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Carpet and Rug Shampoo Market Size, Share & Trends Analysis Report by End-use (Commercial, Residential), Distribution Channel (Online, Offline), Region, and Segment Forecasts, 2025-2030

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  • 80 Pages
  • October 2024
  • Region: Global
  • Grand View Research
  • ID: 6024661
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Description Jump to:
The global carpet and rug shampoo market size is expected to reach USD 78.4 million by 2030. It is anticipated to expand at a CAGR of 4.0% during the forecast period. Increasing demand for carpets and rugs from developing countries is anticipated to propel the demand for cleaning shampoos. Increased spending on home décor is expected to fuel the demand for carpet cleaning products including shampoos.

Commercial application was the largest end use segment in 2018 accounting for more than 50% of the overall market share. U.S. was the major consumer of carpets in the commercial sector. Hospitality and automotive are the major users of carpets and cleaning services owing to health regulations employed by government organizations in these industries. Along with adding to the décor, carpets keep the floors clean and prevent minor accidents like slipping. This is expected to increase the overall demand for carpets and rugs and promote growth of carpet cleaning products.

However, carpet cleaning shampoos leave residues, damaging the fabric and making it sticky. This is anticipated to hinder the demand for shampoo products during the projected period. Entry of spot sprays and liquid cleaning solutions is also expected to restrain market growth to an extent.

In 2024, more than 90% sales in the carpet and rug shampoo market were driven by the offline distribution channels. Presence of distributors across different global locations is anticipated to boost the product sales of many brands. Moreover, manufacturers are focusing on providing eco-friendly and attractive packaging to drive sales. Product placement in hypermarkets and supermarkets is a major factor driving sales in these channels. However, many manufacturers are shifting their sales to online channels as it is less expensive and does not have any storage and inventory cost associated with it. Additionally, this mode of distribution allows them to attract customers from untapped markets.

North America led the market in 2024 and is expected to maintain its dominance throughout the forecast period. U.S. accounted for more than 60% share of North America market in 2024 due to increase in commercialization and rising disposable income of consumers. Additionally, increasing awareness regarding functional benefits of carpets like high thermal resistance, better aesthetic look, and hygroscopic nature is expected to drive the demand. This factor is expected to increase the demand for shampoos and cleaning products in the forthcoming years.

Carpet And Rug Shampoo Market Report Highlights

  • In terms of revenue, residential segment is projected to ascend at a CAGR of 4.2% during the forecast period, due to increase in adoption of rugs and carpets in living rooms and bedrooms
  • Commercial dominated the market with the largest revenue share of 54.3% in 2024. This growth is attributed to the high demand for carpet cleaning solutions in various commercial spaces such as offices, hotels, and retail establishments.
  • North America's carpet & rug shampoo market dominated the global market with the largest revenue share of 51.1% in 2024. However, Asia Pacific is expected to witness significant growth owing to the increasing number of commercial buildings
  • The carpet and rug shampoo market is highly consolidated in nature with presence of a few players like Rug Doctor, Bio-Kleen, and The Clorox Company

Why should you buy this report?

  • Comprehensive Market Analysis: Gain detailed insights into the global market across major regions and segments
  • Competitive Landscape: Explore the market presence of key players worldwide
  • Future Trends: Discover the pivotal trends and drivers shaping the future of the global market
  • Actionable Recommendations: Utilize insights to uncover new revenue streams and guide strategic business decisions

This report addresses:

  • Market intelligence to enable effective decision-making
  • Market estimates and forecasts from 2018 to 2030
  • Growth opportunities and trend analyses
  • Segment and regional revenue forecasts for market assessment
  • Competition strategy and market share analysis
  • Product innovation listing for you to stay ahead of the curve
  • COVID-19's impact and how to sustain in these fast-evolving markets

The leading players in the Carpet and Rug Shampoo market include:

  • Bio-Kleen
  • Procter & Gamble
  • The Clorox Company
  • Zep Inc.
  • BISSELL
  • Reckitt Benckiser Group PLC
  • CWP Technologies Inc.
  • Evonik Industries AG
  • Diversey Inc.

This product will be delivered within 1-3 business days.

