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Roaming Tariffs - Global Strategic Business Report

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    Report

  • 366 Pages
  • July 2025
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 6071218
The global market for Roaming Tariffs was estimated at US$79.2 Billion in 2024 and is projected to reach US$105.6 Billion by 2030, growing at a CAGR of 4.9% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Roaming Tariffs market.

Global Roaming Tariff Market - Key Trends & Drivers Summarized

How Are Changing Consumer Preferences Reshaping Roaming Tariffs?

The global roaming tariff market is witnessing significant shifts as consumers demand more affordable, transparent, and flexible international roaming plans. With the rise of global travel and remote work, mobile users expect seamless connectivity across borders without facing exorbitant roaming charges. Telecommunications providers are responding by introducing region-specific, pay-as-you-go, and unlimited roaming plans to cater to different traveler segments. Additionally, the growing adoption of dual-SIM and eSIM technology is providing consumers with more choices, allowing them to switch between local and international carriers for cost-effective roaming. The rise of travel SIM cards, Wi-Fi hotspots, and alternative connectivity solutions is also pressuring mobile operators to rethink their roaming tariff structures. As digital nomadism and business travel continue to expand, telecom providers are focusing on customized roaming packages tailored to specific user needs.

What Role Are Regulations Playing In Shaping The Roaming Tariff Market?

Regulatory interventions are playing a crucial role in transforming the global roaming tariff landscape. The European Union's “Roam Like at Home” initiative has eliminated roaming surcharges for EU travelers, setting a precedent for other regions. Similar regulatory measures are being explored in Asia, Latin America, and Africa to create fairer pricing structures for international mobile users. Additionally, international trade agreements and telecom partnerships are facilitating cross-border tariff harmonization, making roaming services more accessible and affordable. Governments and telecom authorities are also enforcing greater transparency in roaming charges, ensuring that consumers are not subject to hidden fees. These regulatory shifts are driving telecom operators to develop competitive roaming packages while maintaining profitability in an evolving market.

How Is Technology Disrupting Traditional Roaming Models?

Advancements in technology are reshaping the roaming tariff market by providing consumers with alternative connectivity options. The widespread adoption of VoIP services, Wi-Fi calling, and messaging apps has reduced reliance on traditional roaming services. Additionally, blockchain-based solutions and decentralized mobile networks are emerging as cost-effective alternatives, allowing users to bypass conventional roaming charges. The introduction of 5G networks is further changing the game, enabling ultra-fast international connectivity and opening new possibilities for seamless roaming. With telecom companies investing in cloud-based roaming solutions and AI-driven tariff optimization, the industry is moving toward more flexible, user-friendly, and digitally enhanced roaming experiences.

What Are The Key Drivers Behind The Growth Of The Roaming Tariff Market?

The growth in the roaming tariff market is driven by several factors, including increased global travel, regulatory reforms, and the evolution of mobile technology. The rising demand for affordable and flexible roaming plans is pushing telecom providers to innovate their service offerings. The expansion of 5G and eSIM adoption is further reshaping roaming dynamics, enabling seamless cross-border connectivity. The growing presence of MVNOs (mobile virtual network operators) and competitive pricing strategies are driving market growth by providing consumers with more cost-effective alternatives. Additionally, advancements in AI and data analytics are helping telecom companies optimize roaming tariffs based on user behavior and travel patterns. As international mobility continues to rise, the roaming tariff market is expected to evolve, offering enhanced value and greater affordability for global mobile users.

