The global market for Video Analytics in Banking was valued at US$2.2 Billion in 2024 and is projected to reach US$7.7 Billion by 2030, growing at a CAGR of 22.9% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Video Analytics in Banking market.
Banks are leveraging these tools to enhance in-branch customer experience, optimize resource allocation, and reduce wait times by monitoring peak hours and service bottlenecks. By tracking customer footfall and behavior patterns, branches can redesign layouts to improve navigation and engagement. Advanced systems are also used for sentiment analysis to assess customer satisfaction based on facial expressions and body language. In high-security areas, video analytics enables automated alerts for suspicious behavior, loitering, or tailgating, improving threat detection without increasing manpower. This evolution is turning static CCTV systems into dynamic business intelligence assets, enabling banks to merge physical security with customer-centric strategy.
Edge computing is enabling faster, localized processing by analyzing video data directly at the camera or network edge, reducing bandwidth consumption and latency. This is particularly crucial in branches with limited connectivity or strict data protection laws, as it keeps sensitive footage local. Integration with access control, alarm systems, and transaction data further enhances the contextual relevance of video insights. In addition, cloud-based video analytics platforms are gaining popularity, allowing centralized monitoring and reporting across multiple branches. These platforms often include dashboards, predictive analytics, and audit trails, making them useful for both security and compliance management.
In Asia-Pacific, particularly in countries like China, India, and Singapore, rapid urbanization, high customer volumes, and advanced surveillance infrastructure are propelling demand. Here, facial recognition and people-counting tools are being deployed at scale, both for customer service and compliance with anti-money laundering (AML) and Know Your Customer (KYC) norms. Meanwhile, Middle Eastern and African regions are focusing on video analytics for ATM protection and fraud prevention, due to the higher risk of physical security breaches. In Latin America, financial institutions are investing in analytics to combat internal theft and improve customer service at smaller branch networks.
Corporate and retail banking segments are the primary users of video analytics, with investment banking and wealth management adopting these tools more cautiously, due to privacy sensitivities. Urban branches and flagship locations are often the first to adopt new systems, which are then rolled out to secondary branches based on ROI. In parallel, neobanks and fintech platforms are beginning to explore the use of analytics in smart kiosks and micro-branches to provide touchless, secure customer experiences.
Simultaneously, the push toward customer-centric banking is elevating the need for tools that capture behavioral data in physical branches. Banks are increasingly using video insights to understand customer preferences, optimize branch staffing, and personalize in-branch services. Another significant driver is the regulatory emphasis on compliance and accountability, with video analytics providing audit trails, facial logs, and behavioral records that assist with fraud investigations and dispute resolution.
The deployment of AI-powered edge devices and cloud-integrated platforms is also reducing costs and simplifying scalability, making analytics more accessible to banks of all sizes. Furthermore, as financial institutions pursue digital transformation, the convergence of physical and digital data streams is making video analytics a cornerstone of omnichannel strategy. Finally, growing consumer acceptance of facial recognition and biometric authentication - particularly in markets where these technologies are already mainstream - is facilitating deeper integration of analytics into core banking functions. These trends collectively position video analytics as an essential tool in the evolving landscape of secure, efficient, and data-driven banking.
Segments: Component (Software, Service); Deployment (On-Premise, Cloud); Application (Security & Fraud Detection, Customer Behavior Analysis, Queue Management, ATM Monitoring, Other Applications).
Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.
The analysts continuously track trade developments worldwide, drawing insights from leading global economists and over 200 industry and policy institutions, including think tanks, trade organizations, and national economic advisory bodies. This intelligence is integrated into forecasting models to provide timely, data-driven analysis of emerging risks and opportunities.
Global Video Analytics in Banking Market - Key Trends & Drivers Summarized
How Is Video Analytics Transforming the Modern Banking Experience?
Video analytics, once confined to passive surveillance, is now reshaping the very fabric of the banking sector by providing intelligent, actionable insights into customer behavior, security threats, and operational efficiency. In the banking environment, video analytics uses AI-driven software integrated with security cameras and video management systems to analyze real-time footage and extract meaningful data. This includes facial recognition, motion detection, queue management, demographic analysis, and heat mapping - functions that go far beyond conventional monitoring.Banks are leveraging these tools to enhance in-branch customer experience, optimize resource allocation, and reduce wait times by monitoring peak hours and service bottlenecks. By tracking customer footfall and behavior patterns, branches can redesign layouts to improve navigation and engagement. Advanced systems are also used for sentiment analysis to assess customer satisfaction based on facial expressions and body language. In high-security areas, video analytics enables automated alerts for suspicious behavior, loitering, or tailgating, improving threat detection without increasing manpower. This evolution is turning static CCTV systems into dynamic business intelligence assets, enabling banks to merge physical security with customer-centric strategy.