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot
Chapter 3. Carpet & Rug Shampoo Market Variables, Trends & Scope
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.1.2. Related Market Outlook
3.2. Industry Value Chain Analysis
3.2.1. Profit Margin Analysis (Industry-level)
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
Chapter 5. Carpet & Rug Shampoo Market: End Use Estimates & Trend Analysis
5.1. Carpet & Rug Shampoo Market, By End Use: Key Takeaways
5.2. End Use Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, By End Use, 2018 - 2030 (USD Million)
5.3.1. Commercial
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.2. Residential
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 6. Carpet & Rug Shampoo Market: Distribution Channel Estimates & Trend Analysis
6.1. Carpet & Rug Shampoo Market, By Distribution Channel: Key Takeaways
6.2. Distribution channel Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Distribution channel , 2018 - 2030 (USD Million)
6.3.1. Offline
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.2. Online
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 7. Carpet & Rug Shampoo Market: Regional Estimates & Trend Analysis
7.1. Carpet & Rug Shampoo Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
7.3.1. North America
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.2. U.S.
7.3.1.2.1. Key country dynamics
7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.3. Canada
7.3.1.3.1. Key country dynamics
7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.4. Mexico
7.3.1.4.1. Key country dynamics
7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2. Europe
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.2. U.K.
7.3.2.2.1. Key country dynamics
7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.3. Germany
7.3.2.3.1. Key country dynamics
7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.4. France
7.3.2.4.1. Key country dynamics
7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.5. Italy
7.3.2.5.1. Key country dynamics
7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.6. Spain
7.3.2.6.1. Key country dynamics
7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3. Asia Pacific
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.2. China
7.3.3.2.1. Key country dynamics
7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.3. India
7.3.3.3.1. Key country dynamics
7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.4. Japan
7.3.3.4.1. Key country dynamics
7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.5. Australia & New Zealand
7.3.3.5.1. Key country dynamics
7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.6. South Korea
7.3.3.6.1. Key country dynamics
7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4. Latin America
7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4.2. Brazil
7.3.4.2.1. Key country dynamics
7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5. Middle East & Africa
7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5.2. South Africa
7.3.5.2.1. Key country dynamics
7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 8. Carpet & Rug Shampoo Market: Competitive Analysis
8.1. Recent Developments & Impact Analysis, By Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. Bio-Kleen
8.9.1.1. Participant’s Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Benchmarking
8.9.1.4. Strategic Initiatives
8.9.2. Procter & Gamble
8.9.2.1. Participant’s Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Benchmarking
8.9.2.4. Strategic Initiatives
8.9.3. The Clorox Company
8.9.3.1. Participant’s Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Benchmarking
8.9.3.4. Strategic Initiatives
8.9.4. Zep Inc.
8.9.4.1. Participant’s Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Benchmarking
8.9.4.4. Strategic Initiatives
8.9.5. BISSELL
8.9.5.1. Participant’s Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Benchmarking
8.9.5.4. Strategic Initiatives
8.9.6. Reckitt Benckiser Group PLC
8.9.6.1. Participant’s Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Benchmarking
8.9.6.4. Strategic Initiatives
8.9.7. CWP Technologies Inc.
8.9.7.1. Participant’s Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Benchmarking
8.9.7.4. Strategic Initiatives
8.9.8. Evonik Industries AG
8.9.8.1. Participant’s Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Benchmarking
8.9.8.4. Strategic Initiatives
8.9.9. Diversey Inc.
8.9.9.1. Participant’s Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Benchmarking
8.9.9.4. Strategic Initiatives
List of Tables
Table 1. Global carpet & rug shampoo market: Key market driver analysis
Table 2. Global carpet & rug shampoo market: Key market restraint analysis
Table 3. Global carpet & rug shampoo market estimates & forecast, by end use, (USD Million)
Table 4. Global carpet & rug shampoo market estimates & forecast, by distribution channel (USD Million)
Table 5. North America carpet & rug shampoo market estimates and forecast, by country, 2018 - 2030 (USD Million)
Table 6. North America carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 7. North America carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 8. U.S. macro-economic outlay
Table 9. U.S. carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 10. U.S. carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 11. Canada macro-economic outlay
Table 12. Canada carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 13. Canada carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 14. Mexico macro-economic outlay
Table 15. Mexico carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 16. Mexico carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 17. Europe carpet & rug shampoo market estimates and forecast, by country, 2018 - 2030 (USD Million)
Table 18. Europe carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 19. Europe carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 20. U.K. macro-economic outlay
Table 21. U.K. carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 22. U.K. carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 23. Germany macro-economic outlay
Table 24. Germany carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 25. Germany carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 26. France macro-economic outlay
