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Mobile Money - Global Strategic Business Report

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    Report

  • 373 Pages
  • May 2025
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 6087466
The global market for Mobile Money was valued at US$14.1 Billion in 2024 and is projected to reach US$60.6 Billion by 2030, growing at a CAGR of 27.5% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Mobile Money market.

Global Mobile Money Market - Key Trends & Drivers Summarized

Why Is Mobile Money Transforming Financial Inclusion and Payment Infrastructure in Emerging and Developed Markets?

Mobile money has emerged as a powerful financial tool, enabling individuals to store, send, and receive money via mobile devices without the need for a traditional bank account. Leveraging basic mobile phone technology and telecom infrastructure, mobile money platforms have revolutionized financial inclusion, especially in regions with underbanked or unbanked populations. These systems bypass conventional financial intermediaries, offering digital wallets linked to mobile numbers that facilitate person-to-person (P2P) transfers, bill payments, merchant transactions, and savings products.

Mobile money is especially transformative in emerging markets where physical banking infrastructure is sparse but mobile penetration is high. It serves as a gateway to formal financial systems, enabling users to receive remittances, salaries, social welfare payments, and micro-loans. In developed economies, mobile money is integrated with advanced fintech ecosystems, often overlapping with digital wallets and app-based banking solutions. The COVID-19 pandemic further accelerated adoption, as consumers and businesses shifted to contactless, remote payment channels, reinforcing the role of mobile money as a cornerstone of the future digital economy.

How Are Innovations in Security, Interoperability, and Service Integration Strengthening Mobile Money Ecosystems?

Modern mobile money systems are leveraging robust technological innovations to enhance functionality, trust, and scalability. Biometric authentication, SIM toolkit encryption, two-factor authentication (2FA), and real-time transaction monitoring are critical features that ensure secure access and fraud mitigation. The integration of blockchain for transaction validation and anti-money laundering (AML) compliance is also gaining ground in some ecosystems. Moreover, interoperability between mobile money networks and traditional banks is becoming more prevalent, allowing seamless movement of funds across platforms and regions.

Application programming interfaces (APIs) are facilitating the incorporation of mobile money into e-commerce platforms, ride-hailing services, microinsurance, and utility payment systems. Mobile money agents - individuals or retail outlets acting as physical access points for cash-in and cash-out - remain essential in low-connectivity areas, but agent digitization is gradually improving efficiency and transparency. Advanced analytics are being used to tailor financial products, such as dynamic credit scoring for microloans or behavior-based savings nudges. These innovations are helping mobile money evolve from basic P2P transfers into comprehensive digital financial ecosystems.

Which Markets and User Segments Are Leading Mobile Money Adoption and Expansion?

Sub-Saharan Africa remains the global leader in mobile money adoption, with countries like Kenya (via M-Pesa), Ghana, Tanzania, and Uganda setting benchmarks in transaction volume, active users, and regulatory support. Asia-Pacific follows closely, particularly in South Asia and Southeast Asia where platforms like GCash, bKash, Paytm, and Dana have integrated mobile money into public transit, government disbursements, and retail payments. Latin America and the Middle East are also seeing growing traction, with cross-border remittances and refugee payments driving adoption.

Women, rural residents, small-scale traders, gig workers, and displaced populations represent some of the most critical user segments benefiting from mobile money. In urban areas, youth and digital-first consumers are turning to mobile money for subscriptions, peer-to-peer payments, and in-app purchases. Microenterprises and small merchants increasingly rely on mobile money for digital bookkeeping, working capital access, and customer payment processing. The ecosystem’s expansion into agriculture, education, and healthcare further reinforces its impact across both economic and social development dimensions.

What Is Driving Long-Term Growth and Ecosystem Maturity in the Mobile Money Market?

The growth in the global mobile money market is driven by increasing mobile phone penetration, regulatory support for financial inclusion, and strategic partnerships between telecom operators, fintechs, and governments. Central banks and financial regulators are enabling mobile money scale-up through tiered KYC (know-your-customer) rules, digital onboarding guidelines, and sandbox environments that foster innovation. The emergence of regional and global payment interoperability frameworks - such as the Pan-African Payment and Settlement System (PAPSS) or UPI in India - is catalyzing cross-border and inter-platform transactions.

Private sector investments in mobile money platforms, agent networks, and API infrastructure are accelerating ecosystem development. The integration of value-added services - such as insurance, credit, e-commerce, and savings tools - is strengthening user retention and broadening economic impact. Mobile money is also intersecting with digital identity systems and government-to-person (G2P) programs, making it a foundational layer of digital public infrastructure.

