The United States of America (USA) Unisex Fragrances (Fragrances) Market Size, Growth and Forecast Analytics, 2023-2028

United States of America (USA) Unisex Fragrances (Fragrances) Market Size, Growth and Forecast Analytics, 2023-2028 is a broad level market review of Unisex Fragrances market in United States of America.

Unisex Fragrances - all "mass" and "prestige" fragrances that are neither antiperspirants nor deodorants and which are marketed with a unisex positioning to both men and women. Examples of mass products include Designer Imposters U Two Spray Cologne For Men or Women in the US and Liquid Karl His & Hers Cologne in Europe. Prestige fragrances carry the name of a perfume or fashion house and unisex examples include Calvin Klein CK One Eau de Toilette For Men & Women. Includes fragrance gift packs

during the period 2018 to 2023 with a sales value of USD 275.07 Million in 2023, an increase of 20.45% over 2022. The market achieved its strongest performance in 2023, when it grew by 20.45% over its previous year and its weakest performance in 2020, when it fell by -6.06% over 2019. The fastest growing segment of the Unisex Fragrances market in United States of America between the year 2018 and 2023 was Mass Unisex Fragrances which registered a CAGR of 7.76%. The weakest performing segment of the market was Premium Unisex Fragrances with a CAGR of 6.88%. In 2023 Premium Unisex Fragrances segment in United States of America Unisex Fragrances market accounted for a major share of 88.70%, while Mass Unisex Fragrances stood in second position representing 11.30% of the market's 2023 share.
The research handbook provides up-to-date market size data for period 2018-2023 and illustrative forecast to 2028, covering key market aspects like Sales Value and Volume for Unisex Fragrances and its variants Mass Unisex Fragrances & Premium Unisex Fragrances.

Furthermore, the research handbook details out Sales Value and Volume for top brands for the year 2020 to 2023 and overall market sales by Distribution Channel (Dollar Stores, Variety Store & General Merchandise Retailers, Cash & Carries and Warehouse Clubs, Convenience Stores & Gas Stations, Department Stores, Drug Stores & Pharmacies, Chemists/Pharmacies, Parapharmacies/Drugstores, eRetailers, Food & Drinks Specialists, Health & Beauty Stores, Hypermarkets & Supermarkets, Direct Sellers, Others, On Trade, Vending Machines, Other Specialist Retailers, Tobacco Specialists) where ever applicable.

Due to on going large scale uncertainties in the market the research handbook acts as an essential tool for companies active or planning to venture in to United States of America's Unisex Fragrances (Fragrances) market. The comprehensive statistics within the research handbook provides insight into the operating environment of the market and also ensures right business decision making based on historical trends and industry model based forecasting.

Sales Values in the handbook are depicted in USD ($) and local currency of country and Volumes are represented in M Units.

*Note: Certain content / sections in the research handbook may be removed or altered based on the availability and relevance of data.

Scope

• Overall Unisex Fragrances (Fragrances) market value and volume analytics with growth analysis from 2018 to 2028.
• Value and Volume terms for the top brands.
• Distribution channel sales analytics from 2020-2023.

Reasons to Buy

• Get access to authoritative and granular data on the Unisex Fragrances (Fragrances) market and fill in the gaps in understanding of trends and the components of change behind them.
• Enhance your understanding of the market to update your strategic and tactical plans based on volume and value changes, brand dynamics and distribution trends.
• Analyze the components of change in the market by looking at historic and future growth patterns.
• Use the data to understand future patterns of the market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which you want to compete in the future.