Scope of Study:

The report analyzes the Roaming Tariffs market in terms of units by the following Segments, and Geographic Regions/Countries:
  • Segments: Roaming Type (National, International); Distribution Channel (Retail Roaming, Wholesale Roaming); Service (Voice, SMS, Data)
  • Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Key Insights:

  • Market Growth: Understand the significant growth trajectory of the National segment, which is expected to reach US$77.2 Billion by 2030 with a CAGR of a 5.6%. The International segment is also set to grow at 3.1% CAGR over the analysis period.
  • Regional Analysis: Gain insights into the U.S. market, estimated at $21.6 Billion in 2024, and China, forecasted to grow at an impressive 9.0% CAGR to reach $22.3 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

  • Detailed Market Analysis: Access a thorough analysis of the Global Roaming Tariffs Market, covering all major geographic regions and market segments.
  • Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
  • Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Roaming Tariffs Market.
  • Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

  • How is the Global Roaming Tariffs Market expected to evolve by 2030?
  • What are the main drivers and restraints affecting the market?
  • Which market segments will grow the most over the forecast period?
  • How will market shares for different regions and segments change by 2030?
  • Who are the leading players in the market, and what are their prospects?

Report Features:

  • Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
  • In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
  • Company Profiles: Coverage of players such as América Móvil, AT&T Inc., BT Group plc, China Mobile Ltd., China Telecom Corporation Ltd. and more.
  • Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Some of the 39 companies featured in this Roaming Tariffs market report include:

  • América Móvil
  • AT&T Inc.
  • BT Group plc
  • China Mobile Ltd.
  • China Telecom Corporation Ltd.
  • China Unicom
  • Deutsche Telekom AG
  • KDDI Corporation
  • MTN Group
  • NTT Docomo, Inc.
  • Orange S.A.
  • Rogers Communications Inc.
  • Singtel
  • SK Telecom Co., Ltd.
  • Swisscom AG
  • Telefónica S.A.
  • Telstra Corporation Limited
  • T-Mobile US, Inc.
  • Verizon Communications Inc.
  • Vodafone Group plc

This edition integrates the latest global trade and economic shifts as of June 2025 into comprehensive market analysis. Key updates include:

  • Tariff and Trade Impact: Insights into global tariff negotiations across 180+ countries, with analysis of supply chain turbulence, sourcing disruptions, and geographic realignment. Special focus on 2025 as a pivotal year for trade tensions, including updated perspectives on the Trump-era tariffs.
  • Adjusted Forecasts and Analytics: Revised global and regional market forecasts through 2030, incorporating tariff effects, economic uncertainty, and structural changes in globalization. Includes segmentation by product, technology, type, material, distribution channel, application, and end-use, with historical analysis since 2015.
  • Strategic Market Dynamics: Evaluation of revised market prospects, regional outlooks, and key economic indicators such as population and urbanization trends.
  • Innovation & Technology Trends: Latest developments in product and process innovation, emerging technologies, and key industry drivers shaping the competitive landscape.
  • Competitive Intelligence: Updated global market share estimates for 2025, competitive positioning of major players (Strong/Active/Niche/Trivial), and refined focus on leading global brands and core players.
  • Expert Insight & Commentary: Strategic analysis from economists, trade experts, and domain specialists to contextualize market shifts and identify emerging opportunities.
  • Complimentary Update: Buyers receive a free July 2025 update with finalized tariff impacts, new trade agreement effects, revised projections, and expanded country-level coverage.

