The UK Footwear Market to 2030 report offers comprehensive insight and analysis of the UK Footwear market, the major players, the key trends, and consumer attitudes. It provides detailed analysis of the key trends shaping the market, market sizes and forecasts, and the performace of key retailers. The report also includes consumer data from 2025.
UK footwear sales are projected to grow 2.0% in 2026 and deliver a 2.1% CAGR over 2025-2030, outperforming the wider UK apparel market.
UK footwear sales are projected to grow 2.0% in 2026 and deliver a 2.1% CAGR over 2025-2030, outperforming the wider UK apparel market.
Report Scope
- Trainers drive footwear growth
- Instore favoured by footwear shoppers
- Online penetration expected to grow out to 2030
- JD Sports leads UK footwear despite share losses
Reasons to Buy
- Understand where the demand lies within the UK footwear market across various price positionings, categories and retailers, to allow you to maximise customer acquisition.
- Learn how continued inflationary challenges will impact the UK footwear market, and which players are most at threat from changing consumer habits.
- Identify the key approaches retailers are taking to stand out in the UK footwear market, and how you can adapt these to fit your own business.
- Benchmarks the top 10 retailers in the market and offers insight to gain a competitive edge over your competitors.
Table of Contents
- The UK Footwear Market to 2030
- Executive Summary
- Key Trends in UK Footwear Market
- UK Footwear Market Drivers
- UK Footwear Market Inhibitors
- Key Trend: The premiumisation of everyday footwear
- Key Trend: Lifestyle shifts towards comfort and active living
- Key Trend: Omnichannel and experiential retailing
- Strategies for Success in UK Footwear Market
- Market Size and Forecasts to 2030
- UK Footwear Market, five year growth 2020-2030
- UK Footwear Market Size, 2020-2030
- UK Apparel Market Share by Category
- UK Apparel Market Growth by Category, 2020-2030
- Where People Shop
- UK Footwear Online Market 2020-2030
- UK Footwear Channel Growth, 2020-2030
- UK Footwear Market by Channel, 2025e and 2030f
- UK Footwear Channel Usage
- Instore Location Preferences
- Online Fulfilment Preferences
- Market Shares of Top 10 UK Footwear Retailers, 2024-2025e
- Top 10 Retailers: Winners & Losers Outlook
- UK Footwear Most Shopped At Retailers
- Top 10 UK Footwear Competitor Overlap, 2025
- Retailer Profile: Sports Direct
- Retailer Profile: Office
- Retailer Profile: JD Sports
- Retailer Profiles: Kurt Geiger & Dune
- Retailers to Watch
- How People Shop
- Who Shops for Footwear and Where They Are Located
- UK Footwear Shopper Profile
- Frequency of Shopping
- Frequency of Shopping by Demographic
- Why People Shop
- What’s Important to Footwear Shoppers
- What’s Important to Footwear Shoppers by Demographic
- UK Footwear Shoppers’ Fashion Inspirations
- What’s Important to Footwear Shoppers by Demographic
- Footwear Shoppers’ Fashion Preferences & Attitudes
- Footwear Shoppers’ Fashion Preferences & Attitudes by Age Group
- Footwear Shoppers’ Shopping Experiences
- Footwear Shoppers’ Shopping Experiences by Age Group
- Footwear Shoppers’ Attitudes on Fashion Sustainability & Ethics
- Footwear Shoppers Attitudes on Fashion Sustainability & Ethics by Age Group
- Methodology, Definitions & Contacts
- Proportion of UK footwear shoppers that bought footwear across each channel in the last 12 months %, by gender and age
- Top 10 UK Footwear Competitor Overlap, 2025
- Frequency of Shopping by Demographic
- What’s Important to Footwear Shoppers by Demographic
- What’s Important to Footwear Shoppers by Demographic
- Footwear Shoppers’ Fashion Preferences & Attitudes by Age Group
- Footwear Shoppers’ Shopping Experiences by Age Group
- Footwear Shoppers Attitudes on Fashion Sustainability & Ethics by Age Group
- UK Footwear Market Value, 2020, 2025 & 2030f (GBP bn) with five-year CAGR (%)
- UK Footwear Market Value (GBP bn), 2020-2030f
- UK Footwear Market Annual Growth (%), 2020-2030f
- UK Apparel Market Share by Category, 2020-2030
- UK Apparel Market Growth by Category, 2020-2030
- UK Footwear Online Market Size (GBPbn), 2020-2030f
- UK Footwear Channel Growth, 2020-2030
- UK Footwear Market by Channel, 2025e and 2030f
- Proportion of UK footwear shoppers that bought footwear across each channel in the last 12 months %
- Instore Locations UK Footwear Shoppers Used to Purchase Footwear
- Fulfilment Methods UK Footwear Shoppers Used When Purchasing Clothing Online
- UK Footwear Retailers Market Shares for Top 10 Retailers %, 2024-2025e
- Top Retailers UK Footwear Shoppers Visited and Purchased Footwear From
- Where else Sports Direct’s footwear shoppers shop for footwear
- Sports Direct’s footwear shopper penetration by demographic
- Sports Direct’s footwear market share %, 2020-2025e
- Where else Office’s footwear shoppers shop for footwear
- Office's footwear shopper penetration by demographic
- Where else JD Sports’ footwear shoppers shop for footwear
- JD Sports’ footwear shopper penetration by demographic
- JD Sports’ footwear market share %, 2020-2025e
- UK Consumers That Shop for Footwear by Demographic and Location
- UK Footwear Shopper Profile by Demographic and Location
- Footwear shoppers frequency of footwear shopping
- What’s important to footwear shoppers when shopping for footwear
- What’s inspires footwear shoppers when shopping for footwear
- Footwear Shoppers’ Fashion Preferences & Attitudes
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- JD Sports
- Sports Direct
- Nike
- TK Maxx
- Primark
- Amazon
- On
- Miista
- Vivaia
- Bobbies
- Vagabond
- Solovair
- Dr Martens
- Skechers
- Hoka
- Clarks
- Schuh
- Asics
- Shoe Zone
- Next
- Office
- Adidas
- Marks & Spencer
- Sainsbury's
- Tesco
- Kurt Geiger
- Dune
- Shoe garden
- Alohas
- KOI Footwear
