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Motorcycles Market - Global Forecast 2025-2032

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    Report

  • 182 Pages
  • November 2025
  • Region: Global
  • 360iResearch™
  • ID: 6013691
UP TO OFF until Jan 01st 2026
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Senior leaders in the motorcycles market operate within a rapidly evolving sector shaped by shifting consumer preferences, regulatory complexity, and accelerating technology cycles. To sustain advantage, executive teams require actionable market intelligence that anticipates global and regional shifts.

Market Snapshot: Motorcycles Market Size & Trajectory

The global motorcycles market reached a size of USD 71.48 billion in 2024 and is projected to grow to USD 75.58 billion by 2025. With a compound annual growth rate of 5.84 percent during the analysis period, forecasts indicate the market will exceed USD 112.60 billion by 2032. Growth is propelled by product innovation, a more diverse rider base, and the pursuit of sustainable mobility. These drivers have prompted senior executives to realign internal structures and financial priorities to address emerging global trends and higher expectations across stakeholder groups.

Scope & Segmentation of the Motorcycles Market

To navigate heightened complexity, this report presents detailed segmentation and frameworks enabling executives to focus resources and drive effective strategies:

  • Motorcycle Types: Commuter, cruiser, off-road and dirt, sport/superbike, standard, and touring motorcycles, supporting differentiated targeting and product positioning.
  • Engine Capacities: Sub-250cc, mid-range (251cc–500cc), and over-500cc, allowing tailored product portfolios that comply with regulatory differences and market preferences.
  • Engine Layouts: Flat-twin, inline, L-twin, parallel-twin, and V-twin, relevant for selecting technologies that match efficiency and regional demand patterns.
  • Fuel Types: Petrol, hybrid, and electric, crucial for advancing sustainability initiatives and meeting evolving emissions standards globally.
  • Cylinder Numbers: Single and multi-cylinder configurations, offering flexibility in serving customer segments and international preferences.
  • Sales Channels: Digital and traditional platforms, reflecting opportunities for digital transformation and evolving buyer behavior across channels.
  • Applications: Commercial, personal, and recreational use cases to guide development of tailored offerings and entry strategies.
  • Geographies: Americas, Europe, Middle East & Africa, and Asia-Pacific, providing actionable insights for region-specific organizational alignment.
  • Industry Participants: Established manufacturers and new entrants, giving clarity on the competitive landscape, innovation focus, and market dynamics.

This segmentation is designed to empower organizations to maintain compliance, drive innovation, and optimize operations to respond to both international and localized industry trends.

Key Takeaways for Senior Leaders

  • Innovations in electrification and battery technology are facilitating entry into premium regulatory environments and broadening the range of sustainable fuel options for industry players.
  • Urbanization continues to influence motorcycle design, leading to compact and modular solutions that align with evolving city infrastructures and user preferences.
  • Adoption of connected vehicle systems and advanced digital aftersales offerings is reshaping customer service, improving brand engagement, and yielding actionable data insights.
  • A dynamic regulatory environment requires organizations to continually refine sourcing and supply chain practices to ensure flexibility and continuity across critical markets.
  • Partnering with emerging technology providers is opening pathways to specialized product developments and high-growth market segments, driving portfolio diversification.
  • Integrating online and offline sales strategies is becoming essential to address increasingly complex regulatory requirements and varied buyer needs across regions.

Tariff Impact: Navigating Cost and Supply Chain Adjustments

Frequent changes in tariff policy are shaping how manufacturers approach regional assembly and leverage local trade agreements. To achieve competitive cost structures and ensure steady supply chain operation, organizations increasingly depend on proactive sourcing and procurement teams. Their efforts are fundamental to defending profit margins and supporting long-term stability as the global trade environment evolves.

Methodology & Data Sources

The analysis integrates input from executive interviews, panel discussions, and focused workshops, reinforced by reviews of regulatory literature and patent trends. These rigorous methods underpin the reliability and neutrality of the findings, strengthening confidence in strategic planning decisions.

Why This Motorcycles Market Report Matters

  • Offers actionable analysis on technologies, user patterns, and compliance shifts, enabling informed decision-making and refined positioning for senior stakeholders.
  • Facilities comprehensive benchmarking and market segmentation, equipping leaders to adapt rapidly and maintain responsiveness amid ongoing industry changes.
  • Supports adoption of best practices for managing uncertain compliance landscapes, while ensuring organizational growth and promoting operational innovation.

Conclusion

This report enables senior executives to define robust growth strategies and drive continuous innovation. Fact-based insights equip leaders to stay ahead of evolving trends and maintain a clear competitive edge in the motorcycles market.

