Pet Obesity Management Market Report 2026

The pet obesity management market size has grown strongly in recent years. It will grow from $9.46 billion in 2025 to $10.05 billion in 2026 at a compound annual growth rate (CAGR) of 6.3%. The growth in the historic period can be attributed to rising pet humanization trends, increasing prevalence of pet obesity, expansion of companion animal healthcare services, growing availability of specialized pet diets, increased veterinary awareness of obesity risks.

The pet obesity management market size is expected to see strong growth in the next few years. It will grow to $12.45 billion in 2030 at a compound annual growth rate (CAGR) of 5.5%. The growth in the forecast period can be attributed to increasing demand for personalized pet health solutions, rising adoption of digital pet monitoring platforms, expansion of premium therapeutic pet foods, growing focus on preventive animal healthcare, increasing investment in pet wellness innovation. Major trends in the forecast period include increasing adoption of weight-management pet nutrition plans, growing use of veterinary-guided obesity monitoring programs, expansion of functional and therapeutic pet food products, rising integration of digital pet health tracking tools, enhanced focus on preventive veterinary care.

The growing adoption of pets is expected to drive the growth of the pet obesity management market in the coming years. Pet adoption refers to the responsibility and care undertaken by individuals or households to meet the needs, health, and companionship requirements of domesticated animals kept primarily for companionship rather than utility. The increase in pet adoption is attributed to factors such as changing lifestyles, greater humanization of pets, and rising disposable incomes. Pet obesity management plays an important role in supporting pet adoption by safeguarding the health and well-being of adopted animals, contributing to longer lifespans, improved quality of life, and lower long-term healthcare costs. For instance, in July 2025, according to the World Animal Foundation, a US-based animal welfare organization, the number of cats adopted from animal shelters in 2024 increased marginally by 0.4% compared to 2023. Therefore, the rising adoption of pets is contributing to the growth of the pet obesity management market.

Major companies operating in the pet obesity management market are concentrating on the development of advanced dietary solutions, such as metabolic canned and dry foods, to address the increasing prevalence of pet obesity. Dietary metabolic canned and dry foods are specialized pet nutrition products designed to support weight management through controlled calorie content and balanced nutrition. For example, in January 2024, Hill's Pet Nutrition Inc., a US-based company known for premium pet food and veterinary nutrition solutions, introduced prescription diet products including prescription diet Z/D low-fat hydrolyzed soy canine, prescription diet C/D multicare low-fat canine, prescription diet gastrointestinal biome stress feline, and prescription diet C/D multicare stress feline. These formulations are intended to reduce adverse food reactions, support healthy skin in pets with sensitivities, and incorporate Hill’s ActivBiome+ ingredient technology, which has been shown to rapidly support digestive health by activating the gut microbiome.

In February 2024, Better Choice Company Inc., a US-based pet health and wellness company, acquired Aimia Pet Healthco Inc. for an undisclosed amount. Through this acquisition, Better Choice Company expanded its portfolio of pet health and wellness products, with a particular focus on weight management and weight loss supplements for pets. This strategic move addresses the widespread issue of pet obesity, which affects more than half of the global dog and cat population and is associated with health conditions such as arthritis, diabetes, and hypertension. Aimia Pet Healthco Inc. is a Canada-based provider of pet healthcare services.

Major companies operating in the pet obesity management market are Mars Inc., Zoetis Inc., Purina PetCare, Royal Canin SAS, Hill's Pet Nutrition Inc, Drools Pet Food Pvt Ltd, Virbac S.A., Blue Buffalo Pet Products Inc, Dechra Pharmaceuticals plc, Neogen Corp, Merrick Pet Care Inc, Natural Balance Pet Foods Inc, Canidae Inc, Nutro Inc, FARMINA PET FOODS, VioVet Ltd., Rolf C. Hagen Inc, Delicate Care Ltd., Orijen Pet Foods, ACANA HUNGARY LTD, Wellness Pet Company, Diamond Pet Foods, JustFoodForDogs.

North America was the largest region in the pet obesity management market in 2025. Asia Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the pet obesity management market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the pet obesity management market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Tariffs are influencing the pet obesity management market by increasing costs of imported veterinary drugs, specialty pet food ingredients, nutritional supplements, and packaging materials. Pet food manufacturers and veterinary service providers in North America and Europe are most affected due to reliance on imported formulations, while Asia-Pacific faces ingredient sourcing challenges. These tariffs are increasing product prices and impacting affordability for pet owners. However, they are also encouraging local pet food production, regional ingredient sourcing, and innovation in cost-effective pet health management solutions.

The pet obesity management market research report is one of a series of new reports that provides pet obesity management market statistics, including pet obesity management industry global market size, regional shares, competitors with a pet obesity management market share, detailed pet obesity management market segments, market trends and opportunities, and any further data you may need to thrive in the pet obesity management industry. This pet obesity management market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Pet obesity management focuses on helping pets reach and maintain a healthy body weight through a balanced diet and regular physical activity. It involves controlling portion sizes, offering nutritionally appropriate food, and engaging pets in exercise routines suitable for their age, breed, and physical condition. Routine veterinary visits play a key role in monitoring weight changes and making necessary adjustments to the management approach.

The primary products used in pet obesity management include drugs and food supplements. Drugs refer to medications developed specifically to support weight loss or weight maintenance in pets. These products are used for animals such as dogs, cats, and others, and are distributed through channels including pet specialty stores, e-commerce platforms, and other outlets.

The pet obesity management market consists of revenues earned by entities by providing services such as dietary planning, exercise programs, veterinary consultations, and weight monitoring. The market value includes the value of related goods sold by the service provider or included within the service offering. The pet obesity management market also includes sales of weight control pet food, exercise equipment, and monitoring devices. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

This product will be delivered within 1-3 business days.