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Media in China

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    Report

  • 47 Pages
  • September 2024
  • Region: China
  • MarketLine
  • ID: 6029101
Media in China industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The media industry is segmented into advertising, broadcasting & cable TV, publishing, and movies & entertainment.
  • The Chinese media industry registered revenues of $225.1 billion in 2023, representing a compound annual growth rate (CAGR) of 1.1% between 2018 and 2023.
  • The advertising segment accounted for the industry's largest proportion in 2023, with total revenues of $105.4 billion, equivalent to 46.8% of the industry's overall value.
  • According to GlobalData, China accounted for a share of 43.0% in the Asia-Pacific media industry in 2023.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in China
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in China
  • Leading company profiles reveal details of key media market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the China media market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the China media market by value in 2023?
  • What will be the size of the China media market in 2028?
  • What factors are affecting the strength of competition in the China media market?
  • How has the market performed over the last five years?
  • Who are the top competitors in China's media market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What are the strengths of the leading players?
7.3. What are the recent developments in the market?
8 Company Profiles
8.1. Tencent Holdings Ltd
8.2. iQIYI Inc
8.3. China Central Television
8.4. Bilibili Inc
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: China media industry value: $ billion, 2018-23
Table 2: China media industry category segmentation: % share, by value, 2018-23
Table 3: China media industry category segmentation: $ billion, 2018-23
Table 4: China media industry geography segmentation: $ billion, 2023
Table 5: China media industry value forecast: $ billion, 2023-28
Table 6: Tencent Holdings Ltd: Key Facts
Table 7: Tencent Holdings Ltd: Annual Financial Ratios
Table 8: Tencent Holdings Ltd: Key Employees
Table 9: Tencent Holdings Ltd: Key Employees Continued
Table 10: iQIYI Inc: Key Facts
Table 11: iQIYI Inc: Annual Financial Ratios
Table 12: iQIYI Inc: Key Employees
Table 13: China Central Television: Key Facts
Table 14: China Central Television: Key Employees
Table 15: Bilibili Inc: Key Facts
Table 16: Bilibili Inc: Annual Financial Ratios
Table 17: Bilibili Inc: Key Employees
Table 18: China Size of Population (million), 2019-23
Table 19: China Real GDP (constant 2010 prices, $ billion), 2019-23
Table 20: China GDP (current prices, $ billion), 2019-23
Table 21: China Inflation, 2019-23
Table 22: China Consumer Price Index (absolute), 2019-23
Table 23: China Exchange Rate, 2018-23
List of Figures
Figure 1: China media industry value: $ billion, 2018-23
Figure 2: China media industry category segmentation: $ billion, 2018-23
Figure 3: China media industry geography segmentation: % share, by value, 2023
Figure 4: China media industry value forecast: $ billion, 2023-28
Figure 5: Forces driving competition in the media industry in China, 2023
Figure 6: Drivers of buyer power in the media industry in China, 2023
Figure 7: Drivers of supplier power in the media industry in China, 2023
Figure 8: Factors influencing the likelihood of new entrants in the media industry in China, 2023
Figure 9: Factors influencing the threat of substitutes in the media industry in China, 2023
Figure 10: Drivers of degree of rivalry in the media industry in China, 2023

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Tencent Holdings Ltd
  • iQIYI Inc
  • China Central Television
  • Bilibili Inc