Hair Salon Services - Global Strategic Business Report

The global market for Hair Salon Services was estimated at US$73.5 Billion in 2024 and is projected to reach US$92.2 Billion by 2030, growing at a CAGR of 3.8% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Hair Salon Services market.

Global Hair Salon Service Market - Key Trends & Drivers Summarized

How Is the Growing Demand for Personalized and Luxury Hair Treatments Transforming Salons?

The hair salon service market is undergoing a transformation as consumers increasingly seek personalized, high-end hair treatments tailored to their specific hair types and styling needs. Traditional salon services such as haircuts, coloring, and blowouts are now being complemented by premium treatments like keratin smoothing, scalp detoxification, and hair botox for deep restoration. High-end salons are offering VIP experiences with luxury haircare products, exclusive private rooms, and consultation-based treatments that cater to an affluent clientele. Additionally, the rise of customizable hair color solutions, including balayage, ombré, and hand-painted highlights, is driving demand for professional expertise and innovative coloring techniques. Consumers are no longer satisfied with standard services; instead, they expect highly specialized treatments that enhance hair health and provide long-lasting results. However, while luxury services are on the rise, affordability remains a challenge, particularly for price-sensitive consumers in emerging markets. Despite these disparities, the shift toward premium and customized hair treatments is expected to continue reshaping the salon industry.

Can the Digital Revolution and Social Media Trends Influence Hair Salon Service Offerings?

The rapid digitalization of the beauty industry and the growing influence of social media platforms are significantly impacting hair salon service trends. Instagram, TikTok, and YouTube have become major marketing tools for salons, allowing hairstylists to showcase their expertise, attract new clients, and highlight trending styles. Consumers are increasingly making appointment decisions based on online reviews, influencer recommendations, and viral hair transformations. Digital booking platforms and mobile salon apps are further streamlining the customer experience by offering seamless appointment scheduling, virtual consultations, and personalized service recommendations. Additionally, augmented reality (AR) and artificial intelligence (AI) tools are enabling clients to preview hair color changes and hairstyle options before committing to a service. While digital advancements enhance convenience and engagement, they also present challenges, such as the pressure for salons to maintain an active online presence and the increasing demand for real-time customer service interactions. Nevertheless, as technology continues to revolutionize the salon experience, digital integration is expected to play a crucial role in shaping the future of the industry.

Is the Rise of Sustainable and Eco-Friendly Hair Care Changing the Salon Industry?

The growing emphasis on sustainability and environmental consciousness is reshaping the hair salon service market, prompting salons to adopt eco-friendly business practices. Consumers are becoming more aware of the impact of traditional hair treatments on the environment, leading to increased demand for organic hair dyes, sulfate-free shampoos, and cruelty-free styling products. Green salons are gaining popularity by minimizing water usage, reducing plastic waste, and incorporating refillable haircare solutions. Additionally, ammonia-free coloring and plant-based keratin treatments are being introduced to cater to eco-conscious clients seeking gentler alternatives to traditional chemical-based services. While sustainability is becoming a major differentiator in the salon industry, challenges such as higher costs for organic products and the need for specialized training in natural treatments remain obstacles to widespread adoption. Despite these challenges, the shift toward clean beauty and environmentally friendly salon services is expected to gain momentum as more consumers prioritize ethical and sustainable haircare choices.

What Is Driving the Growth of the Hair Salon Service Market?

The growth in the hair salon service market is driven by several factors, including the rising demand for personalized and luxury hair treatments, the increasing influence of social media and digital booking platforms, and the shift toward eco-friendly salon practices. Consumers are seeking specialized services that cater to their unique hair concerns, driving demand for advanced hair restoration treatments, precision styling, and expert coloring techniques. The digital transformation of the beauty industry is further enhancing customer engagement, allowing salons to reach a broader audience through online marketing and virtual consultations. Additionally, the rising popularity of clean beauty is pushing salons to adopt sustainable products and ethical business practices, catering to environmentally conscious consumers. While challenges such as high service costs, competition from at-home hair treatments, and the need for skilled professionals persist, the ongoing evolution of salon services, coupled with innovations in haircare technology, is expected to drive sustained growth in the global hair salon service market.

Report Scope

The report analyzes the Hair Salon Services market, presented in terms of market value (US$ Thousand). The analysis covers the key segments and geographic regions outlined below.

Segments: Service Type (Haircut, Hair coloring, Hair styling, Hair & scalp treatment, Others); Consumer Group (Male, Female); Salon Type (Franchise, Independent)

Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Key Insights:

• Market Growth: Understand the significant growth trajectory of the Haircut segment, which is expected to reach US$39.3 Billion by 2030 with a CAGR of a 3.2%. The Hair coloring segment is also set to grow at 3.3% CAGR over the analysis period.
• Regional Analysis: Gain insights into the U.S. market, estimated at $20.0 Billion in 2024, and China, forecasted to grow at an impressive 6.9% CAGR to reach $18.5 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

• Detailed Market Analysis: Access a thorough analysis of the Global Hair Salon Services Market, covering all major geographic regions and market segments.
• Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
• Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Hair Salon Services Market.
• Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

• How is the Global Hair Salon Services Market expected to evolve by 2030?
• What are the main drivers and restraints affecting the market?
• Which market segments will grow the most over the forecast period?
• How will market shares for different regions and segments change by 2030?
• Who are the leading players in the market, and what are their prospects?

Report Features:

• Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
• In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
• Company Profiles: Coverage of players such as Camille Albane Paris, Dessange International, Diesel Barbershop, Drybar, Fantastic Sams and more.
• Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Select Competitors (Total 34 Featured):

• Camille Albane Paris
• Dessange International
• Diesel Barbershop
• Drybar
• Fantastic Sams
• Francesco Group
• Great Clips, Inc.
• Headmasters UK
• Kreatos
• Lemon Tree Hair Salons
• Regis Corporation
• Roose Parlour and Spa
• Seva Beauty
• SmartStyle
• Snip-its
• Sport Clips Haircuts
• Supercuts
• The Lounge Hair Salon
• Toni&Guy
• Ulta Beauty, Inc.

Tariff Impact Analysis: Key Insights for 2025

Global tariff negotiations across 180+ countries are reshaping supply chains, costs, and competitiveness. This report reflects the latest developments as of April 2025 and incorporates forward-looking insights into the market outlook.

The analysts continuously track trade developments worldwide, drawing insights from leading global economists and over 200 industry and policy institutions, including think tanks, trade organizations, and national economic advisory bodies. This intelligence is integrated into forecasting models to provide timely, data-driven analysis of emerging risks and opportunities.

What’s Included in This Edition:

• Tariff-adjusted market forecasts by region and segment
• Analysis of cost and supply chain implications by sourcing and trade exposure
• Strategic insights into geographic shifts

Buyers receive a free July 2025 update with:

• Finalized tariff impacts and new trade agreement effects
• Updated projections reflecting global sourcing and cost shifts
• Expanded country-specific coverage across the industry