The aromatherapy market is primarily segmented into consumables and equipment. Consumables, including essential oils, blends, and carrier oils, dominate the market and accounted for USD 1.7 billion in 2023. This segment is expected to maintain a robust growth trajectory, with a CAGR of 10.9% through 2032. The increasing use of essential oils in homecare, wellness clinics, and spas is driving this surge. Consumers are drawn to the therapeutic benefits of essential oils, making them an integral part of relaxation and self-care routines. The rising preference for customized blends that cater to specific needs, such as stress reduction, sleep improvement, and pain management, is further fueling segment growth.
Aromatherapy products are administered through various delivery methods, including topical application, aerial diffusion, and direct inhalation. Topical application remains the most popular, generating USD 954.4 million in 2023. This method, where essential oils are absorbed through the skin, delivers localized effects that help alleviate headaches, improve circulation, and enhance mood. Due to its effectiveness, topical application continues to be the preferred choice for both home and professional use, contributing significantly to the market’s growth.
In regional analysis, the North America aromatherapy market generated USD 794 million in 2023, with the United States leading the segment. Growing awareness about mental health issues, such as anxiety and depression, has increased the demand for alternative therapies like aromatherapy. As more individuals seek natural and complementary methods to manage mental health and promote relaxation, the U.S. market is poised for steady growth. The increasing adoption of aromatherapy products across wellness clinics, hospitals, and homecare settings is enhancing the market’s potential, ensuring sustained expansion throughout the forecast period.
Comprehensive Market Analysis and Forecast
- Industry trends, key growth drivers, challenges, future opportunities, and regulatory landscape
- Competitive landscape with Porter’s Five Forces and PESTEL analysis
- Market size, segmentation, and regional forecasts
- In-depth company profiles, business strategies, financial insights, and SWOT analysis
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Table of Contents
Companies Mentioned
The companies featured in this Aromatherapy market report include:- Airomé
- Aromis Aromatherapy
- Aura Cacia
- Biolandes
- doTERRA International
- Edens Garden
- Falcon
- FLORIHANA
- InnoGear
- Mountain Rose Herbs
- Now Foods
- Nilkamal Sleep
- Organic Aromas
- Plant Therapy Essential Oils
- Rinse Bath & Body
- Rocky Mountain Oils
- SpaRoom
- Stadler Form Aktiengesellschaft
- URPOWER
- Young Living Essential Oils