Table 27. France carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 28. France carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 29. Italy macro-economic outlay
Table 30. Italy carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 31. Italy carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 32. Spain macro-economic outlay
Table 33. Spain carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 34. Spain carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 35. Asia Pacific carpet & rug shampoo market estimates and forecast, by country, 2018 - 2030 (USD Million)
Table 36. Asia Pacific carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 37. Asia Pacific carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 38. China macro-economic outlay
Table 39. China carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 40. China carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 41. India macro-economic outlay
Table 42. India carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 43. India carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 44. Japan macro-economic outlay
Table 45. Japan carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 46. Japan carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 47. Australia & New Zealand macro-economic outlay
Table 48. Australia & New Zealand carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 49. Australia & New Zealand carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 50. South Korea macro-economic outlay
Table 51. South Korea carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 52. South Korea carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 53. Latin America carpet & rug shampoo market estimates and forecast, by country, 2018 - 2030 (USD Million)
Table 54. Latin America carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 55. Latin America carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 56. Brazil macro-economic outlay
Table 57. Brazil carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 58. Brazil carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 59. Middle East & Africa carpet & rug shampoo market estimates and forecast, by country, 2018 - 2030 (USD Million)
Table 60. Middle East & Africa carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 61. Middle East & Africa carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 62. South Africa macro-economic outlay
Table 63. South Africa carpet & rug shampoo market estimates and forecast, by end use, 2018 - 2030 (USD Million)
Table 64. South Africa carpet & rug shampoo market estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
Table 65. Recent developments & impact analysis, by key market participants
Table 66. Company market share, 2024 (%)
Table 67. Company heat map analysis, 2024
Table 68. Companies implementing key strategies
List of Figures
Fig. 1 Carpet & rug shampoo market segmentation
Fig. 2 Information procurement
Fig. 3 Primary research pattern
Fig. 4 Primary research approaches
Fig. 5 Primary research process
Fig. 6 Market snapshot
Fig. 7 Segment snapshot
Fig. 8 Regional snapshot
Fig. 9 Competitive landscape snapshot
Fig. 10 Global parent industry and carpet & rug shampoo size (USD Million)
Fig. 11 Global carpet & rug shampoo size, 2018 to 2030 (USD Million)
Fig. 12 Carpet & rug shampoo market: Penetration & growth prospect mapping
Fig. 13 Carpet & rug shampoo market: Value chain analysis
Fig. 14 Carpet & rug shampoo market: Dynamics
Fig. 15 Carpet & rug shampoo market: Porter’s five forces analysis
Fig. 16 Carpet & rug shampoo market estimates & forecast, by end use (USD Million)
Fig. 17 Commercial market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 18 Residential market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 19 Carpet & rug shampoo market estimates & forecast, by distribution channel (USD Million)
Fig. 20 Carpet & rug shampoo market estimates & forecasts for online, 2018 - 2030 (USD Million)
Fig. 21 Carpet & rug shampoo market estimates & forecasts for offline, 2018 - 2030 (USD Million)
Fig. 22 Carpet & rug shampoo market: Regional outlook, 2024 & 2030 (USD Million)
Fig. 23 Regional marketplace: Key takeaways
Fig. 24 North America carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 25 US carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 26 Canada carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 27 Mexico carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 28 Europe carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 29 Germany carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 30 UK carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 31 France carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 32 Italy carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 33 Spain carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 34 Asia Pacific carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 35 China carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 36 India carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 37 Japan carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 38 Australia & New Zealand carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 39 South Korea carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 40 Latin America carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 41 Brazil carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 42 Middle East & Africa carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 43 South Africa carpet & rug shampoo market estimates & forecast, 2018 - 2030 (USD Million)
Fig. 44 Key company categorization
Fig. 45 Company market share analysis, 2024
Fig. 46 Strategic framework of carpet & rug shampoo

Companies Mentioned

  • Bio-Kleen
  • Procter & Gamble
  • The Clorox Company
  • Zep Inc.
  • BISSELL
  • Reckitt Benckiser Group PLC
  • CWP Technologies Inc.
  • Evonik Industries AG
  • Diversey Inc.

Table Information

Report AttributeDetails
No. of Pages80
PublishedOctober 2024
Forecast Period2024 - 2030
Estimated Market Value ( USD ) in 2024 $ 62.1 Million
Forecasted Market Value ( USD ) by 2030 $ 78.4 Million
Compound Annual Growth Rate4.0%
Regions CoveredGlobal
No. of Companies Mentioned9

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