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U.S. Music Streaming Market Size, Share & Trends Analysis Report by Service (On-demand Streaming, Live Streaming), Platform (Apps, Browsers), Content Type, End Use, with Growth Forecasts, 2025-2030

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    Report

  • 120 Pages
  • April 2025
  • Region: United States
  • Grand View Research
  • ID: 6085800
The U.S. Music Streaming Market was valued at USD 11.05 Billion in 2024, and is projected to reach USD 23.69 Billion by 2030, rising at a CAGR of 13.40%. This growth is primarily driven by the widespread smartphone adoption, high-speed internet penetration, and shifting consumer preferences from music ownership to on-demand access in the country. U.S. consumers are increasingly favoring personalized playlists, offline listening, and seamless cross-device experiences, transforming music consumption into an "on-tap" activity rather than owning physical or digital copies, which is further driving the U.S. music streaming industry expansion.

The integration of music streaming services with smart devices has played a pivotal role in the U.S. market’s growth. U.S. consumers are increasingly using voice-controlled devices such as Amazon Echo, Google Nest, and Apple HomePod to access music streaming services, making music consumption more convenient and hands-free. The seamless integration between streaming platforms and smart devices has become a significant driver in attracting new users, especially as smart home ecosystems grow. As the demand for connected living experiences rises, music streaming via smart devices is expected to present lucrative growth opportunities in the market.

Furthermore, exclusive content and artist collaborations are becoming a key differentiator in the U.S. music streaming industry. Services such as Apple Music and Tidal have successfully attracted U.S. users by offering exclusive album releases, early access to music, and behind-the-scenes content from top artists. These partnerships provide listeners with unique experiences that are not available on other platforms, increasing subscriber loyalty and driving user engagement. As artists continue to leverage streaming platforms for exclusive content, this trend is expected to be a major growth driver in the U.S. music streaming industry expansion.

Moreover, social media’s influence on music streaming is a growing trend in the U.S. Consumers in the U.S. regions are discovering music through these platforms, often leading to an uptick in streams for trending songs. Music streaming services such as Spotify AB and Apple Music have integrated social sharing features, allowing users to share their favorite tracks across social media, further promoting music discovery. This integration between social media and music streaming is reshaping how people engage with and consume music in the U.S.

Companies in the U.S. music streaming industry are forming strategic partnerships with artists, record labels, and tech companies to enhance their content offerings and expand their reach. Collaborations with U.S. artists enable platforms to provide exclusive content, early releases, and special events, attracting new subscribers. Such strategies are expected to significantly contribute to the growth of the U.S. music streaming industry in the coming years.

U.S. Music Streaming Market Report: Segmentation

This report forecasts revenue growth at the regional level and provides an analysis of the latest technology trends in each of the sub-segments from 2018 to 2030. For this study, the analyst has segmented the U.S. music streaming market report based on service, platform, content type, and end use:

Service Outlook (Revenue, USD Million, 2018-2030)

  • On-demand streaming
  • Live streaming

Platform Outlook (Revenue, USD Million, 2018-2030)

  • Apps
  • Browsers

Content Type Outlook (Revenue, USD Million, 2018-2030)

  • Audio
  • Video

End Use Outlook (Revenue, USD Million, 2018-2030)

  • Individual
  • Commercial

Why Should You Buy This Report?

  • Comprehensive Market Analysis: Gain detailed insights into the market across major regions and segments.
  • Competitive Landscape: Explore the market presence of key players.
  • Future Trends: Discover the pivotal trends and drivers shaping the future of the market.
  • Actionable Recommendations: Utilize insights to uncover new revenue streams and guide strategic business decisions.

This report addresses:

  • Market intelligence to enable effective decision-making
  • Market estimates and forecasts from 2018 to 2030
  • Growth opportunities and trend analyses
  • Segment and regional revenue forecasts for market assessment
  • Competition strategy and market share analysis
  • Product innovation listings for you to stay ahead of the curve

This product will be delivered within 1-3 business days.

