Electric Motorcycle & Scooters - Global Strategic Business Report

The global market for Electric Motorcycle & Scooters was estimated at US$35.7 Billion in 2024 and is projected to reach US$44.9 Billion by 2030, growing at a CAGR of 3.9% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Electric Motorcycle & Scooters market.

Global Electric Motorcycle & Scooters Market - Key Trends & Drivers Summarized

Why Are Electric Motorcycles and Scooters Steering the Future of Urban Mobility?

Electric motorcycles and scooters are quickly redefining the two-wheeler mobility landscape, emerging as key solutions to the dual challenges of urban congestion and environmental degradation. Designed to deliver a cleaner, quieter, and more economical alternative to their internal combustion engine (ICE) counterparts, these vehicles are becoming increasingly attractive to both private users and commercial fleet operators. As cities grapple with rising levels of air and noise pollution, electric two-wheelers offer zero tailpipe emissions, lower noise output, and reduced operating costs - qualities that align well with the broader goals of sustainable urban development. Compact and maneuverable, electric scooters and motorcycles are particularly suited for navigating tight city spaces and handling short- to medium-distance commutes. Innovations in lightweight materials, battery performance, and vehicle design have significantly enhanced range, speed, and ride comfort, overcoming earlier limitations related to power and efficiency. Government support through EV subsidies, tax incentives, and dedicated EV lanes is accelerating adoption, while improved public charging infrastructure is reducing range anxiety. Moreover, as fuel prices remain volatile, electric two-wheelers offer substantial long-term savings on fuel and maintenance, making them a practical choice for cost-conscious consumers. These vehicles are also ideal for last-mile delivery services, urban logistics, and ride-sharing applications, expanding their appeal beyond personal commuting. As environmental awareness and urbanization intensify, electric motorcycles and scooters are fast becoming essential tools for future-forward mobility ecosystems around the world.

How Are Demographic Shifts and Changing Rider Preferences Fueling Market Growth?

The rising popularity of electric motorcycles and scooters is strongly influenced by evolving consumer behaviors, generational values, and lifestyle trends. Millennials and Gen Z riders, who value sustainability, digital integration, and minimalist design, are gravitating toward electric two-wheelers for both daily commuting and recreational use. These younger consumers are more likely to favor subscription-based mobility, ride-sharing platforms, or flexible ownership models - all of which integrate seamlessly with electric vehicle ecosystems. The convenience of smartphone app connectivity, keyless ignition, GPS tracking, and vehicle diagnostics appeals to their tech-oriented mindset. Additionally, as urban housing densities increase and parking spaces become more limited, compact electric two-wheelers are an attractive alternative to cars. In emerging markets such as India, Vietnam, Indonesia, and parts of Africa, electric scooters are becoming aspirational yet affordable mobility solutions, offering reliable transportation in areas underserved by public transit. In developed economies, older consumers and eco-conscious professionals are increasingly adopting electric scooters and motorcycles for short trips and daily errands, driven by environmental concerns and a desire for low-maintenance alternatives. The growth of food delivery, courier services, and e-commerce logistics has also boosted demand for rugged, high-efficiency electric two-wheelers capable of handling multiple stops per charge. Meanwhile, governments, corporates, and educational institutions are incorporating electric scooters into fleet operations and campus mobility solutions. Together, these shifts in user behavior and transportation habits are not only expanding the customer base but also fostering more diverse use cases, strengthening long-term demand across global markets.

Is Technology Transforming Performance, Design, and Infrastructure Readiness?

Technology is playing a central role in elevating electric motorcycles and scooters from niche alternatives to high-performance, intelligent vehicles capable of competing with traditional models. Battery innovation - particularly in lithium-ion, solid-state, and fast-charging technologies - is delivering higher energy density, quicker charge times, and extended lifespan, addressing one of the key barriers to adoption. Many models now offer ranges exceeding 100 km per charge and support fast-charging infrastructure, enabling users to recharge within 30-60 minutes. Motor technology has also advanced, with brushless DC and hub motors delivering smoother acceleration, higher torque, and regenerative braking features that enhance efficiency. Telematics and IoT integration have transformed electric scooters into connected devices, enabling app-based control, anti-theft systems, remote diagnostics, and real-time navigation. Lightweight, aerodynamic frame materials such as aluminum alloys and carbon composites are improving both range and maneuverability. Customizable riding modes, digital dashboards, and voice-enabled controls are creating a more personalized and user-friendly experience. Infrastructure readiness is also improving, with smart charging stations, swappable battery networks, and grid-integrated EV platforms becoming more accessible in urban centers. Several manufacturers are partnering with battery-as-a-service (BaaS) providers, allowing riders to exchange depleted batteries at dedicated kiosks - reducing wait time and expanding usability. Innovations in modular design also enable easier servicing, component upgrades, and product localization. With continued R&D investment and cross-industry collaboration, the electric motorcycle and scooter market is becoming a dynamic ecosystem of mobility tech, energy management, and smart city integration.

