Meat in Germany

Key Highlights

• The meat market includes retail sales of fresh meat (counter), chilled raw packaged meat - whole cuts, frozen meat, chilled raw packaged meat - processed, ambient meat, cooked meats - packaged, and other. The scope of others includes cooked meats - counter.
• The German meat market recorded revenues of $37.42 billion in 2024, representing a negative compound annual growth rate (CAGR) of 0.2% between 2019-24.
• Market consumption volumes declined with a negative CAGR of 1.8% between 2019-24, reaching a total of 3.47 billion kilograms in 2024.
• The German meat market experienced contraction during 2019-24, as younger consumers become increasingly aware of the potential health risks associated with meat consumption, there is a growing shift toward adopting vegan lifestyles.

Report Scope

• Save time carrying out entry-level research by identifying the size, growth, and leading players in the meat market in Germany
• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the meat market in Germany
• Leading company profiles reveal details of key meat market players’ global operations and financial performance
• Add weight to presentations and pitches by understanding the future growth prospects of the Germany meat market with five year forecasts

Reasons to Buy

• What was the size of the Germany meat market by value in 2024?
• What will be the size of the Germany meat market in 2029?
• What factors are affecting the strength of competition in the Germany meat market?
• How has the market performed over the last five years?
• How large is Germany’s meat market in relation to its regional counterparts?