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation and Scope
1.2. Market Definitions
1.2.1. Information analysis
1.2.2. Market formulation & data visualization
1.2.3. Data validation & publishing
1.3. Research Scope and Assumptions
1.3.1. List of Data Sources
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segment Outlook
2.3. Competitive Insights
Chapter 3. U.S. Music Streaming Market Variables, Trends, & Scope
3.1. Market Lineage Outlook
3.2. Market Dynamics
3.2.1. Market Driver Analysis
3.2.2. Market Restraint Analysis
3.2.3. Technology Challenge
3.3. U.S. Music Streaming Market Analysis Tools
3.3.1. Technology Analysis - Porter’s
3.3.1.1. Bargaining power of The suppliers
3.3.1.2. Bargaining power of The buyers
3.3.1.3. Threats of substitution
3.3.1.4. Threats from new entrants
3.3.1.5. Competitive rivalry
3.3.2. PESTEL Analysis
3.3.2.1. Political landscape
3.3.2.2. Economic landscape
3.3.2.3. Social landscape
3.3.2.4. Technological landscape
3.3.2.5. Legal landscape
3.3.2.6. Environmental landscape
Chapter 4. U.S. Music Streaming Market: Service Estimates & Trend Analysis
4.1. Segment Dashboard
4.2. U.S. Music Streaming Market: Service Movement Analysis, 2024 & 2030 (USD Million)
4.3. on-demand Streaming
4.3.1. on-demand Streaming Market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
4.4. Live Streaming
4.4.1. Live Streaming Market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
Chapter 5. U.S. Music Streaming Market: Platform Estimates & Trend Analysis
5.1. Segment Dashboard
5.2. U.S. Music Streaming Market: Platform Movement Analysis, 2024 & 2030 (USD Million)
5.3. Apps
5.3.1. Apps Market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
5.4. Browsers
5.4.1. Browsers Market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
Chapter 6. U.S. Music Streaming Market: Content Type Estimates & Trend Analysis
6.1. Segment Dashboard
6.2. U.S. Music Streaming Market: Content Type Movement Analysis, 2024 & 2030 (USD Million)
6.3. Audio
6.3.1. Audio Market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
6.4. Video
6.4.1. Video Market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
Chapter 7. U.S. Music Streaming Market: End Use Estimates & Trend Analysis
7.1. Segment Dashboard
7.2. U.S. Music Streaming Market: End Use Movement Analysis, 2024 & 2030 (USD Million)
7.3. Individual
7.3.1. Individual Market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
7.4. Commercial
7.4.1. Commercial Market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
Chapter 8. Competitive Landscape
8.1. Company Categorization
8.2. Company Market Positioning
8.3. Company Heat Map Analysis
8.4. Company Profiles/Listing
8.4.1. Spotify AB
8.4.1.1. Participant’s Overview
8.4.1.2. Financial Performance
8.4.1.3. Product Benchmarking
8.4.1.4. Strategic Initiatives
8.4.2. Apple, Inc.
8.4.2.1. Participant’s Overview
8.4.2.2. Financial Performance
8.4.2.3. Product Benchmarking
8.4.2.4. Strategic Initiatives
8.4.3. Amazon.com, Inc.
8.4.3.1. Participant’s Overview
8.4.3.2. Financial Performance
8.4.3.3. Product Benchmarking
8.4.3.4. Strategic Initiatives
8.4.4. Deezer SA
8.4.4.1. Participant’s Overview
8.4.4.2. Financial Performance
8.4.4.3. Product Benchmarking
8.4.4.4. Strategic Initiatives
8.4.5. Audiomack
8.4.5.1. Participant’s Overview
8.4.5.2. Financial Performance
8.4.5.3. Product Benchmarking
8.4.5.4. Strategic Initiatives
8.4.6. TREBEL
8.4.6.1. Participant’s Overview
8.4.6.2. Financial Performance
8.4.6.3. Product Benchmarking
8.4.6.4. Strategic Initiatives
8.4.7. Music Choice
8.4.7.1. Participant’s Overview
8.4.7.2. Financial Performance
8.4.7.3. Product Benchmarking
8.4.7.4. Strategic Initiatives
8.4.8. iHeartMedia, Inc.
