Horse Racing Market Report 2026

The horse racing market size has grown strongly in recent years. It will grow from $419.97 billion in 2025 to $456.88 billion in 2026 at a compound annual growth rate (CAGR) of 8.8%. The growth in the historic period can be attributed to long-standing cultural popularity of horse racing, growth of legalized betting markets, expansion of racecourse infrastructure, strong spectator attendance at live events, development of organized betting systems.

The horse racing market size is expected to see strong growth in the next few years. It will grow to $636.44 billion in 2030 at a compound annual growth rate (CAGR) of 8.6%. The growth in the forecast period can be attributed to increasing digital engagement of bettors, rising internationalization of racing events, expansion of regulated online betting markets, growing sponsorship investments, increasing adoption of immersive viewing technologies. Major trends in the forecast period include increasing adoption of online and mobile betting platforms, rising integration of data analytics in racing strategies, growing use of virtual and simulated racing experiences, expansion of global broadcasting and media rights, enhanced focus on responsible gambling practices.

The growing popularity of online betting is expected to significantly contribute to the expansion of the horse racing market. Online betting involves placing wagers on various events, including sports and casino games, through websites or mobile apps. This surge is largely driven by the convenience and accessibility of online platforms, as well as the wide range of betting options available at all times. Horse racing benefits from this trend by offering frequent events, diverse wagering choices, real-time data, and high betting volumes, all of which increase engagement and revenue. For example, in the first quarter of the 2024-2025 financial year (April to June), UK-based HM Revenue & Customs reported that total betting and gaming receipts reached $1.11 billion (£884 million). This figure represented a 2% increase, or $21.37 million (£17 million), compared to the same period in the previous financial year. As a result, the growing appeal of online betting continues to drive the growth of the horse racing sector.

Leading companies in the horse racing market are focusing on technological innovations, such as digital betting platforms. These platforms allow users to place bets on a variety of events, including sports, casino games, and esports. For instance, in March 2023, DraftKings Inc., a US-based sports betting company, introduced the DK Horse app. This app allows users to bet on horse races around the world and features live streaming, real-time odds, and an intuitive user interface. Designed to provide a smooth and engaging experience for horse racing fans, it offers a convenient way to place bets and follow their favorite races. The launch of DK Horse highlights the increasing demand for digital platforms in the horse racing industry.

In October 2023, PA Media Group, a UK-based media company, acquired iRace Media Pte. Ltd., a Singapore-based firm specializing in horse racing data services. Although the acquisition amount was not disclosed, this move strengthens PA Media Group’s presence in the Asian market and expands its global racing data services. By tapping into a region with growing demand for reliable data, PA Media Group diversifies its portfolio and solidifies its leadership position in the industry.

Major companies operating in the horse racing market are Bally’s Corporation, Churchill Downs Incorporated, Betfair Group Limited, Woodbine Entertainment Group, The Jockey Club, Racing Victoria Limited., WinStar Farm LLC, Godolphin LLC, Juddmonte Farms Limited, Coolmore and Associated Stud Farms Limited., Keeneland Association Inc., Tattersalls Limited., Arrowfield Stud Pty. Limited, Experiential Squared Inc., AmWest Entertainment LLC, Spendthrift Farm LLC, Fasig-Tipton Company Inc., Hronis Racing LLC, Exacta Systems LLC., SF Racing LLC.

North America was the largest region in the horse racing market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the horse racing market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the horse racing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The horse racing market includes revenues earned by entities by providing services such as racecourse operations, betting platforms (both physical and online), and event management. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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