Key Highlights
- The spirits market consists of the sale of whiskey, vodka, brandy, liqueurs, rum, gin & genever, and others. The scope of others includes tequila & mezcal, local spirits, and non - alcoholic spirits drinks.
- The European spirits market recorded revenues of $160.60 billion in 2024, representing a negative compound annual growth rate (CAGR) of 0.1% between 2019 and 2024.
- Market consumption volume increased with a CAGR of 2.1% between 2019 and 2024, reaching a total of 4.73 billion liters in 2024.
- The contraction of the European spirits market during 2019-24, as alcohol consumption in Europe has been declining, with per-capita intake gradually falling as consumers become more health-conscious and younger generations increasingly moderate their drinking, leading to reduced demand for traditional spirits categories.
Report Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the spirits market in Europe
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the spirits market in Europe
- Leading company profiles reveal details of key spirits market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Europe spirits market with five year forecasts
Reasons to Buy
- What was the size of the Europe spirits market by value in 2024?
- What will be the size of the Europe spirits market in 2029?
- What factors are affecting the strength of competition in the Europe spirits market?
- How has the market performed over the last five years?
- What are the main segments that make up Europe's spirits market?
Table of Contents
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Diageo Plc
- Pernod Ricard SA
- Stock Spirits Group Ltd
- CEDC International Sp. z o.o.