What Technologies Are Powering the Next Generation of Smart Banking Surveillance?
The backbone of modern video analytics in banking is artificial intelligence - particularly machine learning, computer vision, and edge computing. AI algorithms now allow systems to learn from historical footage, identify anomalies, and trigger real-time alerts without human intervention. Facial recognition systems are being used for customer authentication at ATMs and entry points, often integrated with biometric databases for identity verification. Object detection and tracking allow banks to monitor unattended packages or unauthorized movement within restricted zones, enhancing physical security in real-time.Edge computing is enabling faster, localized processing by analyzing video data directly at the camera or network edge, reducing bandwidth consumption and latency. This is particularly crucial in branches with limited connectivity or strict data protection laws, as it keeps sensitive footage local. Integration with access control, alarm systems, and transaction data further enhances the contextual relevance of video insights. In addition, cloud-based video analytics platforms are gaining popularity, allowing centralized monitoring and reporting across multiple branches. These platforms often include dashboards, predictive analytics, and audit trails, making them useful for both security and compliance management.
Which Market Segments and Regional Trends Are Driving Adoption?
The adoption of video analytics in banking varies globally, shaped by regulatory frameworks, technological maturity, and operational priorities. North America and Western Europe lead in deployment, driven by strict security regulations, a high density of physical branches, and widespread adoption of digital transformation initiatives. Banks in these regions are focusing on hybrid customer journeys - where in-branch and digital interactions are harmonized - using video analytics to bridge the data gap between online and offline touchpoints.In Asia-Pacific, particularly in countries like China, India, and Singapore, rapid urbanization, high customer volumes, and advanced surveillance infrastructure are propelling demand. Here, facial recognition and people-counting tools are being deployed at scale, both for customer service and compliance with anti-money laundering (AML) and Know Your Customer (KYC) norms. Meanwhile, Middle Eastern and African regions are focusing on video analytics for ATM protection and fraud prevention, due to the higher risk of physical security breaches. In Latin America, financial institutions are investing in analytics to combat internal theft and improve customer service at smaller branch networks.
Corporate and retail banking segments are the primary users of video analytics, with investment banking and wealth management adopting these tools more cautiously, due to privacy sensitivities. Urban branches and flagship locations are often the first to adopt new systems, which are then rolled out to secondary branches based on ROI. In parallel, neobanks and fintech platforms are beginning to explore the use of analytics in smart kiosks and micro-branches to provide touchless, secure customer experiences.
What’s Driving the Expansion of the Video Analytics Market in Banking?
The growth in the video analytics in banking market is driven by several technology-focused and institution-specific factors. Foremost is the growing demand for intelligent security solutions that go beyond traditional surveillance. Banks face increasing threats from physical breaches, fraud, and insider theft - necessitating systems that can proactively detect, flag, and respond to risks without human oversight. Video analytics offers automated monitoring with advanced recognition capabilities, enhancing both safety and incident response.Simultaneously, the push toward customer-centric banking is elevating the need for tools that capture behavioral data in physical branches. Banks are increasingly using video insights to understand customer preferences, optimize branch staffing, and personalize in-branch services. Another significant driver is the regulatory emphasis on compliance and accountability, with video analytics providing audit trails, facial logs, and behavioral records that assist with fraud investigations and dispute resolution.
The deployment of AI-powered edge devices and cloud-integrated platforms is also reducing costs and simplifying scalability, making analytics more accessible to banks of all sizes. Furthermore, as financial institutions pursue digital transformation, the convergence of physical and digital data streams is making video analytics a cornerstone of omnichannel strategy. Finally, growing consumer acceptance of facial recognition and biometric authentication - particularly in markets where these technologies are already mainstream - is facilitating deeper integration of analytics into core banking functions. These trends collectively position video analytics as an essential tool in the evolving landscape of secure, efficient, and data-driven banking.