8.4.8.1. Participant’s Overview
8.4.8.2. Financial Performance
8.4.8.3. Product Benchmarking
8.4.8.4. Strategic Initiatives
8.4.9. YouTube Music
8.4.9.1. Participant’s Overview
8.4.9.2. Financial Performance
8.4.9.3. Product Benchmarking
8.4.9.4. Strategic Initiatives
List of Tables
Table 1 U.S. music streaming market size estimates & forecasts 2018-2030 (USD Million)
Table 2 U.S. music streaming market, by service 2018-2030 (USD Million)
Table 3 U.S. music streaming market, by platform, 2018-2030 (USD Million)
Table 4 U.S. music streaming market, by content type 2018-2030 (USD Million)
Table 5 U.S. music streaming market, by end use 2018-2030 (USD Million)
Table 6 On-demand streaming market estimates & forecasts, 2018-2030 (USD Million)
Table 7 Live streaming market estimates & forecasts, 2018-2030 (USD Million)
Table 8 Apps market estimates & forecasts, 2018-2030 (USD Million)
Table 9 Browsers market estimates & forecasts, 2018-2030 (USD Million)
Table 10 Audio market estimates & forecasts, 2018-2030 (USD Million)
Table 11 Video market estimates & forecasts, 2018-2030 (USD Million)
Table 12 Individual market estimates & forecasts, 2018-2030 (USD Million)
Table 13 Commercial market estimates & forecasts, 2018-2030 (USD Million)
Table 14 U.S. music streaming market, by service, 2018-2030 (USD Million)
Table 15 U.S. music streaming market, by platform, 2018-2030 (USD Million)
Table 16 U.S. music streaming market, by content type 2018-2030 (USD Million)
Table 17 U.S. music streaming market, by end use 2018-2030 (USD Million)
List of Figures
Figure 1 U.S. music streaming market segmentation
Figure 2 Information procurement
Figure 3 Data analysis models
Figure 4 Market formulation and validation
Figure 5 Data validating & publishing
Figure 6 U.S. music streaming market snapshot
Figure 7 U.S. music streaming market segment snapshot
Figure 8 U.S. music streaming market competitive landscape snapshot
Figure 9 Market research process
Figure 10 Market driver relevance analysis (current & future impact)
Figure 11 Market restraint relevance analysis (current & future impact)
Figure 12 U.S. music streaming market, by service, key takeaways
Figure 13 U.S. music streaming market, by service, market share, 2024 & 2030
Figure 14 On-demand streaming market estimates & forecasts, 2018-2030 (USD Million)
Figure 15 Live streaming market estimates & forecasts, 2018-2030 (USD Million)
Figure 16 U.S. music streaming market, by platform, key takeaways
Figure 17 U.S. music streaming market, by platform, market share, 2024 & 2030
Figure 18 Apps market estimates & forecasts, 2018-2030 (USD Million)
Figure 19 Browsers market estimates & forecasts, 2018-2030 (USD Million)
Figure 20 U.S. music streaming market, by content type, key takeaways
Figure 21 U.S. music streaming market, by content type, market share, 2024 & 2030
Figure 22 Audio market estimates & forecasts, 2018-2030 (USD Million)
Figure 23 Video market estimates & forecasts, 2018-2030 (USD Million)
Figure 24 U.S. music streaming market, by end use, key takeaways
Figure 25 U.S. music streaming market, by end use, market share, 2024 & 2030
Figure 26 Individual streaming market estimates & forecasts, 2018-2030 (USD Million)
Figure 27 Commercial market estimates & forecasts, 2018-2030 (USD Million)
Figure 28 Key company categorization
Figure 29 Strategy framework

Companies Mentioned

The companies profiled in this U.S. Music Streaming market report include:
  • Spotify AB
  • Apple, Inc. (Apple Music)
  • Amazon.com, Inc. (Amazon Music)
  • Deezer SA
  • Audiomack
  • TREBEL
  • Music Choice
  • iHeartMedia, Inc.
  • YouTube Music

Methodology

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Table Information