems Inc.; Canon Inc.; FUJIFILM Holdings Corporation; Garmin Ltd.; Nikon Corporation; Eastman Kodak Company; GoPro Inc.; Blackmagic Design Pty Ltd.; HTC Corporation; SZ DJI Technology Co. Ltd.; Vivitar Corporation; SJCAM Limited; Rylo Inc.; Insta360; ThiEYE; AEE Technology Inc.; Kinemax Technology Co. Ltd.; Mokacam Technology Co. Ltd.

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.

Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time Series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.

Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Delivery Format: Word, PDF or Interactive Report + Excel Dashboard

Added Benefits:

  • Bi-Annual Data Update
  • Customisation
  • Expert Consultant Support
Customisations within report scope and limited to 20% of content and consultant support time limited to 8 hours.

Companies Mentioned

The companies featured in this Pocket Video Camera market report include:
  • Sony Corporation
  • Panasonic Corporation
  • Cisco Systems Inc.
  • Canon Inc.
  • FUJIFILM Holdings Corporation
  • Garmin Ltd.
  • Nikon Corporation
  • Eastman Kodak Company
  • GoPro Inc.
  • Blackmagic Design Pty Ltd.
  • HTC Corporation
  • SZ DJI Technology Co. Ltd.
  • Vivitar Corporation
  • SJCAM Limited
  • Rylo Inc.
  • Insta360
  • ThiEYE
  • AEE Technology Inc.
  • Kinemax Technology Co. Ltd.
  • Mokacam Technology Co. Ltd.

Table Information