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However, the market faces significant challenges due to the rapid evolution of threat actors targeting supply chain vulnerabilities, often outpacing defensive measures. This volatility compels original equipment manufacturers to continuously adapt and allocate substantial resources to security. Highlighting the severity of these risks, the Automotive Information Sharing Analysis Center (Auto-ISAC) reported in 2024 that 13 distinct ransomware groups were actively targeting the automotive sector, creating external pressure that threatens market stability.
Market Drivers
The increasing frequency and sophistication of automotive cyberattacks serve as a primary market driver, with threat actors utilizing advanced methods like artificial intelligence to breach vehicle systems. This trend forces manufacturers to implement proactive threat detection and response mechanisms to safeguard passengers and proprietary data. According to Upstream Security's '2025 Global Automotive and Smart Mobility Cybersecurity Report' released in February 2025, reported automotive cybersecurity incidents rose to 409 in 2024, underscoring the need for robust solutions to mitigate remote execution and ransomware threats.Concurrently, the integration of telematics and connected car technologies expands the digital attack surface, exposing electronic control units and infotainment systems to new risks. The transition to software-defined vehicles increases code complexity, creating security gaps that require ongoing monitoring. VicOne's 'Shifting Gears' report from March 2025 identified 530 distinct vulnerabilities in 2024, with 77% located in onboard systems. Additionally, CDK Global noted in 2024 that 35% of auto dealers experienced cyber incidents, emphasizing the critical need for security across the entire automotive value chain.
Market Challenges
A major obstacle to the growth of the Global Passenger Cars Cybersecurity Market is the rapid evolution of threat actors exploiting vulnerabilities within the extended supply chain. This volatility forces automotive manufacturers to divert significant capital and research efforts toward retrofitting legacy systems and creating emergency patches, rather than investing in innovation. As hackers target obscure entry points in third-party components, manufacturers face increased liability risks and production delays that can erode investor confidence and consumer trust.Furthermore, the difficulty in guaranteeing absolute security against dynamic threats hinders the widespread adoption of software-defined vehicles, as safety concerns often outweigh the benefits of new features. Data from the European Union Agency for Cybersecurity (ENISA) reveals that in 2024, the transport sector accounted for 11% of all reported cyber incidents in the EU, ranking as the second most targeted industry. This statistic highlights the pervasive nature of external attacks that undermine the operational stability required for market expansion.
Market Trends
The widespread establishment of Vehicle Security Operations Centers (VSOCs) represents a strategic shift toward centralized defense, driven by regulations such as UNECE Regulation No. 155. Automakers are moving from fragmented monitoring to integrated hubs that oversee vehicle health in real-time, allowing for the immediate resolution of connectivity vulnerabilities post-production. For instance, PlaxidityX partnered with Deloitte Spain in March 2025 to launch an AI-driven VSOC for software-defined fleets, demonstrating the industry's focus on building specialized infrastructure for ongoing resilience.Simultaneously, Digital Twin Technology is emerging as a critical tool for Cyber Risk Assessment, enabling manufacturers to simulate breaches on virtual replicas without affecting physical assets. This approach allows for the safe validation of mitigation strategies before deploying over-the-air updates. Upstream Security's '2025 Global Automotive and Smart Mobility Cybersecurity Report' (February 2025) noted that nearly 60% of reported incidents in 2024 had a high-scale impact, driving the demand for digital twin solutions to preemptively identify and address security gaps.
Key Players Profiled in the Passenger Cars Cybersecurity Market
- Intel Corporation
- ETAS GmbH
- NNG Software Developing and Commercial Llc
- DENSO Corporation
- Continental AG
- HARMAN International Industries, Inc.
- Robert Bosch GmbH
- Cisco Systems, Inc.
- PlaxidityX Ltd.
- Karamba Security Ltd.
Report Scope
In this report, the Global Passenger Cars Cybersecurity Market has been segmented into the following categories:Passenger Cars Cybersecurity Market, by Security Type:
- Application
- Network
- Endpoint
Passenger Cars Cybersecurity Market, by Application Type:
- ADAS & Safety System
- Infotainment
- Body Electronics
- Powertrain
- Telematics
Passenger Cars Cybersecurity Market, by Region:
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the Global Passenger Cars Cybersecurity Market.Available Customization
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Table of Contents
Companies Mentioned
The key players profiled in this Passenger Cars Cybersecurity market report include:- Intel Corporation
- ETAS GmbH
- NNG Software Developing and Commercial Llc
- DENSO Corporation
- Continental AG
- HARMAN International Industries, Inc
- Robert Bosch GmbH
- Cisco Systems, Inc
- PlaxidityX Ltd
- Karamba Security Ltd
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 180 |
| Published | January 2026 |
| Forecast Period | 2025 - 2031 |
| Estimated Market Value ( USD | $ 2.27 Billion |
| Forecasted Market Value ( USD | $ 3.32 Billion |
| Compound Annual Growth Rate | 6.5% |
| Regions Covered | Global |
| No. of Companies Mentioned | 11 |


