Smart Packaging Market Report 2026

The smart packaging market size has grown strongly in recent years. It will grow from $25.27 billion in 2025 to $26.87 billion in 2026 at a compound annual growth rate (CAGR) of 6.3%. The growth in the historic period can be attributed to expansion of packaged food consumption, rising demand for product traceability, adoption of active packaging technologies, growth of global supply chains, increasing regulatory focus on food safety.

The smart packaging market size is expected to see strong growth in the next few years. It will grow to $34.24 billion in 2030 at a compound annual growth rate (CAGR) of 6.2%. The growth in the forecast period can be attributed to increasing investments in connected packaging systems, rising demand for real-time product monitoring, expansion of sustainable smart packaging materials, growth of e-commerce logistics, innovation in sensor-enabled packaging technologies. Major trends in the forecast period include increasing adoption of intelligent packaging solutions, rising integration of rfid and smart labels, growing demand for active and freshness-preserving packaging, expansion of smart packaging in e-commerce, enhanced focus on traceability and product safety.

The growing e-commerce sector is expected to propel the growth of the smart packaging market going forward. The e-commerce sector refers to the buying and selling of goods and services online through digital platforms such as websites, mobile apps, and online marketplaces. The e-commerce sector is growing due to the increasing adoption of digital payments, which provide consumers with secure, fast, and convenient transaction options, enhancing the overall shopping experience. The rise in e-commerce drives demand for smart packaging by enhancing product protection, authentication, and real-time tracking, ensuring a better consumer experience. For instance, in February 2025, according to the Census Bureau of the Department of Commerce, a US-based government agency, total e-commerce sales in 2024 were estimated at $1.19 trillion, reflecting an 8.1% (±1.1) increase from 2023. Therefore, the growing e-commerce sector is driving the growth of the smart packaging market.

Key players in the smart packaging market are focusing on integrating intelligent packaging technologies, such as sensor-embedded smart packaging, to enhance real-time monitoring, food safety, and supply-chain visibility. Sensor-embedded smart packaging refers to packaging systems that incorporate integrated sensors capable of continuously measuring and transmitting environmental conditions such as temperature and product freshness, enabling real-time condition tracking, cold-chain transparency, and early spoilage detection. For instance, in November 2025, Sealed Air Corporation, a US-based packaging solutions and materials science company, launched a smart packaging solution with embedded sensors designed to monitor perishable food conditions across storage and transportation stages. The solution features integrated environmental sensors, continuous real-time data monitoring, and digital condition visibility, improving food safety compliance, reducing food waste, and supporting data-driven decision-making across perishable food supply chains.

In February 2025, Kezzler AS, a Norway-based software company, acquired Scanbuy's smart packaging and QR code business for an undisclosed amount. This acquisition strengthens Kezzler’s expertise in digital engagement and QR code-based solutions, enhancing smart packaging and consumer interaction. Scanbuy Inc. is a US-based provider of smart packaging and consumer engagement solutions.

Major companies operating in the smart packaging market are BASF SE, 3M Company, WestRock Company, International Paper Company, Amcor plc, Ball Corporation, Crown Holdings Inc., Stora Enso Oyj, Smurfit Kappa Group plc, Mondi plc, DS Smith Plc, Avery Dennison Corporation, Sonoco Products Company, Zebra Technologies Corporation, Sealed Air Corporation, Huhtamäki Oyj, E Ink Holdings Inc., Multisorb Technologies Inc., Schreiner Group GmbH & Co. KG, Tetra Pak Group.

North America was the largest region in the smart packaging market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the smart packaging market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the smart packaging market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The smart packaging market consists of sales of sensors, indicators, moisture regulators, coating films, and smart displays. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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