The Brazil market dominated the LAMEA Direct To Film Printing Market by country in 2024, and is expected to continue to be a dominant market till 2032; thereby, achieving a market value of $67.9 million by 2032. The Argentina market is showcasing a CAGR of 8.8% during 2025-2032. Additionally, the UAE market would register a CAGR of 7.1% during 2025-2032.
The most prominent application of DTF printing is in the fashion and garment industry. From startups offering customized T-shirts to large-scale fashion brands creating short-run or limited-edition designs, DTF technology is being leveraged to meet dynamic consumer demands. Unlike traditional printing techniques, DTF works on a variety of fabric types - cotton, polyester, blends, and even synthetic materials - making it ideal for contemporary fashion applications.
In addition, sports teams, fitness brands, and independent designers utilize DTF printing to produce personalized jerseys, tracksuits, and gym wear. Its durability, stretch-resistance, and vivid colour reproduction make it ideal for high-performance sportswear where aesthetic appeal must be matched by print resilience. DTF printing is widely used for producing promotional items like branded T-shirts, tote bags, aprons, and uniforms. Its quick turnaround time and low cost-per-print make it ideal for short-run promotional campaigns that require brand-specific artwork.
In the United Arab Emirates (UAE), the rapid acceleration of the e-commerce sector has played a critical role in expanding the market. According to the International Trade Administration, the UAE saw a remarkable 53% increase in e-commerce activity in 2020, reaching $3.9 billion in sales - representing 10% of total retail. With projections to hit $8 billion by 2025, the digital economy is creating an ideal environment for customized, on-demand production methods like DTF. The UAE’s youthful, tech-savvy population is increasingly seeking personalized fashion and promotional items through online platforms. As a result, local print-on-demand entrepreneurs and online boutique owners are turning to DTF for its efficiency, vibrant colour output, and versatility across fabric types - especially within fast-moving fashion and influencer merchandise.
List of Key Companies Profiled
- Seiko Epson Corporation
- Sawgrass Technologies, Inc.
- Brother Industries, Ltd. (Brother International Corporation)
- Roland DG Corporation (Roland DGA Corporation)
- Ricoh Company, Ltd.
- Kornit Digital Ltd
- ColDesi, Inc.
- aeoon Technologies GmbH
- Adelco Screen Process Ltd.
- Axiom America, LLC
Market Report Segmentation
By Film
- Cold Peel Film
- Hot Peel Film
By Type
- Dedicated DTF Printers
- Hybrid Printers
- Roll-to-Roll Printers
- UV printers
By End Product
- T-shirts
- Hoodies
- Sportswear
- Caps
- Bags
- Other End Product
By Country
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Companies Mentioned
- Seiko Epson Corporation
- Sawgrass Technologies, Inc.
- Brother Industries, Ltd. (Brother International Corporation)
- Roland DG Corporation (Roland DGA Corporation)
- Ricoh Company, Ltd.
- Kornit Digital Ltd
- ColDesi, Inc.
- aeoon Technologies GmbH
- Adelco Screen Process Ltd.
- Axiom America, LLC