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • Influencer Market Insights
  • Tariff Impact on Global Supply Chain Patterns
  • Roaming Tariffs - Global Key Competitors Percentage Market Share in 2025 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
  • Increasing Globalization and Cross-Border Travel Drives Growth in Roaming Tariff Adoption
  • Rising Consumer Demand for Seamless Mobile Connectivity Expands Market for Roaming Services
  • Growing Number of International Business Travelers Accelerates Demand for Flexible Roaming Tariff Plans
  • Technological Advancements in 5G and IoT Create New Opportunities for Roaming Tariff Innovations
  • Surge in International E-commerce and Digital Business Transactions Strengthens the Case for Flexible Roaming Tariffs
  • Increasing Competition Among Mobile Network Operators Expands Addressable Market for Customized Roaming Plans
  • Rise in Regional and Global Data Roaming Packages Drives Consumer Adoption of Roaming Services
  • Expanding Prepaid and Postpaid Roaming Plans Strengthens Market Offerings and Accessibility for Consumers
  • Regulatory Changes and International Agreements on Roaming Charges Drive Market Growth
  • Growing Integration of AI and Machine Learning in Roaming Tariff Management Enhances Service Efficiency and Customer Experience
  • Consumer Shift Toward Bundled Roaming Services with Voice, Data, and Text Expands Market Opportunity for Providers
  • Heightened Focus on Transparent Billing and Cost Management Generates Demand for Roaming Tariff Innovations
  • Rising Demand for Data-Intensive Services While Roaming Spurs Growth in High-Volume Roaming Packages
4. GLOBAL MARKET PERSPECTIVE
  • TABLE 1: World Roaming Tariffs Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
  • TABLE 2: World Recent Past, Current & Future Analysis for Roaming Tariffs by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 3: World Historic Review for Roaming Tariffs by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • TABLE 4: World 15-Year Perspective for Roaming Tariffs by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2015, 2025 & 2030
  • TABLE 5: World Recent Past, Current & Future Analysis for National by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 6: World Historic Review for National by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • TABLE 7: World 15-Year Perspective for National by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • TABLE 8: World Recent Past, Current & Future Analysis for International by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 9: World Historic Review for International by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • TABLE 10: World 15-Year Perspective for International by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • TABLE 11: World Recent Past, Current & Future Analysis for Retail Roaming by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 12: World Historic Review for Retail Roaming by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • TABLE 13: World 15-Year Perspective for Retail Roaming by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • TABLE 14: World Recent Past, Current & Future Analysis for Wholesale Roaming by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 15: World Historic Review for Wholesale Roaming by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • TABLE 16: World 15-Year Perspective for Wholesale Roaming by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • TABLE 17: World Recent Past, Current & Future Analysis for Voice by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 18: World Historic Review for Voice by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • TABLE 19: World 15-Year Perspective for Voice by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • TABLE 20: World Recent Past, Current & Future Analysis for SMS by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 21: World Historic Review for SMS by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • TABLE 22: World 15-Year Perspective for SMS by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • TABLE 23: World Recent Past, Current & Future Analysis for Data by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 24: World Historic Review for Data by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • TABLE 25: World 15-Year Perspective for Data by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
III. MARKET ANALYSIS
  • UNITED STATES
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
  • CANADA
  • JAPAN
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
  • CHINA
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
  • EUROPE
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
  • FRANCE
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
  • GERMANY
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
  • ITALY
  • UNITED KINGDOM
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
  • SPAIN
  • RUSSIA
  • REST OF EUROPE
  • ASIA-PACIFIC
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
  • AUSTRALIA
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2025 (E)
  • INDIA
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2025 (E)
  • SOUTH KOREA
  • REST OF ASIA-PACIFIC
  • LATIN AMERICA
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2025 (E)
  • ARGENTINA
  • BRAZIL
  • MEXICO
  • REST OF LATIN AMERICA
  • MIDDLE EAST
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2025 (E)
  • IRAN
  • ISRAEL
  • SAUDI ARABIA
  • UNITED ARAB EMIRATES
  • REST OF MIDDLE EAST
  • AFRICA
  • Roaming Tariffs Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2025 (E)
IV. COMPETITION

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • América Móvil
  • AT&T Inc.
  • BT Group plc
  • China Mobile Ltd.
  • China Telecom Corporation Ltd.
  • China Unicom
  • Deutsche Telekom AG
  • KDDI Corporation
  • MTN Group
  • NTT Docomo, Inc.
  • Orange S.A.
  • Rogers Communications Inc.
  • Singtel
  • SK Telecom Co., Ltd.
  • Swisscom AG
  • Telefónica S.A.
  • Telstra Corporation Limited
  • T-Mobile US, Inc.
  • Verizon Communications Inc.
  • Vodafone Group plc

Table Information