The automation software market size is expected to see rapid growth in the next few years. It will grow to $917.77 billion in 2030 at a compound annual growth rate (CAGR) of 11.6%. The growth in the forecast period can be attributed to increasing investments in hyperautomation strategies, rising demand for cloud-native automation platforms, expansion of AI-powered enterprise software, growing focus on reducing manual process dependency, increasing adoption across non-technical business users. Major trends in the forecast period include increasing adoption of robotic process automation platforms, rising deployment of AI-driven workflow automation, growing integration of low-code and no-code automation tools, expansion of end-to-end business process automation, enhanced focus on intelligent decision automation.
The growing adoption of IIoT and cloud-based solutions is expected to drive the growth of the automation software market. Industrial Internet of Things (IIoT) and cloud-based solutions connect industrial devices and equipment via cloud infrastructure to collect, analyze, and manage data, enhancing operational efficiency, productivity, and decision-making. The rising demand for these solutions is fueled by the need for real-time data analysis, improved connectivity, and remote monitoring capabilities. Automation software enables seamless integration, monitoring, and control of industrial processes, optimizing operations in industrial environments. For instance, in January 2025, according to AAG IT Services, a UK-based organization, 57% of SMB workloads and 56% of SMB data were hosted in public clouds in 2022, with an additional 6% of each projected to migrate within the next 12 months. By 2023, approximately 63% of SMB workloads and 62% of SMB data are expected to be cloud-hosted. Therefore, the growing use of IIoT and cloud-based solutions is propelling the automation software market.
Major companies in the automation software market are concentrating on developing innovative solutions such as work automation platforms to stay competitive. Work automation platforms are software solutions providing a centralized environment for designing, executing, monitoring, and optimizing automated processes and workflows without manual intervention. For instance, in April 2024, V7, a UK-based company specializing in healthcare automation, launched V7 Go, a work automation platform leveraging foundation models to learn and automate repetitive operations consistently and at scale using generative AI. It achieves human-level performance within hours of operation, particularly in back-office tasks such as data input and administration.
In April 2024, International Business Machines Corporation (IBM), a US-based technology company, acquired HashiCorp Inc. for $6.4 billion. This acquisition aims to harness HashiCorp's capabilities to develop an end-to-end cloud platform, aiding clients in managing application and infrastructure complexity across hybrid and multi-cloud environments. It provides HashiCorp with access to a broader customer base and facilitates close collaboration with IBM on multi-cloud automation initiatives. HashiCorp Inc. is a US-based developer of automation software for infrastructure provisioning, management, and security in diverse cloud environments.
Major companies operating in the automation software market are Microsoft Corporation, Amazon Web Services (AWS), Accenture plc, International Business Machines Corporation, Cisco Systems Inc., Oracle Corporation, NetSuite Inc., SAP SE, Salesforce Inc., Workday Inc., Red Hat Inc., Infor Inc., OpenText Corporation, Citrix Systems Inc., SAS Institute Inc., HubSpot Inc., Epicor Software Corporation, Progress Software Corporation, Deltek Inc., ActiveCampaign LLC, Canonical Ltd., Acoustic L.P., GetResponse Sp. z o.o., Puppet Inc., Act-On Software Inc., QualiSystems Ltd., ActiveTrail Ltd., Push Engage LLC.
North America was the largest region in the automation software market in 2025. Asia-Pacific is expected to be the fastest-growing region in the market. The regions covered in the automation software market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the automation software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Tariffs are influencing the automation software market by increasing costs related to imported servers, networking infrastructure, and enterprise hardware required for on-premises automation deployments. Enterprises in North America and Europe are most affected due to reliance on imported IT infrastructure, while Asia-Pacific faces cost pressures in cross-border software delivery and support services. These tariffs are increasing infrastructure-related deployment costs and delaying some automation initiatives. However, they are also accelerating cloud-based automation adoption, encouraging local data center investments, and driving demand for software-centric and infrastructure-light automation solutions.