 

Additional Product Information:

  • Purchase of this report includes 1 year online access with quarterly updates.
  • This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. The rise of electric motorcycles for urban commuters with extended battery range and fast charging solutions
5.2. Increasing consumer demand for adventure touring bikes with customizable modular accessories and off-road capabilities
5.3. Adoption of advanced rider assistance systems including blind spot detection and adaptive cruise control in mid-range motorcycles
5.4. Growing popularity of subscription-based ownership models offering flexible short-term motorcycle rentals with maintenance coverage
5.5. Integration of smartphone connectivity and AI-powered infotainment systems delivering personalized riding analytics
5.6. Surge in lightweight electric dirt bikes targeting youth and recreational off-road segments with low maintenance needs
5.7. Heightened focus on sustainable manufacturing practices and use of recycled materials in motorcycle component production
5.8. Collaboration between OEMs and tech startups to introduce swappable battery ecosystems for urban mobility solutions
6. Cumulative Impact of United States Tariffs 2025
7. Cumulative Impact of Artificial Intelligence 2025
8. Motorcycles Market, by Motorcycle Type
8.1. Commuter
8.2. Cruiser
8.3. Off-road / Dirt Bike
8.4. Sport / Supersport / Superbike
8.5. Standard
8.6. Touring
9. Motorcycles Market, by Engine Capacity
9.1. 251cc to 500cc
9.2. Above 500cc
9.3. Less than 250cc
10. Motorcycles Market, by Engine Layout
10.1. Flat-Twin
10.2. Inline
10.3. L-Twin
10.4. Parallel-Twin
10.5. V-Twin
11. Motorcycles Market, by Fuel Type
11.1. Electric
11.2. Hybrid
11.3. Petrol
12. Motorcycles Market, by Cylinder Number
12.1. Multi-Cylinder
12.2. Single-Cylinder
13. Motorcycles Market, by Sales Channels
13.1. Offline
13.2. Online
14. Motorcycles Market, by Application
14.1. Commercial
14.2. Personal
14.3. Recreational
15. Motorcycles Market, by Region
15.1. Americas
15.1.1. North America
15.1.2. Latin America
15.2. Europe, Middle East & Africa
15.2.1. Europe
15.2.2. Middle East
15.2.3. Africa
15.3. Asia-Pacific
16. Motorcycles Market, by Group
16.1. ASEAN
16.2. GCC
16.3. European Union
16.4. BRICS
16.5. G7
16.6. NATO
17. Motorcycles Market, by Country
17.1. United States
17.2. Canada
17.3. Mexico
17.4. Brazil
17.5. United Kingdom
17.6. Germany
17.7. France
17.8. Russia
17.9. Italy
17.10. Spain
17.11. China
17.12. India
17.13. Japan
17.14. Australia
17.15. South Korea
18. Competitive Landscape
18.1. Market Share Analysis, 2024
18.2. FPNV Positioning Matrix, 2024
18.3. Competitive Analysis
18.3.1. BMW Group
18.3.2. ARCH Motorcycle Company LLC
18.3.3. Bajaj Auto Limited
18.3.4. Boss Hoss Cycles, Inc.
18.3.5. Chongqing Zonsen Motorcycle Manufacturing Co., Ltd.
18.3.6. Combat Motors LLC
18.3.7. CURTISS MOTORCYCLE COMPANY, INC.
18.3.8. Ducati Motor Holding S.p.A. by Audi AG
18.3.9. Harley-Davidson, Inc.
18.3.10. Hero MotoCorp Limited
18.3.11. Honda Motor Co., Ltd.
18.3.12. JAWA Moto spol s r. o.
18.3.13. Jiangmen Dachangjiang Group Co., Ltd.
18.3.14. Kawasaki Heavy Industries, Ltd.
18.3.15. Kwang Yang Motor Co., Ltd.
18.3.16. Lifan Technology (Group) Co., Ltd.
18.3.17. Mahindra & Mahindra Limited
18.3.18. Niu Technologies
18.3.19. Piaggio Group
18.3.20. Pierer Mobility AG
18.3.21. Polaris Inc.
18.3.22. Qianjiang Motorcycle Co., Ltd.
18.3.23. Royal Enfield by Eicher Motors Limited
18.3.24. Sanyang Motor Co., Ltd.
18.3.25. Suzuki Motor Corporation
18.3.26. Triumph Motorcycles Limited
18.3.27. TVS Motor Company Limited
18.3.28. Yamaha Motor Co., Ltd.
18.3.29. Zero Motorcycles, Inc.
18.3.30. ZHEJIANG CFMOTO POWER CO., LTD

Companies Mentioned

The companies profiled in this Motorcycles market report include:
  • BMW Group
  • ARCH Motorcycle Company LLC
  • Bajaj Auto Limited
  • Boss Hoss Cycles, Inc.
  • Chongqing Zonsen Motorcycle Manufacturing Co., Ltd.
  • Combat Motors LLC
  • CURTISS MOTORCYCLE COMPANY, INC.
  • Ducati Motor Holding S.p.A. by Audi AG
  • Harley-Davidson, Inc.
  • Hero MotoCorp Limited
  • Honda Motor Co., Ltd.
  • JAWA Moto spol s r. o.
  • Jiangmen Dachangjiang Group Co., Ltd.
  • Kawasaki Heavy Industries, Ltd.
  • Kwang Yang Motor Co., Ltd.
  • Lifan Technology (Group) Co., Ltd.
  • Mahindra & Mahindra Limited
  • Niu Technologies
  • Piaggio Group
  • Pierer Mobility AG
  • Polaris Inc.
  • Qianjiang Motorcycle Co., Ltd.
  • Royal Enfield by Eicher Motors Limited
  • Sanyang Motor Co., Ltd.
  • Suzuki Motor Corporation
  • Triumph Motorcycles Limited
  • TVS Motor Company Limited
  • Yamaha Motor Co., Ltd.
  • Zero Motorcycles, Inc.
  • ZHEJIANG CFMOTO POWER CO., LTD

Table Information