As mobile money continues to evolve into an anchor of financial systems in both emerging and mature markets, its future will be defined by deeper integration, greater interoperability, enhanced security, and sustained focus on inclusive digital finance.

Report Scope

The report analyzes the Mobile Money market, presented in terms of market value (US$ Thousand). The analysis covers the key segments and geographic regions outlined below.

Segments: Payment Type (Remote Payment, Proximity Payment); Nature of Payment (Person to Person, Person to Business, Business to Person, Business to Business); Application (Money Transfers, Bill Payments, Airtime Transfers & Top-Ups, Travel & Ticketing, Merchandise & Coupons).

Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Key Insights:

  • Market Growth: Understand the significant growth trajectory of the Remote Payment segment, which is expected to reach US$32.3 Billion by 2030 with a CAGR of a 24.6%. The Proximity Payment segment is also set to grow at 31.6% CAGR over the analysis period.
  • Regional Analysis: Gain insights into the U.S. market, valued at $3.8 Billion in 2024, and China, forecasted to grow at an impressive 35.7% CAGR to reach $14.8 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

  • Detailed Market Analysis: Access a thorough analysis of the Global Mobile Money Market, covering all major geographic regions and market segments.
  • Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
  • Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Mobile Money Market.
  • Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

  • How is the Global Mobile Money Market expected to evolve by 2030?
  • What are the main drivers and restraints affecting the market?
  • Which market segments will grow the most over the forecast period?
  • How will market shares for different regions and segments change by 2030?
  • Who are the leading players in the market, and what are their prospects?

Report Features:

  • Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
  • In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
  • Company Profiles: Coverage of players such as ACE Money Transfer, Airtel Money, Alipay (Ant Group), Apple Inc., bKash Limited and more.
  • Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Some of the 34 companies featured in this Mobile Money market report include:

  • ACE Money Transfer
  • Airtel Money
  • Alipay (Ant Group)
  • Apple Inc.
  • bKash Limited
  • GCash (Mynt)
  • Google Pay
  • JazzCash
  • M-Pesa (Vodafone Group)
  • MTN Mobile Money
  • Orange Money
  • Paga
  • PayPal Holdings, Inc.
  • Revolut Ltd.
  • Smiles Mobile Remittance
  • Square, Inc. (Block, Inc.)
  • TrueMoney
  • Venmo (PayPal, Inc.)
  • WeChat Pay (Tencent)
  • WorldRemit

Tariff Impact Analysis: Key Insights for 2025

Global tariff negotiations across 180+ countries are reshaping supply chains, costs, and competitiveness. This report reflects the latest developments as of April 2025 and incorporates forward-looking insights into the market outlook.

The analysts continuously track trade developments worldwide, drawing insights from leading global economists and over 200 industry and policy institutions, including think tanks, trade organizations, and national economic advisory bodies. This intelligence is integrated into forecasting models to provide timely, data-driven analysis of emerging risks and opportunities.

What's Included in This Edition:

  • Tariff-adjusted market forecasts by region and segment
  • Analysis of cost and supply chain implications by sourcing and trade exposure
  • Strategic insights into geographic shifts

Buyers receive a free July 2025 update with:

  • Finalized tariff impacts and new trade agreement effects
  • Updated projections reflecting global sourcing and cost shifts
  • Expanded country-specific coverage across the industry

