The automotive airbag controller unit market size is expected to see strong growth in the next few years. It will grow to $10.06 billion in 2030 at a compound annual growth rate (CAGR) of 6.5%. The growth in the forecast period can be attributed to autonomous driving safety needs, advanced sensor integration, zero-fatality initiatives, demand for intelligent safety systems, software-defined vehicles. Major trends in the forecast period include integration with adas platforms, growth of multi-sensor fusion, adoption of advanced crash algorithms, demand for enhanced vehicle safety, expansion of electronic safety systems.
The increasing demand for autonomous vehicles is expected to drive the growth of the automotive airbag controller unit market in the coming years. Autonomous vehicles are capable of sensing their surroundings and operating without human intervention, using technologies such as sensors, cameras, and AI systems to navigate and control vehicle movements. This rising demand is fueled by the need for improved safety, convenience, and efficient transportation solutions. Automotive airbag controller units play a critical role in enhancing the safety of autonomous vehicles by detecting collisions and triggering appropriate airbag deployment to protect passengers in various driving scenarios. For instance, in December 2024, according to the National Association of Insurance Commissioners, a US-based non-profit organization, the Insurance Institute for Highway Safety anticipates that 4.5 million self-driving vehicles will be on U.S. roads by 2030. Therefore, the growing adoption of autonomous vehicles is propelling the automotive airbag controller unit market.
Key companies in the automotive airbag controller unit market are developing advanced airbag technologies, such as Bernoulli-based airbag systems, to improve deployment efficiency and passenger safety. These systems apply Bernoulli’s principle, which describes the inverse relationship between fluid velocity and pressure, to optimize gas flow dynamics for rapid, controlled airbag inflation while minimizing impact forces on occupants. For instance, in June 2023, Autoliv Inc., a Sweden-based automotive parts manufacturer, introduced the Bernoulli Airbag, a passenger airbag leveraging Bernoulli’s principle to enhance occupant protection during frontal collisions. The design incorporates a unique shape and venting system that directs gas flow to create a cushioning effect, reducing injury risks. The Bernoulli Airbag is engineered to provide optimal protection for occupants of varying sizes and seating positions, overcoming limitations of traditional airbag systems.
In March 2024, American Industrial Partners (AIP) Capital Fund VII, a US-based industrial-focused private equity firm, acquired Veoneer’s Restraint Control Systems business for an undisclosed amount. This acquisition enables AIP to expand its industrial-automotive portfolio by gaining access to Veoneer’s airbag controller units, crash sensors, and restraint-control hardware, enhancing its automotive safety manufacturing capabilities and operational footprint. Veoneer is a US-based automotive technology company specializing in electronic vehicle safety systems, including passive-safety components such as restraint-control electronics, crash sensors, and airbag controller units.
Major companies operating in the automotive airbag controller unit market report include Robert Bosch GmbH, Continental AG, Autoliv Inc., ZF Friedrichshafen AG, Joyson Safety Systems, Denso Corporation, Hyundai Mobis Co. Ltd., Aptiv PLC, Valeo SA, Hitachi Astemo Ltd., Mitsubishi Electric Corporation, Panasonic Automotive Systems, Marelli, Magna International Inc., Hella GmbH & Co. KGaA, Lear Corporation, Alps Alpine Co. Ltd., Ficosa International SA, Tokai Rika Co. Ltd., Aisin Corporation.
Asia-Pacific was the largest region in the automotive airbag controller unit market in 2025. The regions covered in the automotive airbag controller unit market report include Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the automotive airbag controller unit market report include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The automotive airbag controller unit market consists of sales of crash sensors, pressure sensors, inflators, and control units. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Automotive Airbag Controller Unit Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses automotive airbag controller unit market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for automotive airbag controller unit? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The automotive airbag controller unit market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Type: Frontal Airbags; Side Airbags; Curtain Airbags; Knee Airbags2) By Technology: Basic; Advanced
3) By Vehicle: Passenger Vehicles; Commercial Vehicles
4) By Sales Channel: Original Equipment Manufacturer (OEM); Aftermarket
Subsegments:
1) By Frontal Airbags: Single-Stage Frontal Airbags; Dual-Stage Frontal Airbags; Adaptive Frontal Airbags2) By Side Airbags: Thorax Side Airbags; Pelvic Side Airbags; Combination Side Airbags
3) By Curtain Airbags: Full-Length Curtain Airbags; Rollover Curtain Airbags; Rear Curtain Airbags
4) By Knee Airbags: Driver Knee Airbags; Passenger Knee Airbags
Companies Mentioned: Robert Bosch GmbH; Continental AG; Autoliv Inc.; ZF Friedrichshafen AG; Joyson Safety Systems; Denso Corporation; Hyundai Mobis Co. Ltd.; Aptiv PLC; Valeo SA; Hitachi Astemo Ltd.; Mitsubishi Electric Corporation; Panasonic Automotive Systems; Marelli; Magna International Inc.; Hella GmbH & Co. KGaA; Lear Corporation; Alps Alpine Co. Ltd.; Ficosa International SA; Tokai Rika Co. Ltd.; Aisin Corporation
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Automotive Airbag Controller Unit market report include:- Robert Bosch GmbH
- Continental AG
- Autoliv Inc.
- ZF Friedrichshafen AG
- Joyson Safety Systems
- Denso Corporation
- Hyundai Mobis Co. Ltd.
- Aptiv PLC
- Valeo SA
- Hitachi Astemo Ltd.
- Mitsubishi Electric Corporation
- Panasonic Automotive Systems
- Marelli
- Magna International Inc.
- Hella GmbH & Co. KGaA
- Lear Corporation
- Alps Alpine Co. Ltd.
- Ficosa International SA
- Tokai Rika Co. Ltd.
- Aisin Corporation
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 7.83 Billion |
| Forecasted Market Value ( USD | $ 10.06 Billion |
| Compound Annual Growth Rate | 6.5% |
| Regions Covered | Global |
| No. of Companies Mentioned | 21 |