The automation software market research report is one of a series of new reports that provides automation software market statistics, including automation software industry global market size, regional shares, competitors with a automation software market share, detailed automation software market segments, market trends and opportunities, and any further data you may need to thrive in the automation software industry. This automation software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
Automation software refers to computer programs or platforms designed to perform tasks or processes with minimal human intervention. These tasks can range from simple, repetitive actions to complex workflows requiring coordination across multiple systems or applications.
The main types of automation software products include on-premises and cloud-based solutions. On-premises software is installed and operated from a customer's in-house server and computing infrastructure. It is used by organizations of various sizes, including small and medium-sized enterprises (SMEs) and large enterprises, for applications in sectors such as banking, financial services, and insurance (BFSI), information technology (IT) and telecom, retail and consumer goods, travel and hospitality, healthcare and life sciences, education, media and entertainment, manufacturing, and others.
The automation software market includes revenues earned by entities by providing robotic process automation (RPA), workflow automation, document management, test automation, network automation, supply chain and logistics automation, and others. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Automation Software Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses automation software market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for automation software? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The automation software market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Product: On-Premises; Cloud2) By Organization Size: Small And Medium-Sized Enterprises (SMEs); Large Enterprises
3) By Application: Banking, Financial Services, And Insurance (BFSI); Information Technology (IT) And Telecoms; Retail And Consumer Goods; Travel And Hospitality; Healthcare And Life Sciences; Education; Media And Entertainment; Manufacturing; Other Applications
Subsegments:
1) By On-Premises: Enterprise Resource Planning (ERP) Software; Customer Relationship Management (CRM) Software; Manufacturing Automation Software; IT Process Automation (ITPA) Software; Business Process Management (BPM) Software2) By Cloud: Cloud-Based ERP Software; Cloud-Based CRM Software; Cloud-Based BPM Software; Cloud-Based IT Process Automation (ITPA) Software; Robotic Process Automation (RPA) Software; Artificial Intelligence (AI) And Machine Learning-Based Automation Tools
Companies Mentioned: Microsoft Corporation; Amazon Web Services (AWS); Accenture plc; International Business Machines Corporation; Cisco Systems Inc.; Oracle Corporation; NetSuite Inc.; SAP SE; Salesforce Inc.; Workday Inc.; Red Hat Inc.; Infor Inc.; OpenText Corporation; Citrix Systems Inc.; SAS Institute Inc.; HubSpot Inc.; Epicor Software Corporation; Progress Software Corporation; Deltek Inc.; ActiveCampaign LLC; Canonical Ltd.; Acoustic L.P.; GetResponse Sp. z o.o.; Puppet Inc.; Act-On Software Inc.; QualiSystems Ltd.; ActiveTrail Ltd.; Push Engage LLC
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Automation Software market report include:- Microsoft Corporation
- Amazon Web Services (AWS)
- Accenture plc
- International Business Machines Corporation
- Cisco Systems Inc.
- Oracle Corporation
- NetSuite Inc.
- SAP SE
- Salesforce Inc.
- Workday Inc.
- Red Hat Inc.
- Infor Inc.
- OpenText Corporation
- Citrix Systems Inc.
- SAS Institute Inc.
- HubSpot Inc.
- Epicor Software Corporation
- Progress Software Corporation
- Deltek Inc.
- ActiveCampaign LLC
- Canonical Ltd.
- Acoustic L.P.
- GetResponse Sp. z o.o.
- Puppet Inc.
- Act-On Software Inc.
- QualiSystems Ltd.
- ActiveTrail Ltd.
- Push Engage LLC
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | February 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 592.04 Billion |
| Forecasted Market Value ( USD | $ 917.77 Billion |
| Compound Annual Growth Rate | 11.6% |
| Regions Covered | Global |
| No. of Companies Mentioned | 29 |


