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Household Products in Canada

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    Report

  • 43 Pages
  • June 2025
  • Region: Canada
  • MarketLine
  • ID: 5992550
Household Products in Canada industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The household products market includes retail sales of textile washing products, tissue & hygiene, dishwashing products, general purpose cleaners, insecticides, and others. The scope of others includes air fresheners, bleach, furniture & floor polish, shoe polish, scouring products and toilet care. Market volume represents retail sales volume. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions have been made using constant annual average 2024 exchange rates.
  • The Canadian household products market recorded revenues of $6.96 billion in 2024, representing a compound annual growth rate (CAGR) of 3.0% between 2019-24.
  • Market consumption volume increased with a CAGR of 3.7% between 2019-24, reaching a total of 1.44 billion units in 2024.
  • The Canadian household products market has experienced moderate growth, primarily due to the increasing disposable income of individuals and busier lifestyles of individuals, which have led to an increased adoption of household products, particularly textile washing products and general-purpose cleaners.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the household products market in Canada
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the household products market in Canada
  • Leading company profiles reveal details of key household products market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Canada household products market with five year forecasts

Reasons to Buy

  • What was the size of the Canada household products market by value in 2024?
  • What will be the size of the Canada household products market in 2029?
  • What factors are affecting the strength of competition in the Canada household products market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Canada's household products market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Canadian household products market?
7.3. Which companies have been most successful in increasing their market shares during 2019-24?
7.4. Which companies market shares have suffered over the same period?
7.5. What are the most popular brands in the Canadian household products market?
8 Company Profiles
8.1. The Procter & Gamble Co
8.2. Kruger Inc
8.3. Essity AB
8.4. Reckitt Benckiser Group Plc
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Canada household products market value: $ million, 2019-24
Table 2: Canada household products market volume: million units, 2019-24
Table 3: Canada household products market category segmentation: % share, by value, 2019-24
Table 4: Canada household products market category segmentation: $ million, 2019-24
Table 5: Canada household products market geography segmentation: $ million, 2024
Table 6: Canada household products market distribution: % share, by value, 2024
Table 7: Canada household products market value forecast: $ million, 2024-29
Table 8: Canada household products market volume forecast: million units, 2024-29
Table 9: Canada household products market share: % share, by value, 2024
Table 10: The Procter & Gamble Co: Key Facts
Table 11: The Procter & Gamble Co: Annual Financial Ratios
Table 12: The Procter & Gamble Co: Key Employees
Table 13: The Procter & Gamble Co: Key Employees Continued
Table 14: Kruger Inc: Key Facts
Table 15: Kruger Inc: Key Employees
Table 16: Essity AB: Key Facts
Table 17: Essity AB: Annual Financial Ratios
Table 18: Essity AB: Key Employees
Table 19: Reckitt Benckiser Group Plc: Key Facts
Table 20: Reckitt Benckiser Group Plc: Annual Financial Ratios
Table 21: Reckitt Benckiser Group Plc: Key Employees
Table 22: Canada Size of Population (Million), 2020-24
Table 23: Canada Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 24: Canada GDP (Current Prices, $ Billion), 2020-24
Table 25: Canada Inflation, 2020-24
Table 26: Canada Consumer Price Index (Absolute), 2020-24
Table 27: Canada Exchange Rate, 2019-24
List of Figures
Figure 1: Canada household products market value: $ million, 2019-24
Figure 2: Canada household products market volume: million units, 2019-24
Figure 3: Canada household products market category segmentation: $ million, 2019-24
Figure 4: Canada household products market geography segmentation: % share, by value, 2024
Figure 5: Canada household products market distribution: % share, by value, 2024
Figure 6: Canada household products market value forecast: $ million, 2024-29
Figure 7: Canada household products market volume forecast: million units, 2024-29
Figure 8: Forces driving competition in the household products market in Canada, 2024
Figure 9: Drivers of buyer power in the household products market in Canada, 2024
Figure 10: Drivers of supplier power in the household products market in Canada, 2024
Figure 11: Factors influencing the likelihood of new entrants in the household products market in Canada, 2024
Figure 12: Factors influencing the threat of substitutes in the household products market in Canada, 2024
Figure 13: Drivers of degree of rivalry in the household products market in Canada, 2024
Figure 14: Canada household products market share: % share, by value, 2024

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • The Procter & Gamble Co
  • Kruger Inc
  • Essity AB
  • Reckitt Benckiser Group Plc