What’s Driving the Rapid Global Growth of Electric Motorcycles and Scooters?

The growth in the global electric motorcycles and scooters market is driven by a confluence of factors rooted in sustainability goals, evolving urban mobility needs, and technological maturation. A major driver is the increasing global urgency to reduce transportation-related emissions, with many governments enforcing deadlines to phase out internal combustion engines and promoting electric mobility through generous incentives and infrastructure investments. From a consumer perspective, rising fuel costs and concerns over climate change are accelerating the shift to cleaner, more economical two-wheeler alternatives. Advances in battery efficiency, vehicle range, and charging infrastructure have significantly reduced the practical limitations of earlier electric models, making them suitable for mainstream use. Additionally, the rapid expansion of gig economy services such as food delivery and on-demand logistics is creating massive demand for fleet-friendly electric scooters that offer low running costs and high uptime. Regulatory mandates in urban areas - such as low-emission zones, vehicle usage restrictions, and noise ordinances - are further encouraging electric adoption. In many countries, growing urbanization is leading to traffic congestion and limited parking, driving consumers to opt for smaller, agile vehicles. E-commerce platforms and digital marketing are playing a key role in product visibility and accessibility, while leasing, financing, and pay-per-use models are lowering entry barriers. Meanwhile, OEMs are investing in dedicated EV manufacturing facilities, innovative product lines, and localized production to meet rising demand. These combined trends - fueled by environmental consciousness, cost-efficiency, infrastructure readiness, and consumer empowerment - are propelling the electric motorcycle and scooter market into an era of exponential global growth and technological evolution.

Report Scope

The report analyzes the Electric Motorcycle & Scooters market, presented in terms of market value (US$ Thousand). The analysis covers the key segments and geographic regions outlined below.

Segments: Product (Electric Motorcycle, Electric Scooters); Battery (Sealed Lead Acid Battery, Lithium-Ion Battery); Voltage (24V, 36V, 48V, Other Voltages)

Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Key Insights:

• Market Growth: Understand the significant growth trajectory of the Electric Motorcycle segment, which is expected to reach US$31.3 Billion by 2030 with a CAGR of a 4.6%. The Electric Scooters segment is also set to grow at 2.5% CAGR over the analysis period.
• Regional Analysis: Gain insights into the U.S. market, estimated at $9.7 Billion in 2024, and China, forecasted to grow at an impressive 7.4% CAGR to reach $9.2 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

• Detailed Market Analysis: Access a thorough analysis of the Global Electric Motorcycle & Scooters Market, covering all major geographic regions and market segments.
• Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
• Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Electric Motorcycle & Scooters Market.
• Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

• How is the Global Electric Motorcycle & Scooters Market expected to evolve by 2030?
• What are the main drivers and restraints affecting the market?
• Which market segments will grow the most over the forecast period?
• How will market shares for different regions and segments change by 2030?
• Who are the leading players in the market, and what are their prospects?

Report Features:

• Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
• In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
• Company Profiles: Coverage of players such as Ather Energy Pvt. Ltd., Bajaj Auto Ltd., BMW Motorrad, Ducati Motor Holding S.p.A., Energica Motor Company S.p.A. and more.
• Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Select Competitors (Total 37 Featured):

• Ather Energy Pvt. Ltd.
• Bajaj Auto Ltd.
• BMW Motorrad
• Ducati Motor Holding S.p.A.
• Energica Motor Company S.p.A.
• Gogoro Inc.
• Harley-Davidson, Inc. (LiveWire)
• Hero MotoCorp Ltd.
• Honda Motor Co., Ltd.
• Kawasaki Heavy Industries Motorcycle & Engine
• KYMCO (Kwang Yang Motor Co., Ltd.)
• Niu Technologies
• Ola Electric Mobility Pvt. Ltd.
• Piaggio Group (Vespa)
• Segway-Ninebot
• Suzuki Motor Corporation
• TVS Motor Company
• Yadea Group Holdings Ltd.
• Yamaha Motor Co., Ltd.
• Zero Motorcycles Inc.

Tariff Impact Analysis: Key Insights for 2025

Global tariff negotiations across 180+ countries are reshaping supply chains, costs, and competitiveness. This report reflects the latest developments as of April 2025 and incorporates forward-looking insights into the market outlook.

The analysts continuously track trade developments worldwide, drawing insights from leading global economists and over 200 industry and policy institutions, including think tanks, trade organizations, and national economic advisory bodies. This intelligence is integrated into forecasting models to provide timely, data-driven analysis of emerging risks and opportunities.

What’s Included in This Edition:

• Tariff-adjusted market forecasts by region and segment
• Analysis of cost and supply chain implications by sourcing and trade exposure
• Strategic insights into geographic shifts

Buyers receive a free July 2025 update with:

• Finalized tariff impacts and new trade agreement effects
• Updated projections reflecting global sourcing and cost shifts
• Expanded country-specific coverage across the industry