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • Influencer Market Insights
  • World Market Trajectories
  • Impact of COVID-19 and a Looming Global Recession
  • Mobile Money - Global Key Competitors Percentage Market Share in 2025 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
  • Increasing Financial Inclusion Initiatives in Developing Regions Drive Adoption of Mobile Money Services
  • Expansion of Mobile Network Operator Wallets Throws the Spotlight on Agent-Led Cash-In/Cash-Out Ecosystems
  • Growth in Digital Remittances and Cross-Border Peer Transfers Strengthens Use of Mobile Money Platforms
  • Surge in Micro-Transactions and Daily Wage Payments Spurs Wallet Integration in Informal Economies
  • Regulatory Approvals for Mobile-Based KYC and e-KYC Accelerate Account Activation Across Populations
  • Use of USSD and Offline Wallet Access Solutions Expands Financial Reach in Low-Connectivity Zones
  • Partnerships Between Banks and Telcos Support Interoperability Across Mobile Money Platforms
  • Rise in Digital Subsidy and Social Security Payouts Fuels Government-to-Person (G2P) Payment Adoption
  • Growth in Mobile Utility Payments, Tax Collections, and School Fees Strengthens Everyday Use Cases
  • Emergence of Merchant Acceptance Networks Drives Small Business Onboarding and Usage Frequency
  • Advancements in Digital Identity and Biometric Authentication Enhance Security and Fraud Protection
  • Expansion of QR Code and NFC Payment Interfaces Drives Mobile Money Penetration in Retail
  • Integration With Microinsurance and Nano-Credit Services Expands Value-Added Financial Offerings
  • Increased Adoption of App-Based Lending Models Supports Credit Scoring Through Mobile Transaction History
  • Use of Mobile Money Platforms in Agricultural Value Chains Enhances Rural Financial Resilience
  • Global Development Bank Support for Mobile Finance Infrastructure Strengthens Policy-Level Interventions
  • Launch of Cross-Network Payment Hubs and Regional Interoperability Agreements Spurs Market Expansion
  • Rise in Mobile Money-Enabled Savings and Investment Products Broadens Wallet Stickiness
  • Focus on Transaction Fee Reduction and Real-Time Settlement Strengthens Competitive Positioning
  • Innovations in Agent Liquidity Management and Digital Float Optimization Drive Operational Scalability
4. GLOBAL MARKET PERSPECTIVE
  • Table 1: World Mobile Money Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
  • Table 2: World Recent Past, Current & Future Analysis for Mobile Money by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 3: World Historic Review for Mobile Money by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 4: World 15-Year Perspective for Mobile Money by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2015, 2025 & 2030
  • Table 5: World Recent Past, Current & Future Analysis for Remote Payment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 6: World Historic Review for Remote Payment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 7: World 15-Year Perspective for Remote Payment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 8: World Recent Past, Current & Future Analysis for Proximity Payment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 9: World Historic Review for Proximity Payment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 10: World 15-Year Perspective for Proximity Payment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 11: World Recent Past, Current & Future Analysis for Travel & Ticketing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 12: World Historic Review for Travel & Ticketing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 13: World 15-Year Perspective for Travel & Ticketing by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 14: World Recent Past, Current & Future Analysis for Merchandise & Coupons by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 15: World Historic Review for Merchandise & Coupons by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 16: World 15-Year Perspective for Merchandise & Coupons by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 17: World Recent Past, Current & Future Analysis for Money Transfers by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 18: World Historic Review for Money Transfers by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 19: World 15-Year Perspective for Money Transfers by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 20: World Recent Past, Current & Future Analysis for Bill Payments by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 21: World Historic Review for Bill Payments by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 22: World 15-Year Perspective for Bill Payments by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 23: World Recent Past, Current & Future Analysis for Airtime Transfers & Top-Ups by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 24: World Historic Review for Airtime Transfers & Top-Ups by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 25: World 15-Year Perspective for Airtime Transfers & Top-Ups by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 26: World Recent Past, Current & Future Analysis for Person to Person by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 27: World Historic Review for Person to Person by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 28: World 15-Year Perspective for Person to Person by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 29: World Recent Past, Current & Future Analysis for Person to Business by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 30: World Historic Review for Person to Business by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 31: World 15-Year Perspective for Person to Business by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 32: World Recent Past, Current & Future Analysis for Business to Person by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 33: World Historic Review for Business to Person by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 34: World 15-Year Perspective for Business to Person by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 35: World Recent Past, Current & Future Analysis for Business to Business by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • Table 36: World Historic Review for Business to Business by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • Table 37: World 15-Year Perspective for Business to Business by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
III. MARKET ANALYSIS
UNITED STATES
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
CANADA
JAPAN
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
CHINA
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
EUROPE
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
FRANCE
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
GERMANY
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
ITALY
UNITED KINGDOM
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
SPAINRUSSIAREST OF EUROPE
ASIA-PACIFIC
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
AUSTRALIA
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2025 (E)
INDIA
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2025 (E)
SOUTH KOREAREST OF ASIA-PACIFIC
LATIN AMERICA
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2025 (E)
ARGENTINABRAZILMEXICOREST OF LATIN AMERICA
MIDDLE EAST
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2025 (E)
IRANISRAELSAUDI ARABIAUNITED ARAB EMIRATESREST OF MIDDLE EAST
AFRICA
  • Mobile Money Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2025 (E)
IV. COMPETITION

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • ACE Money Transfer
  • Airtel Money
  • Alipay (Ant Group)
  • Apple Inc.
  • bKash Limited
  • GCash (Mynt)
  • Google Pay
  • JazzCash
  • M-Pesa (Vodafone Group)
  • MTN Mobile Money
  • Orange Money
  • Paga
  • PayPal Holdings, Inc.
  • Revolut Ltd.
  • Smiles Mobile Remittance
  • Square, Inc. (Block, Inc.)
  • TrueMoney
  • Venmo (PayPal, Inc.)
  • WeChat Pay (Tencent)
  • WorldRemit

Table Information