Report Scope
The report analyzes the Video Analytics in Banking market, presented in terms of market value (US$ Thousand). The analysis covers the key segments and geographic regions outlined below.Segments: Component (Software, Service); Deployment (On-Premise, Cloud); Application (Security & Fraud Detection, Customer Behavior Analysis, Queue Management, ATM Monitoring, Other Applications).
Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.
Key Insights:
- Market Growth: Understand the significant growth trajectory of the Software Component segment, which is expected to reach US$4.6 Billion by 2030 with a CAGR of a 20.5%. The Service Component segment is also set to grow at 27.2% CAGR over the analysis period.
- Regional Analysis: Gain insights into the U.S. market, valued at $587.3 Million in 2024, and China, forecasted to grow at an impressive 21.8% CAGR to reach $1.2 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.
Why You Should Buy This Report:
- Detailed Market Analysis: Access a thorough analysis of the Global Video Analytics in Banking Market, covering all major geographic regions and market segments.
- Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
- Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Video Analytics in Banking Market.
- Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.
Key Questions Answered:
- How is the Global Video Analytics in Banking Market expected to evolve by 2030?
- What are the main drivers and restraints affecting the market?
- Which market segments will grow the most over the forecast period?
- How will market shares for different regions and segments change by 2030?
- Who are the leading players in the market, and what are their prospects?
Report Features:
- Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
- In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
- Company Profiles: Coverage of players such as Agrex.ai, AllGoVision Technologies, AvidBeam, Axis Communications AB, Avigilon Corporation and more.
- Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.
Some of the 32 companies featured in this Video Analytics in Banking market report include:
- Agrex.ai
- AllGoVision Technologies
- AvidBeam
- Axis Communications AB
- Avigilon Corporation
- Bosch Security Systems
- BriefCam
- Cisco Systems
- Eagle Eye Networks
- Genetec Inc.
- Gorilla Technology
- Hanwha Vision
- Honeywell International Inc.
- IBM Corporation
- IntelliVision
- Qognify
- Securitas AB
- Senstar Corporation
- Verint Systems
- VCA Technology
Tariff Impact Analysis: Key Insights for 2025
Global tariff negotiations across 180+ countries are reshaping supply chains, costs, and competitiveness. This report reflects the latest developments as of April 2025 and incorporates forward-looking insights into the market outlook.The analysts continuously track trade developments worldwide, drawing insights from leading global economists and over 200 industry and policy institutions, including think tanks, trade organizations, and national economic advisory bodies. This intelligence is integrated into forecasting models to provide timely, data-driven analysis of emerging risks and opportunities.
What's Included in This Edition:
- Tariff-adjusted market forecasts by region and segment
- Analysis of cost and supply chain implications by sourcing and trade exposure
- Strategic insights into geographic shifts
Buyers receive a free July 2025 update with:
- Finalized tariff impacts and new trade agreement effects
- Updated projections reflecting global sourcing and cost shifts
- Expanded country-specific coverage across the industry
Table of Contents
I. METHODOLOGYII. EXECUTIVE SUMMARY2. FOCUS ON SELECT PLAYERSIII. MARKET ANALYSISIV. COMPETITION
1. MARKET OVERVIEW
3. MARKET TRENDS & DRIVERS
4. GLOBAL MARKET PERSPECTIVE
UNITED STATES
CANADA
JAPAN
CHINA
EUROPE
FRANCE
GERMANY
ITALY
UNITED KINGDOM
REST OF EUROPE
ASIA-PACIFIC
REST OF WORLD
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Agrex.ai
- AllGoVision Technologies
- AvidBeam
- Axis Communications AB
- Avigilon Corporation
- Bosch Security Systems
- BriefCam
- Cisco Systems
- Eagle Eye Networks
- Genetec Inc.
- Gorilla Technology
- Hanwha Vision
- Honeywell International Inc.
- IBM Corporation
- IntelliVision
- Qognify
- Securitas AB
- Senstar Corporation
- Verint Systems
- VCA Technology
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 164 |
| Published | May 2025 |
| Forecast Period | 2024 - 2030 |
| Estimated Market Value ( USD | $ 2.2 Billion |
| Forecasted Market Value ( USD | $ 7.7 Billion |
| Compound Annual Growth Rate | 22.9% |
| Regions Covered | Global |
