Media in Germany - Research and Markets

Media in Germany industry profile provides top-line qualitative and quantitative summary information including: market size (value 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

The media industry is segmented into advertising, broadcasting & cable TV, publishing, and movies & entertainment.
The German media industry recorded revenues of $70.1 billion in 2024, representing a compound annual growth rate (CAGR) of 0.2% between 2019 and 2024.
The advertising segment accounted for the industry's largest proportion in 2024, with total revenues of $26.8 billion, equivalent to 38.2% of the industry's overall value.
In 2024, Germany held a 4.7% share of the European media industry.

Report Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Germany
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Germany
Leading company profiles reveal details of key media market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Germany media market with five year forecasts

Reasons to Buy

What was the size of the Germany media market by value in 2024?
What will be the size of the Germany media market in 2029?
What factors are affecting the strength of competition in the Germany media market?
How has the market performed over the last five years?
What are the main segments that make up Germany's media market?

1 Executive Summary

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape

2 Market Overview

2.1. Market definition
2.2. Market analysis

3 Market Data

3.1. Market value

4 Market Segmentation

4.1. Category segmentation
4.2. Geography segmentation

5 Market Outlook

5.1. Market value forecast

6 Five Forces Analysis

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 Competitive Landscape

7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading player?
7.4. What have been the most recent market developments?

8 Company Profiles

8.1. Georg von Holtzbrinck GmbH & Co. KG
8.2. Zweites Deutsches Fernsehen
8.3. Bertelsmann SE & Co KgaA
8.4. Heinrich Bauer Verlag KG

9 Macroeconomic Indicators

9.1. Country data

10 Appendix

10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher

List of Tables

Table 1: Germany media industry value: $ billion, 2019-24
Table 2: Germany media industry category segmentation: % share, by value, 2019-24
Table 3: Germany media industry category segmentation: $ billion, 2019-24
Table 4: Germany media industry geography segmentation: $ billion, 2024
Table 5: Germany media industry value forecast: $ billion, 2024-29
Table 6: Georg von Holtzbrinck GmbH & Co. KG: Key Facts
Table 7: Georg von Holtzbrinck GmbH & Co. KG: Key Employees
Table 8: Zweites Deutsches Fernsehen: Key Facts
Table 9: Zweites Deutsches Fernsehen: Key Employees
Table 10: Bertelsmann SE & Co KgaA: Key Facts
Table 11: Bertelsmann SE & Co KgaA: Key Employees
Table 12: Bertelsmann SE & Co KgaA: Key Employees Continued
Table 13: Heinrich Bauer Verlag KG: Key Facts
Table 14: Heinrich Bauer Verlag KG: Key Employees
Table 15: Germany Size of Population (Million), 2020-24
Table 16: Germany Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 17: Germany GDP (Current Prices, $ Billion), 2020-24
Table 18: Germany Inflation, 2020-24
Table 19: Germany Consumer Price Index (Absolute), 2020-24
Table 20: Germany Exchange Rate, 2019-24

List of Figures

Figure 1: Germany media industry value: $ billion, 2019-24
Figure 2: Germany media industry category segmentation: $ billion, 2019-24
Figure 3: Germany media industry geography segmentation: % share, by value, 2024
Figure 4: Germany media industry value forecast: $ billion, 2024-29
Figure 5: Forces driving competition in the media industry in Germany, 2024
Figure 6: Drivers of buyer power in the media industry in Germany, 2024
Figure 7: Drivers of supplier power in the media industry in Germany, 2024
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Germany, 2024
Figure 9: Factors influencing the threat of substitutes in the media industry in Germany, 2024
Figure 10: Drivers of degree of rivalry in the media industry in Germany, 2024

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

Georg von Holtzbrinck GmbH & Co. KG
Zweites Deutsches Fernsehen
Bertelsmann SE & Co KgaA
Heinrich Bauer Verlag KG

License	Format	Properties	Price
SINGLE USER LICENSE PDF	The product is a PDF.	This is a single user license, allowing one user access to the product.	€312EUR$350USD£269GBP
SITE LICENSE PDF	The product is a PDF.	This is a site license, allowing all users within a given geographical location of your organization access to the product.	€467EUR$525USD£404GBP
ENTERPRISE LICENSE PDF	The product is a PDF.	This is an enterprise license, allowing all employees within your organization access to the product.	€623EUR$700USD£538GBP

Key Highlights

Report Scope

Reasons to Buy

Table of Contents

Companies Mentioned (Partial List)

Related Topics

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